Contract For The Provision of Media Buying – University of Winchester

Contract For The Provision of Media Buying – University of Winchester

We are looking for an expert media agency who can be the University’s ‘go to’ agency for all media planning and buying.

United Kingdom-Winchester: Advertising and marketing services

2019/S 138-340016

Contract notice

Services

Legal Basis:

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

University of Winchester
Sparkford Road
Winchester
SO22 4N
United Kingdom
Contact person: Andrew gannon
E-mail: andrew.gannon@winchester.ac.uk
NUTS code: UKJ37
Internet address(es):Main address: https://in-tendhost.co.uk/winchester/aspx/Home

I.2)Information about joint procurement

I.3)Communication

The procurement documents are available for unrestricted and full direct access, free of charge, at: https://in-tendhost.co.uk/winchester/aspx/Home
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be submitted electronically via: https://in-tendhost.co.uk/winchester/aspx/Home
Tenders or requests to participate must be submitted to the abovementioned address

I.4)Type of the contracting authority

Body governed by public law

I.5)Main activity

Education

Section II: Object

II.1)Scope of the procurement

II.1.1)Title:

Contract For The Provision of Media Buying

Reference number: SYSTEM 00000074

II.1.2)Main CPV code

79340000

II.1.3)Type of contract

Services

II.1.4)Short description:

We are looking for an expert media agency who can be the University’s ‘go to’ agency for all media planning and buying to support the media objectives above. Success will be measured against:

— development and successful delivery of a long term, always on marketing and media plan,

— high customer service levels, demonstrated through the agency working in close collaboration with us on an on- going basis rather than ‘helicopter in and out’ on a project by project basis,

— value for money, delivering maximum results within budget and management of payments with media owners (rather than us paying them directly),

— reporting on always-on and campaigns on a regular basis (at least monthly),

— proactive and innovative media plans that respond to analysis of results and ensuring ongoing optimisation Return Date: 12:00 on 8.8.2019.

II.1.5)Estimated total value

Value excluding VAT: 1 000 000.00 GBP

II.1.6)Information about lots

This contract is divided into lots: no
II.2)Description
II.2.1)Title:

II.2.2)Additional CPV code(s)

79340000
79341200
79341000

II.2.3)Place of performance

NUTS code: UKJ37
Main site or place of performance:

II.2.4)Description of the procurement:

We are looking for an expert media agency who can be the University’s ‘go to’ agency for all media planning and buying to support the media objectives above.

II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents

II.2.6)Estimated value

Value excluding VAT: 1 000 000.00 GBP

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 24
This contract is subject to renewal: no
II.2.9)Information about the limits on the number of candidates to be invited

II.2.10)Information about variants

Variants will be accepted: yes

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

II.2.14)Additional information

Section III: Legal, economic, financial and technical information

III.1)Conditions for participation

III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers

List and brief description of conditions:
III.1.2)Economic and financial standing
III.1.3)Technical and professional ability
III.1.5)Information about reserved contracts
III.2)Conditions related to the contract
III.2.1)Information about a particular profession
III.2.2)Contract performance conditions:
III.2.3)Information about staff responsible for the performance of the contract

Section IV: Procedure

IV.1)Description

IV.1.1)Type of procedure

Restricted procedure
IV.1.3)Information about a framework agreement or a dynamic purchasing system
IV.1.4)Information about reduction of the number of solutions or tenders during negotiation or dialogue
IV.1.6)Information about electronic auction

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: no
IV.2)Administrative information
IV.2.1)Previous publication concerning this procedure

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 08/08/2019
Local time: 12:00
IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

IV.2.4)Languages in which tenders or requests to participate may be submitted:

English
IV.2.6)Minimum time frame during which the tenderer must maintain the tender
IV.2.7)Conditions for opening of tenders

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no

VI.2)Information about electronic workflows

Electronic ordering will be used
VI.3)Additional information:
VI.4)Procedures for review

VI.4.1)Review body

University of Winchester
Winchester
United Kingdom
VI.4.2)Body responsible for mediation procedures

VI.4.3)Review procedure

Precise information on deadline(s) for review procedures:
VI.4.4)Service from which information about the review procedure may be obtained

VI.5)Date of dispatch of this notice:

16/07/2019