Election will be tight but winnable with Axelrod’s help says Douglas Alexander

Election will be tight but winnable with Axelrod’s help says Douglas Alexander

Barack Obama’s most influential adviser hailed by Labour’s campaign chief as crucial in helping party through tough battle.

Labour is expecting a tight election and tough campaign but Barack Obama’s election strategist David Axelrod is the best man to have “in the trenches”, according to Douglas Alexander, the party’s chief campaign co-ordinator.

After hiring the political big gun from the US, Alexander said Labour was under no illusions that the election battle would be difficult but he believed it was “quintessentially winnable”. With Axelrod’s help, the party would present a manifesto “printed in bold colours, not pastel shades”, Alexander told BBC Radio 4’s Today programme. Axelrod would also be crucial in dealing with a Tory “fear and smear” campaign that the party was expecting from the camp of David Cameron and his Australian election guru, Lynton Crosby, Alexander said.

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