Provide Marketing Consultancy Services for Aberystwyth University

Provide Marketing Consultancy Services for Aberystwyth University

Consultancy services are being sought to enable the University to explore an ideal positioning of the University and its departments.

United Kingdom-Aberystwyth: Marketing management consultancy services

2016/S 220-401142

Contract notice

Services

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

Aberystwyth University
c/o Finance Office, Student Welcome Centre, Penglais Campus
Aberystwyth
SY23 3FB
United Kingdom
E-mail: lep27@aber.ac.uk
NUTS code: UKL1

Internet address(es):Main address: www.aber.ac.uk/

Address of the buyer profile: http://www.sell2wales.gov.wales/search/Search_AuthProfile.aspx?ID=AA1009

I.2)Joint procurement

I.3)Communication

The procurement documents are available for unrestricted and full direct access, free of charge, at:https://etenderwales.bravosolution.co.uk/web/login.shtml
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be submitted electronically via: https://etenderwales.bravosolution.co.uk/web/login.shtml
Electronic communication requires the use of tools and devices that are not generally available. Unrestricted and full direct access to these tools and devices is possible, free of charge, at: https://etenderwales.bravosolution.co.uk/web/login.shtml

I.4)Type of the contracting authority

Other type: University

I.5)Main activity

Education

Section II: Object

II.1)Scope of the procurement

II.1.1)Title:

Marketing Consultancy Services for Aberystwyth University.

Reference number: AU/2016/136/Consultancy

II.1.2)Main CPV code

79413000

II.1.3)Type of contract

Services

II.1.4)Short description:

In general, consultancy services are being sought to enable the University to explore an ideal positioning of the University and its departments. This will be done with reference to the ‘ideal Aber student’.

See the attachments section of the etender for full details of the marketing brief.

II.1.5)Estimated total value

Value excluding VAT: 100 000.00 GBP

II.1.6)Information about lots

This contract is divided into lots: no
II.2)Description
II.2.1)Title:

II.2.2)Additional CPV code(s)

79342000
79413000

II.2.3)Place of performance

NUTS code: UKL1

II.2.4)Description of the procurement:

In general, consultancy services are being sought to enable the University to explore an ideal positioning of the University and its departments. This will be done with reference to the ‘ideal Aber student’.

II.2.5)Award criteria

Criteria below
Quality criterion – Name: Differentiation / Weighting: 10 %
Quality criterion – Name: Positioning / Weighting: 15 %
Quality criterion – Name: Choices and Impact / Weighting: 20 %
Quality criterion – Name: Student / Weighting: 10 %
Quality criterion – Name: Brand Awareness / Weighting: 20 %
Quality criterion – Name: Timescales / Weighting: 5 %
Price – Weighting: 20 %

II.2.6)Estimated value

Value excluding VAT: 100 000.00 GBP

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 4
This contract is subject to renewal: no

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no
II.2.14)Additional information

Section III: Legal, economic, financial and technical information

III.1)Conditions for participation
III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers

III.1.2)Economic and financial standing

Selection criteria as stated in the procurement documents

III.1.3)Technical and professional ability

Selection criteria as stated in the procurement documents
III.1.5)Information about reserved contracts
III.2)Conditions related to the contract
III.2.1)Information about a particular profession
III.2.2)Contract performance conditions:
III.2.3)Information about staff responsible for the performance of the contract

Section IV: Procedure

IV.1)Description

IV.1.1)Type of procedure

Open procedure
IV.1.3)Information about a framework agreement or a dynamic purchasing system
IV.1.4)Information about reduction of the number of solutions or tenders during negotiation or dialogue
IV.1.6)Information about electronic auction

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: yes
IV.2)Administrative information
IV.2.1)Previous publication concerning this procedure

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 13/12/2016
Local time: 10:00
IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

IV.2.4)Languages in which tenders or requests to participate may be submitted:

English

IV.2.6)Minimum time frame during which the tenderer must maintain the tender

Duration in months: 6 (from the date stated for receipt of tender)

IV.2.7)Conditions for opening of tenders

Date: 13/12/2016
Local time: 12:00
Place:

Aberystwyth University — Penglais Campus.

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no

VI.2)Information about electronic workflows

Electronic invoicing will be accepted

VI.3)Additional information:

Note: The authority is using eTenderwales to carry out this procurement process. To obtain further information record your interest on Sell2Wales at http://www.sell2wales.gov.wales/search/search_switch.aspx?ID=57115

(WA Ref:57115).

VI.4)Procedures for review

VI.4.1)Review body

Aberystwyth University
c/o Finance Office, Student Welcome Centre, Penglais Campus
Aberystwyth
SY23 3FB
United KingdomInternet address:www.aber.ac.uk/
VI.4.2)Body responsible for mediation procedures

VI.4.3)Review procedure

Precise information on deadline(s) for review procedures:

The Contracting Authority will incorporate a minimum 10 calendar day standstill period at the point

information on the award of the contract is communicated to tenderers. Participants who are

unsuccessful shall be informed by the Contracting Authority as soon as possible after the decision has

been made as to the reasons why the participant was unsuccessful. If an appeal regarding the award of

the contract has not been successfully resolved, The Public Contracts Regulations 2006 (SI 2006 No.

5), as amended, provide for aggrieved parties who have been harmed or are at risk of harm by breach

of the rules to take legal action. Any such action must be brought within the applicable limitation

period. Where a contract has not been entered into, the Court may order the setting aside of the award

decision or order the Contracting Authority to amend any document and may award damages. If the

contract has been entered into the Court may, depending on the circumstances, award damages, make

a declaration of ineffectiveness, order the Contracting Authority to pay a fine, and/or order that the

duration of the contract be shortened. The purpose of the standstill period referred to above is to allow

the parties to apply to the Courts to set aside the award decision before the contract is entered into.

VI.4.4)Service from which information about the review procedure may be obtained

VI.5)Date of dispatch of this notice:

11/11/2016

 

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