PR and Marketing Services Shrewsbury

PR and Marketing Services Shrewsbury

PR and marketing services for both the Marches Local Enterprise Partnership.

United Kingdom-Shrewsbury: Public relations services

2018/S 067-149025

Contract notice

Services

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

Shropshire Council
Shirehall, Abbey Foregate
Shrewsbury
SY2 6ND
United Kingdom
Contact person: Nigel Denton
Telephone: +44 1743252993
E-mail: procurement@shropshire.gov.uk
NUTS code: UKG3
Internet address(es):Main address: http://www.shropshire.gov.uk/
I.2)Information about joint procurement

I.3)Communication

The procurement documents are available for unrestricted and full direct access, free of charge, at: http://www.delta-esourcing.com/tenders/UK-UK-Shrewsbury:-Public-relations-services./9AW54YNKJ8
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be submitted electronically via: http://www.delta-esourcing.com/tenders/UK-title/9AW54YNKJ8
Tenders or requests to participate must be submitted to the abovementioned address

I.4)Type of the contracting authority

Regional or local authority

I.5)Main activity

General public services

Section II: Object

II.1)Scope of the procurement

II.1.1)Title:

PR and Marketing Services for the Marches Local Enterprise Partnership and Growth Hub

Reference number: RMCV 023

II.1.2)Main CPV code

79416000

II.1.3)Type of contract

Services

II.1.4)Short description:

The successful contractor will develop and deliver the following PR and marketing services for both the Marches Local Enterprise Partnership (LEP), including the Hereford Enterprise Zone (HEZ) and the Marches Growth Hub (MGH), including supporting the promotion of activities at the three Growth Hub sites in Herefordshire, Shrewsbury and Telford and Wrekin. The initial duration of the contract is July 2018 — April 2020. There will then be an option to extend to March 2021, subject to successful performance review and further funding being confirmed.

II.1.5)Estimated total value

Value excluding VAT: 260 000.00 GBP

II.1.6)Information about lots

This contract is divided into lots: no
II.2)Description
II.2.1)Title:

II.2.2)Additional CPV code(s)

79342000

II.2.3)Place of performance

NUTS code: UKG3
Main site or place of performance:

West Midlands.

II.2.4)Description of the procurement:

The Marches Local Enterprise Partnership wishes to procure the services of a suitably qualified and experienced organisation to develop and deliver the following PR and marketing services for both the Marches Local Enterprise Partnership (LEP), including the Hereford Enterprise Zone (HEZ) and the Marches Growth Hub (MGH), including supporting the promotion of activities at the 3 Growth Hub sites in Herefordshire, Shrewsbury and Telford and Wrekin:

— review and update PR / Marketing and branding guidelines for the LEP and MGH,

— develop and deliver annual PR and marketing delivery plans for the LEP, HEZ and MGH,

— develop / update as frequently as necessary the content of the LEP and MGH websites. Also prepare and analyse reports on website usage via google analytics and maintain / update Search Engine Optimisation (SEO) levels for consideration by the LEP team and the Growth Hub Steering Group,

— develop and issue a 2 monthly stakeholder e-newsletters for the LEP and MGH,

— develop press releases, handle all media enquiries and as appropriate develop media campaigns for the LEP, HEZ and MGH plus the 3 physical hubs in Herefordshire, Shrewsbury and Telford and Wrekin,

— prepare with the LEP team the LEP annual report for publication,

— promote the LEP, HEZ and MGH via social media channels,

— have the facility to provide photographs to update the websites and for the media,

— support the LEP and MGH team in organising approx. 10 events/annum for businesses and key stakeholders — organising speakers, venues, staging, marketing and PR of the events and managing invites if invite only events,

— attendance and input at MGH Operational Group, MGH Steering Group, MGH Campaign meetings and other relevant LEP/HEZ meetings,

— support the design and procurement of marketing materials in line with brand guidelines,

— advise on the promotion and marketing of new LEP/HEZ/MGH initiatives as required.

The initial duration of the contract is July 2018 — April 2020. There will then be an option to extend to March 2021, subject to successful performance review and further funding being confirmed.

II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents

II.2.6)Estimated value

Value excluding VAT: 260 000.00 GBP

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Start: 01/07/2018
End: 31/03/2020
This contract is subject to renewal: yes
Description of renewals:

Option to extend for a further 12 month period.

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no
II.2.14)Additional information

Section III: Legal, economic, financial and technical information

III.1)Conditions for participation

III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers

List and brief description of conditions:

See tender documents.

III.1.2)Economic and financial standing

Selection criteria as stated in the procurement documents

III.1.3)Technical and professional ability

Selection criteria as stated in the procurement documents
III.1.5)Information about reserved contracts
III.2)Conditions related to the contract
III.2.1)Information about a particular profession

III.2.2)Contract performance conditions:

See tender documents.

III.2.3)Information about staff responsible for the performance of the contract

Section IV: Procedure

IV.1)Description

IV.1.1)Type of procedure

Open procedure
IV.1.3)Information about a framework agreement or a dynamic purchasing system
IV.1.4)Information about reduction of the number of solutions or tenders during negotiation or dialogue
IV.1.6)Information about electronic auction

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: no
IV.2)Administrative information
IV.2.1)Previous publication concerning this procedure

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 08/05/2018
Local time: 12:00
IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

IV.2.4)Languages in which tenders or requests to participate may be submitted:

English

IV.2.6)Minimum time frame during which the tenderer must maintain the tender

Tender must be valid until: 30/04/2019

IV.2.7)Conditions for opening of tenders

Date: 08/05/2018
Local time: 12:00

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no
VI.2)Information about electronic workflows

VI.3)Additional information:

The Contracting Authority considers that this contract may be suitable for economic operators that are Small or Medium Enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

For more information about this opportunity, please visit the Delta eSourcing portal at:

https://www.delta-esourcing.com/tenders/UK-UK-Shrewsbury:-Public-relations-services./9AW54YNKJ8

To respond to this opportunity, please click here:

https://www.delta-esourcing.com/respond/9AW54YNKJ8

GO Reference: GO-201844-PRO-12170678

VI.4)Procedures for review

VI.4.1)Review body

Shropshire Council
Shirehall, Abbey Foregate
Shrewsbury
SY2 6ND
United Kingdom
Telephone: +44 1743252993
E-mail: procurement@shropshire.gov.ukInternet address:http://www.shropshire.gov.uk/

VI.4.2)Body responsible for mediation procedures

Shropshire Council
Shirehall, Abbey Foregate
Shrewsbury
SY2 6ND
United Kingdom
Telephone: +44 1743252993
VI.4.3)Review procedure

VI.4.4)Service from which information about the review procedure may be obtained

Shropshire Council
Shirehall, Abbey Foregate
Shrewsbury
SY2 6ND
United Kingdom
Telephone: +44 1743252993
E-mail: procurement@shropshire.gov.ukInternet address:http://www.shropshire.gov.uk/

VI.5)Date of dispatch of this notice:

04/04/2018

 

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