Student Recruitment Advertising and Media Buying Tender

Student Recruitment Advertising and Media Buying Tender

To appoint a sole full service agency with which it can develop a partnership approach to running creative and cost effective student recruitment campaigns that increase interest in studying at Birkbeck.

United Kingdom-London: Advertising and marketing services

2018/S 079-176723

Contract notice

Services

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

Birkbeck College, University of London
Malet Street
London
WC1E 7HX
United Kingdom
Contact person: Karim Meghani
E-mail: k.meghani@bbk.ac.uk
NUTS code: UKI

Internet address(es):Main address: www.bbk.ac.uk/

Address of the buyer profile: https://in-tendhost.co.uk/birkbeck/aspx/Home

I.2)Information about joint procurement

I.3)Communication

The procurement documents are available for unrestricted and full direct access, free of charge, at: https://in-tendhost.co.uk/birkbeck/aspx/Home
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be submitted electronically via: https://in-tendhost.co.uk/birkbeck/aspx/Home
Tenders or requests to participate must be submitted to the abovementioned address

I.4)Type of the contracting authority

Body governed by public law

I.5)Main activity

Education

Section II: Object

II.1)Scope of the procurement

II.1.1)Title:

BBKP 17 10 — Provision of Student Recruitment Advertising and Media Buying Services

Reference number: GLOBAL – 00000118

II.1.2)Main CPV code

79340000

II.1.3)Type of contract

Services

II.1.4)Short description:

Birkbeck, University of London wishes to appoint a sole full service agency with which it can develop a partnership approach to running creative and cost effective student recruitment campaigns that increase interest in studying at Birkbeck. Birkbeck expects to place all its student recruitment advertising with the nominated agency.

II.1.5)Estimated total value

II.1.6)Information about lots

This contract is divided into lots: no
II.2)Description
II.2.1)Title:
II.2.2)Additional CPV code(s)

II.2.3)Place of performance

NUTS code: UKI3
Main site or place of performance:

II.2.4)Description of the procurement:

Birkbeck, University of London wishes to appoint a sole full service agency with which it can develop a partnership approach to running creative and cost effective student recruitment campaigns that increase interest in studying at Birkbeck. Birkbeck expects to place all its student recruitment advertising with the nominated agency.

II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6)Estimated value

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Start: 01/09/2018
End: 31/08/2021
This contract is subject to renewal: yes
Description of renewals:

2 further 12 month extensions subject to performance review.

II.2.9)Information about the limits on the number of candidates to be invited

Maximum number: 5

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

II.2.14)Additional information

Section III: Legal, economic, financial and technical information

III.1)Conditions for participation

III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers

List and brief description of conditions:

III.1.2)Economic and financial standing

Selection criteria as stated in the procurement documents

III.1.3)Technical and professional ability

Selection criteria as stated in the procurement documents
III.1.5)Information about reserved contracts
III.2)Conditions related to the contract
III.2.1)Information about a particular profession
III.2.2)Contract performance conditions:
III.2.3)Information about staff responsible for the performance of the contract

Section IV: Procedure

IV.1)Description

IV.1.1)Type of procedure

Restricted procedure
IV.1.3)Information about a framework agreement or a dynamic purchasing system
IV.1.4)Information about reduction of the number of solutions or tenders during negotiation or dialogue
IV.1.6)Information about electronic auction

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: no
IV.2)Administrative information
IV.2.1)Previous publication concerning this procedure

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 25/06/2018
Local time: 14:00
IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

IV.2.4)Languages in which tenders or requests to participate may be submitted:

English
IV.2.6)Minimum time frame during which the tenderer must maintain the tender
IV.2.7)Conditions for opening of tenders

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: yes

VI.2)Information about electronic workflows

Electronic ordering will be used
Electronic invoicing will be accepted
Electronic payment will be used
VI.3)Additional information:
VI.4)Procedures for review

VI.4.1)Review body

Birkbeck College, University of London
Malet Street, Bloomsbury
London
WC1E 7HX
United KingdomInternet address:http://www.bbk.ac.uk/
VI.4.2)Body responsible for mediation procedures

VI.4.3)Review procedure

Precise information on deadline(s) for review procedures:
VI.4.4)Service from which information about the review procedure may be obtained

VI.5)Date of dispatch of this notice:

20/04/2018

Enjoyed this post? Share it!