BBC Tender for TV Audience Measurement Analysis Service

BBC Tender for TV Audience Measurement Analysis Service

The BBC is conducting a competitive procurement for the provision of the TAM (Television Audience Measurement) analysis system. The BBC’s current TAM Analysis system has approximately 200 users across the BBC.

United Kingdom-London: Data analysis services

2018/S 052-115334

Contract notice

Services

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

The British Broadcasting Corporation (BBC)
Broadcasting House, Portland Place
London
W1A 1AA
United Kingdom
Telephone: +44 1234567890
E-mail: kevin.waters@bbc.co.uk
Fax: +44 1234567890
NUTS code: UK
Internet address(es):Main address: http://www.bbc.co.uk/supplying/
I.2)Information about joint procurement

I.3)Communication

The procurement documents are available for unrestricted and full direct access, free of charge, at: https://bbc.bravosolution.co.uk
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be submitted electronically via: https://bbc.bravosolution.co.uk
Tenders or requests to participate must be submitted to the abovementioned address

I.4)Type of the contracting authority

Body governed by public law

I.5)Main activity

Other activity: Broadcasting

Section II: Object

II.1)Scope of the procurement

II.1.1)Title:

TV Audience Measurement Analysis Service

Reference number: PROC 2017 29 TV Audience Measurement Analysis Service

II.1.2)Main CPV code

72316000

II.1.3)Type of contract

Services

II.1.4)Short description:

The BBC is conducting a competitive procurement for the provision of the TAM (Television Audience Measurement) analysis system.The BBC’s current TAM analysis system has approximately 200 users across the BBC.The system is accessed via a web browser using Citrix (software designed to facilitate secure access to applications and content).

It is used by Audience Research and MediaPlanning teams based in various locations in London and across the BBC regions.

The BBC requires an “off the shelf” established TAM analysis system that is designed to enable straightforward analysis of BARB audience data. The tool must also accommodate some bespoke BBC needs (details are included in the “Specific Services required” section.

With regards to the estimated total value of this contract, 1 000 000 GBP is the maximum amount estimated. The estimated range of the total value is between 800 000 GBP and 1000 000 GBP over the full term of the contract including extensions (5 years).

II.1.5)Estimated total value

Value excluding VAT: 1 000 000.00 GBP

II.1.6)Information about lots

This contract is divided into lots: no
II.2)Description
II.2.1)Title:
II.2.2)Additional CPV code(s)

II.2.3)Place of performance

NUTS code: UK

II.2.4)Description of the procurement:

The BBC is conducting a competitive procurement for the provision of the TAM (Television Audience Measurement) analysis system. The BBC’s current TAM Analysis system has approximately 200 users across the BBC. The system is accessed via a web browser using Citrix (software designed to facilitate secure access to applications and content). It is used by Audience Research and MediaPlanning teams based in various locations in London and across the BBC regions. The BBC requires an “off the shelf” established TAM analysis system that is designed to enable straightforward analysis of BARB audience data. The tool must also accommodate some bespoke BBC needs (details are included in the “Specific Services required” section given the upcoming BARB developments in 2018 (Dovetail) it is essential that the TAM system has well developed thoughts on how to guide users through the increasingly complex data-set. The same goes for BBC’s services for non-linear content (e.g. for BBC 3 and iPlayer premieres). Over the length of the next reporting contract this type of contract and audience behaviour might significantly increase, therefore the need to analyse these types of data sets will increase accordingly. The requirement is for a web-accessed TAM system of BARB data. Analysis Systems for other industry data are out of scope. This procurement will also include use by BBC Studios. BBC Worldwide is out of scope due to fair trading rules. The Provision of regular reporting (including BARB reports) is also out of scope.

II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents

II.2.6)Estimated value

Value excluding VAT: 1 000 000.00 GBP

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 60
This contract is subject to renewal: yes
Description of renewals:

The Contract may be extended at the BBC’s discretion by up to a further 2 occasions at twelve months per occasion.

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no
II.2.14)Additional information

Section III: Legal, economic, financial and technical information

III.1)Conditions for participation

III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers

List and brief description of conditions:

Where there is more than one economic operator, the BBC reserves the right to require a grouping of economic operators to take a particular legal form or to require a single economic operator to take primary liability or to require that each party undertakes joint and several liability.

Please register your interest in this project by taking the following steps:

1. Register your company on the BravoSolution e-Tendering portal (this is only required once):

1.1 Go to https://bbc.bravosolution.co.uk

1.2 Click the link on the login page to Register;

1.3 Accept the terms and conditions and click “Continue”;

1.4 Enter your correct business and user details;

1.5 Note the username you chose and click “Save” when complete;

1.6 You will shortly receive an email with your temporary password.

2. Express an Interest in the tender:

2.1 Login to the portal with the username/password;

2.2 Click the “PQQs / ITTs Open To All Suppliers” link. (These are Pre-Qualification Questionnaires or Invitations to Tender open to any registered supplier);

2.3 Click on the relevant PQQ/ ITT to access the content;

2.4 Click the “Express Interest” button at the top of the page. This will move the PQQ /ITT into your “My PQQs/ My ITTs” page. (This is a secure area reserved for your projects only;

2.5 You can now access any attachments by clicking “Buyer Attachments” in the “PQQ/ ITT Details” box.

3. Responding to the tender:

3.1 Click “My Response” under “PQQ/ ITT Details”, you can choose to “Create Response” or to “Decline to Respond” (please give a reason if declining);

3.2 You can now use the “Messages” function to communicate with the buyer and seek any clarification;

3.3 Note the deadline for completion, then follow the onscreen instructions to complete the PQQ/ ITT There may be a mixture of online and offline actions for you to perform (there is detailed online help available);

3.4 You must then submit your reply using the “Submit Response” button at the top of the page. If you require any further assistance please consult the online help, or contact the Bravo e-Tendering help desk.

III.1.2)Economic and financial standing

Selection criteria as stated in the procurement documents

III.1.3)Technical and professional ability

Selection criteria as stated in the procurement documents
III.1.5)Information about reserved contracts
III.2)Conditions related to the contract
III.2.1)Information about a particular profession
III.2.2)Contract performance conditions:

III.2.3)Information about staff responsible for the performance of the contract

Obligation to indicate the names and professional qualifications of the staff assigned to performing the contract

Section IV: Procedure

IV.1)Description

IV.1.1)Type of procedure

Open procedure
IV.1.3)Information about a framework agreement or a dynamic purchasing system
IV.1.4)Information about reduction of the number of solutions or tenders during negotiation or dialogue
IV.1.6)Information about electronic auction

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: yes
IV.2)Administrative information
IV.2.1)Previous publication concerning this procedure

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 12/04/2018
Local time: 14:00
IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

IV.2.4)Languages in which tenders or requests to participate may be submitted:

English

IV.2.6)Minimum time frame during which the tenderer must maintain the tender

Duration in months: 6 (from the date stated for receipt of tender)

IV.2.7)Conditions for opening of tenders

Date: 12/04/2018
Local time: 14:00

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no

VI.2)Information about electronic workflows

Electronic ordering will be used
Electronic invoicing will be accepted
Electronic payment will be used

VI.3)Additional information:

In the case of technology requirements, the BBC may involve its technology partner (ATOS IT Solutions and Services Limited) to assist in the scoping and drafting of invitations to tender and/or the evaluation of tenders. However, the final decision as to which is the most economically advantageous (by reference to the award criteria) will be made by the BBC. The awarding authority reserves the right not to award a contract and to annul the procurement process at any stage. Tenders and all supporting documents must be priced in sterling and all payments will be made in sterling. The contract will be subject to English law. The awarding authority does not bind itself to accept the lowest, or any tender and reserves the right to accept part of a tender unless the tenderer expressly stipulates otherwise in the tender document.

VI.4)Procedures for review

VI.4.1)Review body

British Broadcasting Corporation
London
United Kingdom
VI.4.2)Body responsible for mediation procedures
VI.4.3)Review procedure
VI.4.4)Service from which information about the review procedure may be obtained

VI.5)Date of dispatch of this notice:

13/03/2018

 

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