Audience Research Brief for Imperial War Museum

Audience Research Brief for Imperial War Museum

IWM is looked to award a contract to undertake research intended to delve deeper into what our audiences want and need from IWM in terms of its ‘contemporary programme’.

Audience Research Brief: Contemporary Conflict

IMPERIAL WAR MUSEUM TRADING COMPANY LIMITED

Contract summary

Industry

Research and Development

Location of contract

SE1 6HZ

Value of contract (£)

£15,000 – £18,000

Published date

08 July 2016

Closing date

29 July 2016

Contract start date

12 August 2016

Contract end date

16 September 2016

Description

IWM is looked to award a contract to undertake research intended to delve deeper into what our audiences want and need from IWM in terms of its ‘contemporary programme’. As IWM changes (we are a contemporary and forward thinking organisation, always searching for relevancy; never nostalgic or retrospective) we need to review our role in providing an un-biased and thought-provoking way to engage audiences with the subject of how conflicts today are impacting on our lives. Although we look to the future and see that our contemporary remit will become increasingly important in relevance and will drive our authority, we know little about whether our audiences want IWM to be up-to-date with contemporary conflict, commenting on war and conflict currently impacting on the world today. This brief outlines an exciting research project which will look to define what audiences expect from IWM, and how far we can be ‘contemporary’ in their eyes.

About the buyer

Contact name

Chris Cast

Address

Imperial War Musuems

Lambeth Road

London

SE1 6HZ

England

Telephone

020 7091 3060

Email

ccast@iwm.org.uk

Other information

Attachments

ITT letter

ITTletter.doc

Final tender document

Final Tender document.doc

Please note the contacts and processes for submitting the tender as contained within the attached documentation

How to apply

Please apply directly to the buyer using the contact details provided.

 

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