Television Viewing and Audience Research for S4C

Television Viewing and Audience Research for S4C

The key elements of the services to be provided are: The recruitment, management and administration of a panel of at least 1 500 adults made up of 750 Welsh speakers and 750 non-Welsh speakers.

United Kingdom-Cardiff: Market and economic research; polling and statistics

2015/S 008-009497

Contract notice

Services

Directive 2004/18/EC

Section I: Contracting authority

I.1)Name, addresses and contact point(s)

S4C
Parc Ty Glas, Llanishen
Contact point(s): Insight
For the attention of: Carys Evans
CF14 5DU Cardiff
UNITED KINGDOM
Telephone: +44 2920741227

Internet address(es):

General address of the contracting authority: https://s4c.co.uk/

Address of the buyer profile: http://www.sell2wales.gov.uk/search/Search_AuthProfile.aspx?ID=AA0674

Electronic access to information: https://s4c.co.uk/tendrau/e_index.shtml/

Further information can be obtained from: S4C
Parc Ty Glas, Llanishen
CF14 5DU Cardiff
UNITED KINGDOM
Telephone: +44 2920741227
Internet address: www.s4c.co.uk/tendrau/e_index.shtml

Specifications and additional documents (including documents for competitive dialogue and a dynamic purchasing system) can be obtained from: S4C
Parc Ty Glas, Llanishen
CF14 5DU Cardiff
UNITED KINGDOM
Telephone: +44 2920741227
Internet address: www.s4c.co.uk/tendrau/e_index.shtml

Tenders or requests to participate must be sent to: S4C
Parc Ty Glas, Llanishen
CF14 5DU Cardiff
UNITED KINGDOM
Telephone: +44 2920741227
E-mail: tender@s4c.co.uk
Internet address: www.s4c.co.uk/tendrau/e_index.shtml

I.2)Type of the contracting authority

Body governed by public law

I.3)Main activity

Recreation, culture and religion

I.4)Contract award on behalf of other contracting authorities

The contracting authority is purchasing on behalf of other contracting authorities: no

Section II: Object of the contract

II.1)Description

II.1.1)Title attributed to the contract by the contracting authority:

Viewing and Audience Appreciation Data Services.

II.1.2)Type of contract and location of works, place of delivery or of performance

Services
Service category No 10: Market research and public opinion polling services
Main site or location of works, place of delivery or of performance: Wales.

NUTS code UKL

II.1.3)Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)

The notice involves a public contract
II.1.4)Information on framework agreement

II.1.5)Short description of the contract or purchase(s)

S4C is the only Welsh language television channel and one of the UK’s five public service television broadcasters. It is an independent broadcasting authority established under the Broadcasting Act 1981, and regulated by the Communications Act 2003 and the Broadcasting Act 1990.
S4C provides a broad range of high quality and diverse programming. The channel airs over 115 hours of Welsh language programming each week. In addition to the above the S4C programme content is available to watch live on the S4C website via broadband and the ‘Clic’ catch up service, via the BBC iPlayer and on YouView, Smart TVs, Sky, Freeview and many other platforms.
S4C is uniquely funded through a mixture of grant in aid, commercial revenue and licence fee contribution from the BBC. In addition the BBC supplies ten hours a week of programming funded from the licence fee.
S4C wishes to appoint a provider to recruit and administer a panel of members of the public to provide estimates of viewing and audience appreciation data in connection with the S4C programmes.
The key elements of the services to be provided are:
— The recruitment, management and administration of a panel of at least 1 500 adults made up of 750 Welsh speakers and 750 non-Welsh speakers;
— All recruitment must be conducted bilingually in Welsh and English, with Welsh at first contact for Welsh speakers;
— The panel members shall all be based in Wales, and the geographical and demographic representation of the panel should reflect that of Wales, with weighting to reflect either census populations or BARB Establishment Survey populations (to be discussed);
— The delivery to S4C of a weekly survey capturing consumption of S4C programmes (time spent viewing S4C programmes) and the audience’s appreciation of S4C at a channel level as well as individual programme level. The appreciation indices (AI’s) will be scores out of 100, derived from a 10-point scale. S4C may specify specific questions which the successful tender shall include in the weekly survey;
— The delivery to S4C of a general cross-channel appreciation survey once a month (channel appreciation score — up to 10 channels);
— The delivery to S4C of a report regarding responses of the panel to supplementary questions once a month. S4C shall nominate the supplementary questions which shall be limited to 3 topics per month;
— Each member of the panel shall be contacted bilingually or in the language of their choice, Welsh or English, and all communication and documentation shall be bilingual or in the language of the panellist’s choice;
— Surveys shall be conducted in accordance with MRS best practice, no more than 70 % shall be conducted online with at least 30 % conducted by post;
— All panel members shall be 16 years old or older and shall exclude individuals working in the media industry in Wales;
— The successful tenderer shall ensure that at least one full time member of staff is a Welsh speaker to provide Welsh language services and deal with any questions or queries from panel members;
— The organisation providing the service must abide by the MRS Code of Conduct in relation to the provision of these services to S4C.

Note: To register your interest in this notice and obtain any additional information please visit the Sell2Wales Web Site athttp://www.sell2wales.gov.uk/Search/Search_Switch.aspx?ID=20374

II.1.6)Common procurement vocabulary (CPV)

79300000, 79310000

II.1.7)Information about Government Procurement Agreement (GPA)

The contract is covered by the Government Procurement Agreement (GPA): yes

II.1.8)Lots

This contract is divided into lots: no

II.1.9)Information about variants

Variants will be accepted: no
II.2)Quantity or scope of the contract

II.2.1)Total quantity or scope:

A maximum of GBP 500 000 over 3 years.
Estimated value excluding VAT: 500 000 GBP

II.2.2)Information about options

Options: yes
Description of these options: An option for the purchaser to extend for 12 months.

II.2.3)Information about renewals

This contract is subject to renewal: no

II.3)Duration of the contract or time limit for completion

Starting 13.4.2015. Completion 12.4.2018

Section III: Legal, economic, financial and technical information

III.1)Conditions relating to the contract

III.1.1)Deposits and guarantees required:

Applicants invited to tender will be advised.

III.1.2)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:

S4C requires the Viewing and Audience Appreciation Data Service to be provided for a fixed price fee to include set up costs, administrative, staffing, translation and all other costs and expenses incurred by the successful tenderer in providing the service. Tenders should be priced in pounds sterling. Payments will be made in pounds sterling.

III.1.3)Legal form to be taken by the group of economic operators to whom the contract is to be awarded:

No special legal form is required.

III.1.4)Other particular conditions

The performance of the contract is subject to particular conditions: yes
Description of particular conditions: PQQs are invited from economic operators which are able to demonstrate experience of successfully providing viewing and audience appreciation data services.
Successful tenderers shall ensure that at least one full time member of staff is a fluent Welsh speaker.
III.2)Conditions for participation

III.2.1)Personal situation of economic operators, including requirements relating to enrolment on professional or trade registers

Information and formalities necessary for evaluating if the requirements are met: (1) All candidates will be required to produce a certificate or declaration demonstrating that they are not bankrupt or the subject of an administration order, are not being wound-up, have not granted a trust deed, are not the subject of a petition presented for sequestration of their estate, have not had a receiver, manager or administrator appointed and are not otherwise apparently insolvent.
(2) All candidates will be required to produce a certificate or declaration demonstrating that the candidate, their directors, or any other person who has powers of representation, decision or control of the candidate has not been convicted of conspiracy, corruption, bribery, or money laundering. Failure to provide such a declaration will result in the candidate being declared ineligible and they will not be selected to participate in this procurement process.
(3) All candidates will be required to produce a certificate or declaration demonstrating that they have not been convicted of a criminal offence relating to the conduct of their business or profession.
(4) All candidates will be required to produce a certificate or declaration demonstrating that they have not committed an act of grave misconduct in the course of their business or profession.
(5) All candidates must comply with the requirements of the State in which they are established, regarding registration on the professional or trade register.
(6) Any candidate found to be guilty of serious misrepresentation in providing any information required, may be declared ineligible and not selected to continue with this procurement process.
(7) All candidates will have to demonstrate that they are licensed, or a member of the relevant organisation, in the State where they are established, when the law of that State prohibits the provision of the services, described in this notice, by a person who is not so licensed or who is not a member of the relevant organisation.
(8) All candidates will be required to produce a certificate or declaration demonstrating that they have fulfilled obligations relating to the payment of social security contributions under the law of any part of the United Kingdom or of the relevant State in which the candidate is established
(9) All candidates will be required to produce a certificate or declaration demonstrating that they have fulfilled obligations relating to the payment of taxes under the law of any part of the United Kingdom or of the relevant State in which the economic operator is established.
All candidates will be required to produce a certificate or declaration demonstrating that the candidate or any of its directors or any other person who has powers of representation, decision or control over it has been found guilty of any serious misrepresentation in supplying information required of it in relation to a procurement.
The tenderers will be asked to provide the following information in their tender:
i) the tenderer’s full name;
ii) the tenderer’s registered number (if applicable);
iii) the tenderer’s registered office address (if applicable), or, if not applicable, the address of its principal place of trading;
iv) the tenderer’s telephone number;
v) the tenderer’s fax number;
vi) the name, position, address, telephone number, fax number and email address of the individual within the tenderer’s organisation to whom all correspondence should be addressed.
III.2.2)Economic and financial ability

III.2.3)Technical capacity

Information and formalities necessary for evaluating if the requirements are met:
(1) A statement of the candidate’s technical facilities; measures for ensuring quality; and their study and research facilities;
(2) An indication of the proportion of the contract which the services provider intends possibly to subcontract.
The applicant will be required to provide the following information:
i) A brief description of the applicant’s primary business activities;
ii) Details of the principal services provided by the applicant that are the subject of this tender process as and which have been provided by the applicant during the past 5 years. Details of the recipients of the services, the dates on which the services were provided and the consideration received for the provision of those services should be included;
iii) A statement as to whether any contracts entered into by the candidate in relation to services similar to those currently being tendered have been terminated due to poor performance of the candidate;
iv) Details of the total number of staff employed by the applicant and the nature of the work they are employed to do;
v) Details of the number of staff with relevant experience and qualifications who would be involved in providing the services including their Welsh language capabilities;
vi) A detailed description of the systems that will be used to deliver the services;
vii) An indication of the type and any work to be sub-contracted and the proportion of the contract that may be sub-contracted and information regarding the experience of the applicant in managing sub-contractors.
Failure to provide all the information requested may preclude the applicant from qualifying to receive an invitation to tender.
Minimum level(s) of standards possibly required:
Applicants will be required to provide a description of the systems and measures employed by the applicant to ensure quality of service including (for example) adherence to the MRS code of conduct, and whether obtained or seeking to obtain IQCS, ISO 20252, ISO 26362, or other research-related standards certification.
III.2.4)Information about reserved contracts
III.3)Conditions specific to services contracts
III.3.1)Information about a particular profession
III.3.2)Staff responsible for the execution of the service

Section IV: Procedure

IV.1)Type of procedure

IV.1.1)Type of procedure

Restricted

IV.1.2)Limitations on the number of operators who will be invited to tender or to participate

Envisaged number of operators: 5
Objective criteria for choosing the limited number of candidates: Technical Capability and Professional Qualifications; Staff and Available Resources; Systems; Quality Assurance; Sub-Contractors.
IV.1.3)Reduction of the number of operators during the negotiation or dialogue
IV.2)Award criteria

IV.2.1)Award criteria

The most economically advantageous tender in terms of the criteria stated in the specifications, in the invitation to tender or to negotiate or in the descriptive document

IV.2.2)Information about electronic auction

An electronic auction will be used: no
IV.3)Administrative information
IV.3.1)File reference number attributed by the contracting authority:
IV.3.2)Previous publication(s) concerning the same contract
IV.3.3)Conditions for obtaining specifications and additional documents or descriptive document

IV.3.4)Time limit for receipt of tenders or requests to participate

9.2.2015 – 12:00

IV.3.5)Date of dispatch of invitations to tender or to participate to selected candidates

13.2.2015

IV.3.6)Language(s) in which tenders or requests to participate may be drawn up

English.
Other: Welsh.
IV.3.7)Minimum time frame during which the tenderer must maintain the tender
IV.3.8)Conditions for opening of tenders

Section VI: Complementary information

VI.1)Information about recurrence
VI.2)Information about European Union funds

VI.3)Additional information

S4C shall not be bound to accept any tender and reserves the right:
a) to withdraw from and/or abandon and/or defer this procurement at any time; and/or;
b) not to award any contract as a result of this procurement.

For further information concerning S4C’s requirements and this tender process please refer to the Pre-Qualification Questionnaire, a copy of which can be obtained via the S4C website (www.s4c.co.uk) by clicking on ‘tenders’ and following the link.

Candidates must obtain and complete the standard Pre-Qualification Questionnaire available at www.s4c.co.uk/tendrau/e_index.shtml or on request from the contact point noted in this Contract Notice. Applications not submitted in accordance with the standard application form will not be considered.

S4C reserves the right not to proceed with the award of this contract at any stage of the tendering process and not to accept any tenders submitted.
Freedom of Information.
S4C is subject to the provisions of the Freedom of Information Act 2000 (“FOI Act”). Information supplied by any candidate to S4C may be disclosable by S4C under the provisions of the FOI Act. If any candidate considers that any information supplied by it to S4C pursuant to this Contract Notice is commercially sensitive or confidential in nature, this should be highlighted explicitly and the reasons for sensitivity set out in full in the expression of interest. This will enable S4C to take account of such sensitivity or confidentiality in deciding whether to release the information in response to freedom of information requests. However, candidates accept that S4C may disclose such information in response to any request under the FOI Act if S4C determines that it is appropriate to do so.
Data Protection.
Candidates authorise S4C to process all information provided as part of their application and confirm that they have obtained all necessary third party consents to enable S4C to do so.
(WA Ref:20374).

VI.4)Procedures for appeal

VI.4.1)Body responsible for appeal procedures

S4C
Parc Ty Glas, Llanishen
CF14 5DU Cardiff
UNITED KINGDOM
E-mail: hotline@s4c.co.uk
Telephone: +44 8706004141

VI.4.2)Lodging of appeals

Precise information on deadline(s) for lodging appeals: S4C will despatch the decision award notice by email and will incorporate a minimum 10 calendar day standstill period from the date on which information regarding the decision regarding the contract is communicated to candidates. This period allows unsuccessful candidates to challenge the process before the contract is entered into. Deadline: 13.4.2015.

VI.4.3)Service from which information about the lodging of appeals may be obtained

S4C
Parc Ty Glas, Llanishen
CF14 5DU Cardiff
UNITED KINGDOM
E-mail: hotline@s4c.co.uk
Telephone: +44 8706004141

VI.5)Date of dispatch of this notice:

9.1.2015

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