Birmingham City Council Marketing And Communications Services Framework

Birmingham City Council Marketing And Communications Services Framework

Lot 1: Strategy Development. Lot 2: Branding and Design.

United Kingdom-Birmingham: Marketing services

2018/S 127-289670

Contract notice

Services

Legal Basis:

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

Birmingham City Council
Woodcock Street
Birmingham
B4 7WB
United Kingdom
Contact person: etendering@birmingham.gov.uk
Telephone: +44 1214648000
E-mail: etendering@birmingham.gov.uk
Fax: +44 1213037322
NUTS code: UKG31
Internet address(es):Main address: www.finditinbirmingham.com

Address of the buyer profile: www.in-tendhost.co.uk/birminghamcc

I.2)Information about joint procurement

I.3)Communication

The procurement documents are available for unrestricted and full direct access, free of charge, at: www.in-tendhost.co.uk/birmingham
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be submitted electronically via: www.in-tendhost.co.uk/birminghamcc
Tenders or requests to participate must be submitted to the abovementioned address

I.4)Type of the contracting authority

Regional or local authority

I.5)Main activity

General public services

Section II: Object

II.1)Scope of the procurement

II.1.1)Title:

P0409R — Marketing And Communications Services Framework Agreement

Reference number: P0409R

II.1.2)Main CPV code

79342000

II.1.3)Type of contract

Services

II.1.4)Short description:

Birmingham City Council wishes to establish a Framework Agreement for the provision of marketing and communications partners who are able to support in the delivery of significant campaigns for both itself and for the use of other contracting bodies. The Framework Agreement will last for 4 years (unless terminated under agreement provisions). The Framework Agreement will be awarded in Lots as detailed below:

Lot 1: Strategy Development

Lot 2: Branding and Design

Lot 3: Digital marketing and Social Media

Lot 4: Public Relations

Lot 5: Integrated Marketing

Lot 6: Copywriting

II.1.5)Estimated total value

II.1.6)Information about lots

This contract is divided into lots: yes
Tenders may be submitted for all lots
II.2)Description

II.2.1)Title:

Strategy and Development

Lot No: 1

II.2.2)Additional CPV code(s)

79342000
79342100
79413000
79340000

II.2.3)Place of performance

NUTS code: UKG
NUTS code: UKF
Main site or place of performance:

II.2.4)Description of the procurement:

Birmingham City Council requires marketing and communications partners who can support the delivery of the council’s more significant campaigns in relation to: Strategy Development. A further competition exercise will be undertaken, for each campaign identified during the its lifetime.

II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6)Estimated value

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 48
This contract is subject to renewal: no

II.2.10)Information about variants

Variants will be accepted: yes

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

II.2.14)Additional information

II.2)Description

II.2.1)Title:

Branding and Design

Lot No: 2

II.2.2)Additional CPV code(s)

79342000
79342100
79413000
22314000
79340000

II.2.3)Place of performance

NUTS code: UKG
NUTS code: UKF
Main site or place of performance:

II.2.4)Description of the procurement:

Birmingham City Council requires marketing and communications partners who can support the delivery of the council’s more significant campaigns in relation to: Branding and Design. A further competition exercise will be undertaken, for each campaign identified during the its lifetime.

II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6)Estimated value

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 48
This contract is subject to renewal: no

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

II.2.14)Additional information

II.2)Description

II.2.1)Title:

Digital marketing and Social Media

Lot No: 3

II.2.2)Additional CPV code(s)

79340000
79342100
79413000
79342000

II.2.3)Place of performance

NUTS code: UKG
NUTS code: UKF
Main site or place of performance:

II.2.4)Description of the procurement:

Birmingham City Council requires marketing and communications partners who can support the delivery of the council’s more significant campaigns in relation to: Digital marketing and Social Media. A further competition exercise will be undertaken, for each campaign identified during the its lifetime.

II.2.5)Award criteria

Criteria below
Price
II.2.6)Estimated value

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 48
This contract is subject to renewal: no

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

II.2.14)Additional information

II.2)Description

II.2.1)Title:

Public Relations

Lot No: 4

II.2.2)Additional CPV code(s)

79342000
79342100
79413000
79416000
79340000

II.2.3)Place of performance

NUTS code: UKG
NUTS code: UKF
Main site or place of performance:

II.2.4)Description of the procurement:

Birmingham City Council requires marketing and communications partners who can support the delivery of the council’s more significant campaigns in relation to: Public Relations. A further competition exercise will be undertaken, for each campaign identified during the its lifetime.

II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6)Estimated value

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 48
This contract is subject to renewal: no

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

II.2.14)Additional information

II.2)Description

II.2.1)Title:

Integrated Marekting

Lot No: 5

II.2.2)Additional CPV code(s)

79342000
79342100
79413000
79340000

II.2.3)Place of performance

NUTS code: UKG
NUTS code: UKF
Main site or place of performance:

II.2.4)Description of the procurement:

Birmingham City Council requires marketing and communications partners who can support the delivery of the council’s more significant campaigns in relation to: Integrated Marketing. A further competition exercise will be undertaken, for each campaign identified during the its lifetime.

II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6)Estimated value

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 48
This contract is subject to renewal: no

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

II.2.14)Additional information

II.2)Description

II.2.1)Title:

Copywriting

Lot No: 6

II.2.2)Additional CPV code(s)

79340000
79342100
79413000
79342000

II.2.3)Place of performance

NUTS code: UKG
NUTS code: UKF
Main site or place of performance:

II.2.4)Description of the procurement:

Birmingham City Council requires marketing and communications partners who can support the delivery of the council’s more significant campaigns in relation to: Copywriting. A further competition exercise will be undertaken, for each campaign identified during the its lifetime.

II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6)Estimated value

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 48
This contract is subject to renewal: no

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

II.2.14)Additional information

Section III: Legal, economic, financial and technical information

III.1)Conditions for participation

III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers

List and brief description of conditions:

Details provided in the tender documentation.

III.1.2)Economic and financial standing

List and brief description of selection criteria:

Details provided in the tender documentation.

Minimum level(s) of standards possibly required:

Details provided in the tender documentation.

III.1.3)Technical and professional ability

List and brief description of selection criteria:

Details provided in the tender documentation.

Minimum level(s) of standards possibly required:

Details provided in the tender documentation.

III.1.5)Information about reserved contracts
III.2)Conditions related to the contract
III.2.1)Information about a particular profession
III.2.2)Contract performance conditions:
III.2.3)Information about staff responsible for the performance of the contract

Section IV: Procedure

IV.1)Description

IV.1.1)Type of procedure

Open procedure

IV.1.3)Information about a framework agreement or a dynamic purchasing system

The procurement involves the establishment of a framework agreement
Framework agreement with several operators
Envisaged maximum number of participants to the framework agreement: 6
In the case of framework agreements, provide justification for any duration exceeding 4 years:

Not exceeding 4 years

IV.1.4)Information about reduction of the number of solutions or tenders during negotiation or dialogue
IV.1.6)Information about electronic auction

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: yes
IV.2)Administrative information
IV.2.1)Previous publication concerning this procedure

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 03/08/2018
Local time: 12:00
IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

IV.2.4)Languages in which tenders or requests to participate may be submitted:

English
IV.2.6)Minimum time frame during which the tenderer must maintain the tender

IV.2.7)Conditions for opening of tenders

Date: 03/08/2018
Local time: 12:00
Place:

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: yes
VI.2)Information about electronic workflows

VI.3)Additional information:

The contracting authority is seeking to establish the framework agreement as available also for use by or on behalf of UK public sector bodies (and their statutory successors and organisations created as a result of re-organisation or organisational changes). These will include:

— Local Authorities i.e. a local authority as defined in Regulation 3(2) to (5) of the Public Contracts Regulations 2015,

— Registered Providers (a list can be found at www.housingnet.co.uk),

— NHS Bodies i.e. Acute Trusts, Ambulance Trusts, Primary Care trusts, Care trusts, NHS Hospital trusts, Strategic Health Authorities, Mental Health Trusts, Special Health authorities (a list of such authorities and trusts can be found at http://www.nhs.uk/ServiceDirectories/Pages/AcuteTrustListing.aspx),

— Police and Emergency Services authorities i.e. fire authorities, fire and rescue authorities (a list if fire authorities can be found at www.fireservice.co.uk/information/ukfrs), police authorities and the Metropolitan Police Authority as defined by Regulations 3 (1)(j) to (p) of the Regulations,

— Educational establishments i.e. schools maintained by local authorities, Academies, City Technology Colleges, further education establishments and Universities,

— Central Government Departments and their Agencies (a list of Executive Agencies can be found at www.cabinetoffice.gov.uk/resource-library/government-ministers-and-responsibilities),

— Non Departmental Public Bodies (a list of NDPB’s can be found at Annex A to the Public Bodies Directory 2009 published by the Cabinet Office which can be found at www.civilservice.gov.uk/about/resources/ndpb),

— Registered charities (a list can be found at www.charity-commission.gov.uk) Registration and use of in-tend is free. All correspondence for this procurement process must be via the in-tend correspondence function. If you are unable to register with in-tend please either email us at cps@birmingham.gov.uk or call 0121 464 8000. If you are interested in tendering please click on the following link to access the Council’s tender Portal: https://in-tendhost.co.uk/birminghamcc/ and submit your details to register as a bidder. We will send you a log on and password so you can download the tender documentation. Your completed tender documentation should be returned by noon on 3.8.2018 via the ‘in-tend’ system https://in-tendhost.co.uk/birminghamcc.

VI.4)Procedures for review

VI.4.1)Review body

High Court of England and Wales
Royal Courts of Justice, Strand
London
WC2A 2LL
United Kingdom
Telephone: +44 2079477882Internet address: http://www.justice.gov.uk
VI.4.2)Body responsible for mediation procedures

VI.4.3)Review procedure

Precise information on deadline(s) for review procedures:

Any review proceedings should be promptly brought to the attention of Birmingham City Council and will be dealt with in accordance with the requirements of the Public Contracts Regulations 2015. Any review proceedings must be brought within the time-scales specified by the applicable law, including, without limitation, PCR 2015. In accordance with PCR 2015, BCC will incorporate a minimum 10 calendar day standstill period from the date information on the award of the contract is communicated to tenderers.

VI.4.4)Service from which information about the review procedure may be obtained

VI.5)Date of dispatch of this notice:

04/07/2018

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