Consultancy to Provide a Content Management Strategy

Consultancy to Provide a Content Management Strategy

Performing internal and external audits and identifying gaps and opportunities in content creation, curation and syndication.

VB739 Consultancy to Provide a Content Management Strategy

VisitBritain

Contract summary

Industry

Construction and Real Estate, Printing and Publishing

Location of contract

London

Value of contract (£)

£50,000 – £100,000

Published date

09 September 2016

Closing date

23 September 2016

Contract start date

24 October 2016

Contract end date

23 April 2017

Description

VisitBritain (VB) is the strategic body for inbound tourism to Britain. We are a non-departmental public body, funded by the Department for Culture, Media and Sport, and are responsible for promoting Britain and its nations and regions worldwide. We aim to grow export earnings from inbound tourism and deliver jobs and growth across Britain by working in partnership with Government, industry and the National Boards. We are looking for a provider to form a B2C content strategy for the organisation; this strategy will be designed to take us through the next 5 years, and will sit at the heart of all our marketing activity. We aim to become a leading NTO in the content space within the next 18-24 months, the authoritative, go-to platform for travel and tour information in Britain and the leader in engagement and inspiration. This will involve developing our processes and guidelines, performing internal and external audits and identifying gaps and opportunities in content creation, curation and syndication as we aim to become a leading content brand. We want to tell the story of Britain, using emotional connections to inspire and connect, using tangible data and insight to back this up.

About the buyer

Contact name

Sarah Carpenter

Address

Sanctuary Buildings

20 Great Smith Street

London

SW1P 3BT

UK

Telephone

020757811266

Email

sarah.carpenter@visitbritain.org

Other information

Attachments

Please follow this link to view the notice.

https://www.delta-esourcing.com/tenders/UK-GB-London:-VB739-Consultancy-to-Provide-a-Content-Management-Strategy/RNFD97UV95

The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

How to apply

Please apply directly to the buyer using the contact details provided.

 

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