Provide AB Testing Services for BBC

Provide AB Testing Services for BBC

The BBC seeks to contract for the provision of a testing and optimisation capability as it seeks to mature and embed its approach to data-driven product development across web, applications and emerging technologies.

United Kingdom-London: Business services: law, marketing, consulting, recruitment, printing and security

2016/S 235-428391

Contract notice

Services

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

The British Broadcasting Corporation (BBC)
Broadcasting House, Portland Place
London
W1A 1AA
United Kingdom
Telephone: +44 1234567890
E-mail: Steven.Letham@bbc.co.uk
NUTS code: UKI
Internet address(es):Main address: http://www.bbc.co.uk/supplying/
I.2)Joint procurement

I.3)Communication

The procurement documents are available for unrestricted and full direct access, free of charge, at: https://bbc.bravosolution.co.uk
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be submitted electronically via: https://bbc.bravosolution.co.uk
Tenders or requests to participate must be submitted to the abovementioned address
Electronic communication requires the use of tools and devices that are not generally available. Unrestricted and full direct access to these tools and devices is possible, free of charge, at: https://bbc.bravosolution.co.uk

I.4)Type of the contracting authority

Body governed by public law

I.5)Main activity

Other activity: broadcasting

Section II: Object

II.1)Scope of the procurement

II.1.1)Title:

AB Testing and Optimisation Services.

II.1.2)Main CPV code

79000000

II.1.3)Type of contract

Services

II.1.4)Short description:

The BBC has an established and centralised optimisation team responsible for strategy, insight and the enablement of product teams across the business via a hub and spoke model. A significant appetite for multivariate and AB testing has been nurtured over the past year and teams across the BBC are at varying stages of maturity — some are yet to begin a testing programme and some have made significant progress. The BBC’s future strategy is to empower product teams to become self-serving via a champions’ network. The BBC seeks to contract for the provision of a testing and optimisation capability as it seeks to mature and embed its approach to data-driven product development across web, applications and emerging technologies.

II.1.5)Estimated total value

Value excluding VAT: 1 500 000.00 GBP

II.1.6)Information about lots

This contract is divided into lots: no
II.2)Description
II.2.1)Title:
II.2.2)Additional CPV code(s)

II.2.3)Place of performance

NUTS code: UKI

II.2.4)Description of the procurement:

The BBC has an established and centralised optimisation team responsible for strategy, insight and the enablement of product teams across the business via a hub and spoke model. A significant appetite for multivariate and AB testing has been nurtured over the past year and teams across the BBC are at varying stages of maturity — some are yet to begin a testing programme and some have made significant progress. The BBC’s future strategy is to empower product teams to become self-serving via a champions’ network. The BBC seeks to contract for the provision of a testing and optimisation capability as it seeks to mature and embed its approach to data-driven product development across web, applications and emerging technologies.

II.2.5)Award criteria

Criteria below
Quality criterion – Name: Product Specification / Weighting: 35
Quality criterion – Name: Service and Delivery Management / Weighting: 35
Quality criterion – Name: Product Demonstration / Weighting: 10
Quality criterion – Name: Whole Life Cost / Weighting: 20
Price – Weighting: 100

II.2.6)Estimated value

Value excluding VAT: 1 500 000.00 GBP

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Start: 01/04/2017
End: 31/03/2019
This contract is subject to renewal: yes
Description of renewals:

The Agreement may be extended at the BBC’s discretion on up to 2 occasions for a further period of 1 year on each occasion. If the BBC wishes to exercise this option, it will give written notice to the successful Tenderer no later than 6 months prior to the end of the initial term.

II.2.10)Information about variants

Variants will be accepted: yes

II.2.11)Information about options

Options: yes
Description of options:

The Agreement may be extended at the BBC’s discretion on up to 2 occasions for a further period of 1 year on each occasion. If the BBC wishes to exercise this option, it will give written notice to the successful Tenderer no later than 6 months prior to the end of the initial term.

II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no
II.2.14)Additional information

Section III: Legal, economic, financial and technical information

III.1)Conditions for participation

III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers

List and brief description of conditions:

Where there is more than 1 economic operator, the BBC reserves the right to require a grouping of economic operators to take a particular legal form or to require a single economic operator to take primary liability or to require that each party undertakes joint and several liability.

Please register your interest in this project by taking the following steps:

1 — Register your company on the BravoSolution e-Tendering portal (this is only required once):

1.1 — Go to https://bbc.bravosolution.co.uk

1.2 — Click the link on the login page to Register.

1.3 — Accept the terms and conditions and click ‘Continue’.

1.4 — Enter your correct business and user details.

1.5 — Note the username you chose and click ‘Save’ when complete.

1.6 — You will shortly receive an email with your temporary password.

2 — Express an Interest in the tender:

2.1 — Login to the portal with the username/password.

2.2 — Click the ‘PQQs / ITTs Open To All Suppliers’ link. (These are Pre-Qualification Questionnaires or Invitations to Tender open to any registered supplier).

2.3 — Click on the relevant PQQ/ ITT to access the content.

2.4 — Click the ‘Express Interest’ button at the top of the page. This will move the PQQ /ITT into your ‘My PQQs/ My ITTs’ page. (This is a secure area reserved for your projects only.

2.5 — You can now access any attachments by clicking ‘Buyer Attachments’ in the ‘PQQ/ ITT Details’ box.

3. Responding to the tender:

3.1 — Click ‘My Response’ under ‘PQQ/ ITT Details’, you can choose to ‘Create Response’ or to ‘Decline to Respond’ (please give a reason if declining).

3.2 — You can now use the ‘Messages’ function to communicate with the buyer and seek any clarification.

3.3 — Note the deadline for completion, then follow the on-screen instructions to complete the PQQ/ ITT There may be a mixture of online and offline actions for you to perform (there is detailed online help available).

3.4 — You must then submit your reply using the ‘Submit Response’ button at the top of the page. If you require any further assistance please consult the online help, or contact the Bravo e-Tendering help desk.

III.1.2)Economic and financial standing

Selection criteria as stated in the procurement documents

III.1.3)Technical and professional ability

Selection criteria as stated in the procurement documents
III.1.5)Information about reserved contracts
III.2)Conditions related to the contract
III.2.1)Information about a particular profession
III.2.2)Contract performance conditions:
III.2.3)Information about staff responsible for the performance of the contract

Section IV: Procedure

IV.1)Description

IV.1.1)Type of procedure

Open procedure
IV.1.3)Information about a framework agreement or a dynamic purchasing system
IV.1.4)Information about reduction of the number of solutions or tenders during negotiation or dialogue
IV.1.6)Information about electronic auction

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: yes
IV.2)Administrative information
IV.2.1)Previous publication concerning this procedure

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 13/01/2017
Local time: 17:00
IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

IV.2.4)Languages in which tenders or requests to participate may be submitted:

English

IV.2.6)Minimum time frame during which the tenderer must maintain the tender

Duration in months: 3 (from the date stated for receipt of tender)

IV.2.7)Conditions for opening of tenders

Date: 13/01/2017
Local time: 17:00

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no

VI.2)Information about electronic workflows

Electronic ordering will be used
Electronic invoicing will be accepted
Electronic payment will be used

VI.3)Additional information:

In the case of technology requirements, the BBC may involve its technology partner (Atos IT Solutions and Services Limited) to assist in the scoping and drafting of invitations to tender and/or the evaluation of tenders. However, the final decision as to which is the most economically advantageous (by reference to the award criteria) will be made by the BBC. The awarding authority reserves the right not to award a contract and to annul the procurement process at any stage. Tenders and all supporting documents must be priced in sterling and all payments will be made in sterling. The contract shall be subject to English law. The awarding authority does not bind itself to accept the lowest, or any tender and reserves the right to accept part of a tender unless the tenderer expressly stipulates otherwise in the tender document.

VI.4)Procedures for review

VI.4.1)Review body

British Broadcasting Corporation
London
United Kingdom
VI.4.2)Body responsible for mediation procedures
VI.4.3)Review procedure
VI.4.4)Service from which information about the review procedure may be obtained

VI.5)Date of dispatch of this notice:

01/12/2016

 

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