Public Health England Marketing Evaluation Contract
Future campaign planning, evaluation planning and delivery.
United Kingdom-Salisbury: Statistical services
Section I: Contracting authority
I.1)Name and addresses
Manor Farm Road, Porton Down
Contact person: firstname.lastname@example.org
Telephone: +44 2076548000
NUTS code: UK
I.4)Type of the contracting authority
Section II: Object
PHE Marketing — Strategic Evaluation Partner
II.1.2)Main CPV code
II.1.3)Type of contract
Public Health England has a requirement for at least one strategic marketing evaluation partner agency. This will be an integral part of the wider PHE Marketing network and will need to support the strategy and planning team across a number of areas including future campaign planning, evaluation planning and delivery, data analysis and integration, story-telling and dissemination. This will be a 2-stage procurement with a maximum of 5 tenderers shortlisted for Stage 2. Any eventual contracts will be accessible by other health family government departments, namely the Department of Health and Social Care and its Arms Length Bodies (ALBs).
II.1.5)Estimated total value
II.1.6)Information about lots
II.2.3)Place of performance
II.2.4)Description of the procurement:
Public Health England has a requirement for at least 1 strategic marketing evaluation partner agency. This will be an integral part of the wider PHE Marketing network and will need to support the strategy and planning team across a number of areas including future campaign planning, evaluation planning and delivery, data analysis and integration, story-telling and dissemination. This includes (but is not limited to) the following services:
(a) developing strategic campaign insights and evaluations;
(b) developing logic models;
(c) synthetising a range of data sources to produce strategic insights and recommendations for future marketing and communications activity;
(d) facilitating collaboration and join-up amongst a number of internal and external stakeholders;
(e) contributing to the evaluation and planning of large scale, multi-channel national campaigns;
(f) helping clients choose the right metrics and methodologies to focus on to evaluate campaigns effectively;
(g) using a range of research, evaluation and data collection methodologies (including new trends and innovations).
The procurement will be carried out as a two-stage process with the shortlisting of tenderers for Stage 2 (maximum 6) carried out in mid-January 2019.
II.2.7)Duration of the contract, framework agreement or dynamic purchasing system
Public Health England (the “Authority” or “PHE”) reserves the right to extend the services for up to 3 additional one-year periods, i.e. 1 + 1 + 1 + 1, subject to satisfactory performance.
II.2.9)Information about the limits on the number of candidates to be invited
The evaluation criteria shall be as stated in the Invitation to Tender that the Economic Operators can access via https://phe.bravosolution.co.uk (see also Section II.2.14)).
II.2.10)Information about variants
II.2.11)Information about options
II.2.13)Information about European Union funds
How to express interest in this tender: register your company on the eSourcing portal (this is only required once): www.phe.bravosolution.co.uk and click the link to register. See also Section VI.3) — additional information.
Section III: Legal, economic, financial and technical information
III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
Economic operators are required to confirm whether they have any market-specific company or professional accreditations.
III.1.3)Technical and professional ability
Economic operators are required to evidence their experience in evaluating and providing strategic insight for multi-channel national marketing campaigns.
Economic operators are required to submit a sample curriculum vitae of the principal individuals that they propose would fulfill these services to evidence their capability and competence in carrying out the services.
III.2.3)Information about staff responsible for the performance of the contract
Section IV: Procedure
IV.1.1)Type of procedure
IV.1.3)Information about a framework agreement or a dynamic purchasing system
IV.1.8)Information about the Government Procurement Agreement (GPA)
IV.2.2)Time limit for receipt of tenders or requests to participate
IV.2.4)Languages in which tenders or requests to participate may be submitted:
IV.2.6)Minimum time frame during which the tenderer must maintain the tender
Section VI: Complementary information
VI.1)Information about recurrence
VI.2)Information about electronic workflows
How to express interest in this tender:
1) Register your company on the eSourcing portal (this is only required once): www.phe.bravosolution.co.uk and click the link to register:
— accept the terms and conditions and click “continue”,
— enter your correct business and user details,
— note the username you chose and click “Save” when complete,
— you will shortly receive an email with your unique password (please keep this secure).
2) Express an interest in the tender:
— login to the portal with the username/password,
— click the “PQQs/ITTs Open To All Suppliers” link (these are Pre-Qualification Questionnaires or Invitations to Tender open to any registered supplier),
— click on the relevant PQQ/ITT to access the content,
— click the “Express Interest” button at the top of the page,
— this will move the PQQ/ITT into your “My PQQs/My ITTs” page (this is a secure area reserved for your projects only),
— you can now access any attachments by clicking “Buyer Attachments” in the “PQQ/ITT Details” box.
3) Responding to the tender:
— click “My Response” under “PQQ/ITT Details”, you can choose to “Create Response” or to “Decline to Respond” (please give a reason if declining),
— you can now use the “Messages” function to communicate with the buyer and seek any clarification,
— note the deadline for completion, then follow the onscreen instructions to complete the PQQ/ITT,
— there may be a mixture of online and offline actions for you to perform (there is detailed online help available). You must then submit your reply using the “Submit Response” button at the top of the page. If you require any further assistance please consult the online help, or contact the eTendering helpdesk: email@example.com or telephone the Bravo helpdesk on 0800 368 4850
VI.5)Date of dispatch of this notice: