Media Buying Tender

Media Buying Tender

The successful tenderer will buy media for Nexus and this could range from booking a one-off public notice in a specific publication through to proposing, planning and booking campaigns.

United Kingdom-Newcastle upon Tyne: Advertising and marketing services

2015/S 173-315693

Contract notice – utilities

Services

Directive 2004/17/EC

Section I: Contracting entity

I.1)Name, addresses and contact point(s)

Tyne and Wear PTE (t/a Nexus)
33, St James’ Boulevard
Contact point(s): Corporate Procurement
NE1 4AX Newcastle upon Tyne
UNITED KINGDOM
E-mail: tenders@nexus.org.uk

Internet address(es):

General address of the contracting entity: www.nexus.org.uk

Address of the buyer profile: www.nexus.org.uk

Electronic access to information: www.nepoportal.org

Electronic submission of tenders and requests to participate: www.nepoportal.org

Further information can be obtained from: The above mentioned contact point(s)

Specifications and additional documents (including documents for a dynamic purchasing system) can be obtained from: The above mentioned contact point(s)

Tenders or requests to participate must be sent to: The above mentioned contact point(s)

I.2)Main activity

Urban railway, tramway, trolleybus or bus services

I.3)Contract award on behalf of other contracting entities

The contracting entity is purchasing on behalf of other contracting entities: no

Section II: Object of the contract

II.1)Description

II.1.1)Title attributed to the contract by the contracting entity:

NEX15/27 Media Buying.

II.1.2)Type of contract and location of works, place of delivery or of performance

Services
Service category No 13: Advertising services
Main site or location of works, place of delivery or of performance: Tyne and Wear.

NUTS code UKC2

II.1.3)Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)
II.1.4)Information on framework agreement

II.1.5)Short description of the contract or purchase(s):

Nexus undertake marketing and promotional activity to support the North East Combined Authority’s (NECA) objective of maintaining and growing public transport use and improving accessibility.
The purpose of this tender exercise is to acquire a tenderer to provide a Media Buying Service to Nexus. The successful tenderer will buy media for Nexus and this could range from booking a one-off public notice in a specific publication through to proposing, planning and booking campaigns, including traditional or new and innovative media based on briefs from the Nexus Marketing team.

II.1.6)Common procurement vocabulary (CPV)

79340000, 79341000, 79341100, 79341200, 79800000, 92111200, 79341400, 22460000, 22462000

II.1.7)Information about Government Procurement Agreement (GPA)

The contract is covered by the Government Procurement Agreement (GPA): no

II.1.8)Information about lots

This contract is divided into lots: no
II.1.9)Information about variants
II.2)Quantity or scope of the contract

II.2.1)Total quantity or scope:

The purpose of this tender exercise is to acquire a tenderer to provide a Media Buying Service to Nexus. The successful tenderer will buy media for Nexus and this could range from booking a one-off public notice in a specific publication through to proposing, planning and booking campaigns, including traditional or new and innovative media based on briefs from the Nexus Marketing team. The successful tenderer will also be required to deal with media organisations on our behalf, including fielding sales enquiries
The duration of this Framework Agreement for the provision of a specialist media planning and buying agency will be for a period of 24 months with the option to extend for up to a further 24 months at Nexus discretion. The appointed agency will work with Nexus to achieve best value in our media buying and advise us on appropriate media channels.
II.2.2)Information about options

II.2.3)Information about renewals

This contract is subject to renewal: no
II.3)Duration of the contract or time limit for completion

Section III: Legal, economic, financial and technical information

III.1)Conditions relating to the contract
III.1.1)Deposits and guarantees required:
III.1.2)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:
III.1.3)Legal form to be taken by the group of economic operators to whom the contract is to be awarded:
III.1.4)Other particular conditions:
III.2)Conditions for participation
III.2.1)Personal situation of economic operators, including requirements relating to enrolment on professional or trade registers
III.2.2)Economic and financial ability
III.2.3)Technical capacity
III.2.4)Information about reserved contracts
III.3)Conditions specific to services contracts
III.3.1)Information about a particular profession
III.3.2)Staff responsible for the execution of the service

Section IV: Procedure

IV.1)Type of procedure

IV.1.1)Type of procedure

Open
IV.2)Award criteria

IV.2.1)Award criteria

The most economically advantageous tender in terms of the criteria stated in the specifications or in the invitation to tender or to negotiate
IV.2.2)Information about electronic auction
IV.3)Administrative information

IV.3.1)File reference number attributed by the contracting entity:

NEX15/27
IV.3.2)Previous publication(s) concerning the same contract
IV.3.3)Conditions for obtaining specifications and additional documents

IV.3.4)Time limit for receipt of tenders or requests to participate

5.10.2015 – 12:00

IV.3.5)Language(s) in which tenders or requests to participate may be drawn up

English.
IV.3.6)Minimum time frame during which the tenderer must maintain the tender
IV.3.7)Conditions for opening of tenders

Section VI: Complementary information

VI.1)Information about recurrence
VI.2)Information about European Union funds
VI.3)Additional information:
VI.4)Procedures for appeal
VI.4.1)Body responsible for appeal procedures
VI.4.2)Lodging of appeals
VI.4.3)Service from which information about the lodging of appeals may be obtained

VI.5)Date of dispatch of this notice:

3.9.2015

Enjoyed this post? Share it!