Peabody Group Media and PR Framework

Peabody Group Media and PR Framework

This procurement is looking for the provision of consultancy services to assist the sale of completed developments. Service provision will include: Media Agencies and PR Consultants.

United Kingdom-London: Business services: law, marketing, consulting, recruitment, printing and security

2016/S 103-184758

Contract notice

Services

Directive 2004/18/EC

Section I: Contracting authority

I.1)Name, addresses and contact point(s)

Peabody Group
45 Westminster Bridge Road
Contact point(s): Procurement Team
For the attention of: Angelina Matthews
SE1 7JB London
UNITED KINGDOM
Telephone: +44 203828-4233
E-mail: major.projects@peabody.org.uk

Internet address(es):

General address of the contracting authority: http://www.peabody.org.uk/

Electronic access to information: https://www.peabodysales.co.uk/peabody-media-pr-framework/

Electronic submission of tenders and requests to participate: https://www.peabodysales.co.uk/peabody-media-pr-framework/

Further information can be obtained from: The above mentioned contact point(s)

Specifications and additional documents (including documents for competitive dialogue and a dynamic purchasing system) can be obtained from:The above mentioned contact point(s)

Tenders or requests to participate must be sent to: The above mentioned contact point(s)

I.2)Type of the contracting authority

Body governed by public law

I.3)Main activity

Housing and community amenities

I.4)Contract award on behalf of other contracting authorities

The contracting authority is purchasing on behalf of other contracting authorities: yes

Section II: Object of the contract

II.1)Description

II.1.1)Title attributed to the contract by the contracting authority:

Media and PR Framework.

II.1.2)Type of contract and location of works, place of delivery or of performance

Services
Service category No 13: Advertising services
NUTS code UKI,UKI1,UKI2

II.1.3)Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)

The notice involves the establishment of a framework agreement

II.1.4)Information on framework agreement

Framework agreement with several operators
maximum number of participants to the framework agreement envisaged: 20

Duration of the framework agreement

Duration in months: 48

Estimated total value of purchases for the entire duration of the framework agreement

Estimated value excluding VAT:
Range: between 5 000 000 and 8 000 000 GBP

II.1.5)Short description of the contract or purchase(s)

This procurement is looking for the provision of consultancy services to assist the sale of completed developments. Service provision will include: Media Agencies and PR Consultants.
Economic operators may submit expressions of interest for 1 or more lots.

II.1.6)Common procurement vocabulary (CPV)

79000000, 79300000, 79310000, 79320000, 79340000, 79341000, 79341100, 79341200, 79341400, 79342000, 79342100, 79400000, 79410000, 79413000,79416000, 79416100, 79416200, 79900000, 32000000

II.1.7)Information about Government Procurement Agreement (GPA)

The contract is covered by the Government Procurement Agreement (GPA): no

II.1.8)Lots

This contract is divided into lots: yes
Tenders may be submitted for all lots

II.1.9)Information about variants

Variants will be accepted: no
II.2)Quantity or scope of the contract

II.2.1)Total quantity or scope:

The Peabody Trust is a Registered Provider (‘RP’) which owns and manages over 27 000 homes across London. Our mission is to make London a city of opportunity for all by ensuring as many people as possible have a good home, a real sense of purpose and a strong feeling of belonging. The Peabody Trust and its subsidiaries aim to deliver a programme of approximately 1 000 new homes each year, in-line with our growth strategy.
In order to manage this, we are setting up a Framework Agreement which will last for the next 4 years to support our Sales and Marketing team.
Peabody already have a combined Media and PR framework. We are now looking to separate this out into its 2 respective areas. Therefore forming a new framework of 2 Lots:
1. Media agencies;
2. PR consultants.
There are 5 companies on the existing framework. They will form part of the new PR consultants Lot, of which we will be adding a further 3-8 companies. We will then be going out to tender for Media Agency services under a separate Lot.
This Framework Agreement is being procured by the Peabody Group and the agreement itself will be between Peabody Group and the supplier, as will the majority of the resultant call-off contracts, although other entities are entitled to call-off under the framework agreement as set out in the contract notice and in the framework agreement.
The contractual arrangement will be for separate framework agreements, for each Lot, each covering a 4 year period. Potential candidates may bid for 1 or more lots.
Estimated value excluding VAT:
Range: between 5 000 000 and 8 000 000 GBP

II.2.2)Information about options

Options: no

II.2.3)Information about renewals

This contract is subject to renewal: no

II.3)Duration of the contract or time limit for completion

Duration in months: 48 (from the award of the contract)

Information about lots

Lot No: 1 Lot title: Media Agencies

1)Short description

To provide a strategic media buying service to support Peabody’s sales programme. To develop a strategic approach to increase awareness of Peabody’s sales programme and increase the volume of sales enquiries. To support the marketing function to raise awareness of the Peabody brand as a developer of private sale homes.

2)Common procurement vocabulary (CPV)

79000000, 79300000, 79310000, 79340000, 79341000, 79341100, 79341200, 79341400, 79341500, 79342000, 79342100, 79342200

3)Quantity or scope

Successful bidders will need to demonstrate experience and a successful track record in delivery of these services. It is envisaged that there will be between 3-8 participants in this lot.
Estimated value excluding VAT:
Range: between 5 000 000 and 7 000 000 GBP

4)Indication about different date for duration of contract or starting/completion

Duration in months: 48 (from the award of the contract)
5)Additional information about lots

Lot No: 2 Lot title: PR Consultants

1)Short description

To provide a strategic PR service to support Peabody’s sales programme. To develop a strategic approach to increase awareness of Peabody’s sales programme and increase the volume of sales enquiries. To support the marketing function to raise awareness of the Peabody brand as a developer of private sale homes.

2)Common procurement vocabulary (CPV)

79000000, 79400000, 79410000, 79413000, 79416000, 79416100, 79416200, 79420000, 79415200, 79340000, 79341000, 79341100, 79341200, 79342000

3)Quantity or scope

Successful bidders will need to demonstrate experience and a successful track record in delivery of these services. It is envisaged that there will be between 3-8 participants in this lot.
Estimated value excluding VAT:
Range: between 300 000 and 500 000 GBP

4)Indication about different date for duration of contract or starting/completion

Duration in months: 48 (from the award of the contract)
5)Additional information about lots

Section III: Legal, economic, financial and technical information

III.1)Conditions relating to the contract

III.1.1)Deposits and guarantees required:

(If applicable).

III.1.2)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:

Terms concerning financing and payment will be set out in the contract documents and Framework Agreement.

III.1.3)Legal form to be taken by the group of economic operators to whom the contract is to be awarded:

Terms concerning financing and payment will be set out in the contract documents and Framework Agreement.

III.1.4)Other particular conditions

The performance of the contract is subject to particular conditions: yes
Description of particular conditions: Any additional particular terms will be set out in the tender and contract documents.
III.2)Conditions for participation

III.2.1)Personal situation of economic operators, including requirements relating to enrolment on professional or trade registers

Information and formalities necessary for evaluating if the requirements are met: Applicants will be asked to confirm any requirements relating to enrolment on professional or trade registers.
The mandatory administrative section which relates to this procurement will contain a requirement to confirm that none of the circumstances as set out in the UK Public Contracts Regulations 2006 (SI 2006 No 5), Regulation 23 apply to your organisation.

III.2.2)Economic and financial ability

Information and formalities necessary for evaluating if the requirements are met: Any terms concerning economic and financial ability will be set out in the contract documents and Framework Agreement.

III.2.3)Technical capacity

Information and formalities necessary for evaluating if the requirements are met:
Any terms concerning technical capacity will be set out in the contract documents and Framework Agreement.
III.2.4)Information about reserved contracts
III.3)Conditions specific to services contracts

III.3.1)Information about a particular profession

Execution of the service is reserved to a particular profession: no

III.3.2)Staff responsible for the execution of the service

Legal persons should indicate the names and professional qualifications of the staff responsible for the execution of the service: no

Section IV: Procedure

IV.1)Type of procedure

IV.1.1)Type of procedure

Open
IV.1.2)Limitations on the number of operators who will be invited to tender or to participate
IV.1.3)Reduction of the number of operators during the negotiation or dialogue
IV.2)Award criteria

IV.2.1)Award criteria

The most economically advantageous tender in terms of the criteria stated in the specifications, in the invitation to tender or to negotiate or in the descriptive document

IV.2.2)Information about electronic auction

An electronic auction will be used: no
IV.3)Administrative information
IV.3.1)File reference number attributed by the contracting authority:

IV.3.2)Previous publication(s) concerning the same contract

no
IV.3.3)Conditions for obtaining specifications and additional documents or descriptive document

IV.3.4)Time limit for receipt of tenders or requests to participate

1.7.2016
IV.3.5)Date of dispatch of invitations to tender or to participate to selected candidates

IV.3.6)Language(s) in which tenders or requests to participate may be drawn up

English.
IV.3.7)Minimum time frame during which the tenderer must maintain the tender

IV.3.8)Conditions for opening of tenders

Date: 1.7.2016 – 17:00

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no

VI.2)Information about European Union funds

The contract is related to a project and/or programme financed by European Union funds: no

VI.3)Additional information

All discussions, meetings and communications will be done in English.
The contract will be subject to English Law. Tenders and all supporting documents must be priced in GBP and all payments under the contract will be made in GBP.

All dates in this notice are provisional and potentially subject to revision. All interested parties are invited to request their copy of the tender documents via the web page included earlier in this notice. All questions should be directed to: major.projects@peabody.org.uk The numbers of participants identified in each lot are provisional and will be confirmed. The Contracting Authority will not accept any liability for tender costs under any circumstances and reserves the right to terminate the procurement process at any stage.

This procurement is being undertaken by the Peabody Trust Limited on behalf of all members (from time to time) of the Peabody Group but who currently comprise: Peabody Trust, Peabody Services Limited, Peabody Enterprises Ltd, Peabody Land Ltd, CBHA, Gallions HA Limited, Tilfen Land Limited and Peabody Community Foundation as well as any successor body of any of the organisations listed, and any subsidiary, subsidiary undertaking, holding company and/or associate (from time to time) of the aforementioned entities and any entity of which the aforementioned entities is a subsidiary, subsidiary undertaking, holding company and/or associate (from time to time), as such terms are defined in Section 1162 of the Companies Act 2006, s271 of the Housing and Regeneration Act 2008 and/or Section 15 of the Friendly and Industrial and Provident Societies Act 1968. The Peabody group members will be entitled to rely on the framework agreement and to call-off contracts under the framework agreement directly. In addition, subject to Peabody’s prior written consent but without any obligation for them to participate, the members of the G15 Housing Group from time to time (currently consisting of: A2Dominion Group, Affinity Sutton, Amicus Horizon, Catalyst Housing, Circle, East Thames Group, Family Mosaic, Genesis Housing Association, The Hyde Group, L and Q, Metropolitan, Network Housing Group, Notting Hill Housing and Southern Housing Group), any registered provider (as listed on the Statutory Register of Providers of Social Housing maintained by the Homes and Communities Agency and available on their website), and any local authority operating within the geographical remit of the framework agreement shall also be entitled to rely on and call-off contracts under the framework agreement.

VI.4)Procedures for appeal

VI.4.1)Body responsible for appeal procedures

Royal Courts of Justice
Strand
WC2A 2LL London
UNITED KINGDOM
Telephone: +44 2079476000

Body responsible for mediation procedures

Royal Courts of Justice
Strand
WC2A 2LL London
UNITED KINGDOM
Telephone: +44 2079476000

VI.4.2)Lodging of appeals
VI.4.3)Service from which information about the lodging of appeals may be obtained

VI.5)Date of dispatch of this notice:

27.5.2016

 

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