Network Rail Media Planning and Buying Tender

Network Rail Media Planning and Buying Tender

The service includes planning, negotiating and buying.

United Kingdom-Milton Keynes: Business services: law, marketing, consulting, recruitment, printing and security

2016/S 063-109519

Contract notice – utilities

Services

Directive 2004/17/EC

Section I: Contracting entity

I.1)Name, addresses and contact point(s)

Network Rail Infrastructure Limited
The Quadrant, Elder Gate
Contact point(s): NSC — procurement
For the attention of: Steven Day
MK9 1EN Milton Keynes
UNITED KINGDOM
Telephone: +44 7734649058
E-mail: Steven.Day3@networkrail.co.uk

Internet address(es):

General address of the contracting entity: www.networkrail.co.uk

Address of the buyer profile: http://www.networkrail.co.uk/aspx/1542.aspx

Further information can be obtained from: Network Rail
The Quadrant
For the attention of: Steven Day
MK91EN Milton Keynes
UNITED KINGDOM
Telephone: +44 7734649058
E-mail: Steven.Day3@networkrail.co.uk

Specifications and additional documents (including documents for a dynamic purchasing system) can be obtained from: Network Rail
The Quadrant
For the attention of: Steven Day
MK9 1EN Milton Keynes
UNITED KINGDOM
Telephone: +44 7734649058
E-mail: Steven.Day3@networkrail.co.uk

Tenders or requests to participate must be sent to: The above mentioned contact point(s)

I.2)Main activity

Railway services

I.3)Contract award on behalf of other contracting entities

The contracting entity is purchasing on behalf of other contracting entities: no

Section II: Object of the contract

II.1)Description

II.1.1)Title attributed to the contract by the contracting entity:

Media Planning and Buying.

II.1.2)Type of contract and location of works, place of delivery or of performance

Services
Service category No 6: Financial services a) Insurances services b) Banking and investment services
Main site or location of works, place of delivery or of performance: United Kingdom.

NUTS code UK

II.1.3)Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)

The notice involves a public contract

II.1.4)Information on framework agreement

Framework agreement with a single operator

Duration of the framework agreement

Duration in years: 3

Estimated total value of purchases for the entire duration of the framework agreement

Estimated value excluding VAT
Range: between 4 000 000 and 5 000 000 GBP

II.1.5)Short description of the contract or purchase(s):

Provision of a service for planning and buying media. The service includes planning, negotiating and buying considered audience targeted time and advertising space to convey a marketing message.

II.1.6)Common procurement vocabulary (CPV)

79000000, 79900000

II.1.7)Information about Government Procurement Agreement (GPA)

The contract is covered by the Government Procurement Agreement (GPA): no

II.1.8)Information about lots

This contract is divided into lots: no

II.1.9)Information about variants

Variants will be accepted: yes
II.2)Quantity or scope of the contract

II.2.1)Total quantity or scope:

Provision of a service for planning and buying media. The service includes planning, negotiating and buying considered audience targeted time and advertising space to convey a marketing message. The project is for Network Rail’s ‘Check Before You Travel Campaign’ to alert the travelling public to disruption over bank holiday periods. The campaigns include Easter, May Banks, August Bank and Christmas.
Estimated value excluding VAT
Range: between 4 000 000 and 5 000 000 GBP

II.2.2)Information about options

Options: no

II.2.3)Information about renewals

This contract is subject to renewal: no

II.3)Duration of the contract or time limit for completion

Duration in months: 36 (from the award of the contract)

Section III: Legal, economic, financial and technical information

III.1)Conditions relating to the contract
III.1.1)Deposits and guarantees required:
III.1.2)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:
III.1.3)Legal form to be taken by the group of economic operators to whom the contract is to be awarded:

III.1.4)Other particular conditions:

The performance of the contract is subject to particular conditions: no
III.2)Conditions for participation
III.2.1)Personal situation of economic operators, including requirements relating to enrolment on professional or trade registers
III.2.2)Economic and financial ability
III.2.3)Technical capacity
III.2.4)Information about reserved contracts
III.3)Conditions specific to services contracts

III.3.1)Information about a particular profession

Execution of the service is reserved to a particular profession: no

III.3.2)Staff responsible for the execution of the service

Legal persons should indicate the names and professional qualifications of the staff responsible for the execution of the service: no

Section IV: Procedure

IV.1)Type of procedure

IV.1.1)Type of procedure

Negotiated
Some candidates have already been selected (if appropriate under certain types of negotiated procedures): no
IV.2)Award criteria

IV.2.1)Award criteria

The most economically advantageous tender in terms of the criteria stated in the specifications or in the invitation to tender or to negotiate

IV.2.2)Information about electronic auction

An electronic auction will be used: no
IV.3)Administrative information
IV.3.1)File reference number attributed by the contracting entity:

IV.3.2)Previous publication(s) concerning the same contract

no

IV.3.3)Conditions for obtaining specifications and additional documents(except for a DPS)

Time limit for receipt of requests for documents or for accessing documents: 15.4.2016 – 12:00
Payable documents: no

IV.3.4)Time limit for receipt of tenders or requests to participate

15.4.2016 – 12:00
IV.3.5)Language(s) in which tenders or requests to participate may be drawn up
IV.3.6)Minimum time frame during which the tenderer must maintain the tender
IV.3.7)Conditions for opening of tenders

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no

VI.2)Information about European Union funds

The contract is related to a project and/or programme financed by European Union funds: no
VI.3)Additional information:
VI.4)Procedures for appeal
VI.4.1)Body responsible for appeal procedures

VI.4.2)Lodging of appeals

Precise information on deadline(s) for lodging appeals: Suppliers are advised in the first instance to contact the nominated contact as outlined in the tender documentation as well as the specified Network Rail contact as specified in this notice.
Feedback will be provided to suppliers that are unsuccessful after each stage of the tender process. Suppliers are encouraged to raise any queries when receiving feedback.
VI.4.3)Service from which information about the lodging of appeals may be obtained

VI.5)Date of dispatch of this notice:

30.3.2016

 

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