Media Buying Services Tender – University of Stirling

Media Buying Services Tender – University of Stirling

The University of Stirling requires media buying services related to brand, research, and student recruitment activity.

United Kingdom-Stirling: Advertising services

2018/S 073-162067

Contract notice

Services

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

University of Stirling
Procurement Services, Finance Office, Room 3Z6, Cottrell Building
Stirling
FK9 4LA
United Kingdom
Telephone: +44 1786466186
E-mail: a.c.douglas@stir.ac.uk
NUTS code: UKM77

I.2)Information about joint procurement

The contract is awarded by a central purchasing body

I.3)Communication

The procurement documents are available for unrestricted and full direct access, free of charge, at: http://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA00112
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be submitted electronically via: http://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA00112

I.4)Type of the contracting authority

Body governed by public law

I.5)Main activity

Education

Section II: Object

II.1)Scope of the procurement

II.1.1)Title:

Media Buying Services

Reference number: 8330

II.1.2)Main CPV code

79341000

II.1.3)Type of contract

Services

II.1.4)Short description:

The University of Stirling requires Media Buying Services related to Brand, Research, and Student Recruitment activity — both UK and international markets (excluding China) and Staff Recruitment activity.

The Media buying contract is a separate from design and creative activity which is subject to separate contract.

II.1.5)Estimated total value

II.1.6)Information about lots

This contract is divided into lots: no
II.2)Description
II.2.1)Title:
II.2.2)Additional CPV code(s)

II.2.3)Place of performance

NUTS code: UKM77
Main site or place of performance:

Stirling.

II.2.4)Description of the procurement:

The University of Stirling requires Media Buying Services related to Brand, Research, and Student Recruitment activity — both UK and international markets (excluding China) and Staff Recruitment activity.

The Media buying contract is a separate from design and creative activity which is subject to separate contract.

II.2.5)Award criteria

Criteria below
Quality criterion – Name: Brand student recruitment campaign / Weighting: 15 %
Quality criterion – Name: Course specific campaigns / Market specific campaigns / Weighting: 15 %
Quality criterion – Name: Corporate brand / Research campaigns / Weighting: 10 %
Quality criterion – Name: Human resource management / Weighting: 0 %
Quality criterion – Name: Service development / Weighting: 16 %
Quality criterion – Name: Account management / Weighting: 12 %
Quality criterion – Name: Campaign evaluation / Weighting: 12 %
Quality criterion – Name: Added value / Weighting: 4 %
Price – Weighting: 16 %
II.2.6)Estimated value

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 24
This contract is subject to renewal: yes
Description of renewals:

There is an option to extend by 12 months, and then by a further 12 months.

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no
II.2.14)Additional information

Section III: Legal, economic, financial and technical information

III.1)Conditions for participation
III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers

III.1.2)Economic and financial standing

Selection criteria as stated in the procurement documents

III.1.3)Technical and professional ability

Selection criteria as stated in the procurement documents
III.1.5)Information about reserved contracts
III.2)Conditions related to the contract
III.2.1)Information about a particular profession
III.2.2)Contract performance conditions:
III.2.3)Information about staff responsible for the performance of the contract

Section IV: Procedure

IV.1)Description

IV.1.1)Type of procedure

Open procedure
IV.1.3)Information about a framework agreement or a dynamic purchasing system
IV.1.4)Information about reduction of the number of solutions or tenders during negotiation or dialogue
IV.1.6)Information about electronic auction

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: yes
IV.2)Administrative information
IV.2.1)Previous publication concerning this procedure

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 15/05/2018
Local time: 12:00
IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

IV.2.4)Languages in which tenders or requests to participate may be submitted:

English
IV.2.6)Minimum time frame during which the tenderer must maintain the tender

IV.2.7)Conditions for opening of tenders

Date: 15/05/2018
Local time: 12:00

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: yes
Estimated timing for further notices to be published:

April 2022 if extensions to contract period are invoked.

VI.2)Information about electronic workflows

Electronic ordering will be used
Electronic invoicing will be accepted
Electronic payment will be used

VI.3)Additional information:

ESPD — 4.B.1.1 or 4.B.1.2: The bidder must provide its “general” yearly turnover for each of the 3 last financial years.

ESPD — 4.B.2.1 or 4.B.2.2: The bidder must provide its “specific” yearly turnover for each of the 3 last financial years or average yearly turnover over the 3 last financial years.

ESPD — 4B.5.1 and 4B.5.2: Evidence of the following insurances must be provided:

— employer’s liability insurance. A minimum of 5 000 000 GBP is required,

— public liability insurance. A minimum of 5 000 000 GBP is required,

— Professional Indemnity Insurance. A minimum of 2 000 000 GBP.

Note: To register your interest in this notice and obtain any additional information please visit the Public Contracts Scotland website at http://www.publiccontractsscotland.gov.uk/Search/Search_Switch.aspx?ID=538298

The buyer has indicated that it will accept electronic responses to this Notice via the Postbox facility. A user guide is available at http://www.publiccontractsscotland.gov.uk/sitehelp/help_guides.aspx

Suppliers are advised to allow adequate time for uploading documents and to dispatch the electronic response well in advance of the closing time to avoid any last minute problems.

(SC Ref:538298).

VI.4)Procedures for review

VI.4.1)Review body

University of Stirling
Procurement Services, Finance Office, Room 3Z6, Cottrell Building
Stirling
FK9 4LA
United Kingdom
Telephone: +44 1786467104Internet address:http://www.stir.ac.uk/finance-office/procurement/
VI.4.2)Body responsible for mediation procedures
VI.4.3)Review procedure
VI.4.4)Service from which information about the review procedure may be obtained

VI.5)Date of dispatch of this notice:

12/04/2018

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