University of Nottingham Media Planning and Buying Tender
The University of Nottingham requires the services of a strategic media planning agency to build global reputation.
United Kingdom-Notitngham: Advertising and marketing services
Section I: Contracting authority
I.1)Name and addresses
The Kings Meadow Campus, Lenton lane
NUTS code: UKF14
I.4)Type of the contracting authority
Section II: Object
Media Planning and Buying
II.1.2)Main CPV code
II.1.3)Type of contract
The University of Nottingham requires the services of a strategic media planning agency to build global reputation and to support the University in meeting its annual student recruitment targets. As part of the marketing strategy, there are a number of annual digital, marketing and communications campaigns delivered globally. In 2018/19, key campaigns included a global reputation campaign and a global student recruitment campaign. The selected agency will be required to undertake strategic media planning and buying and provide real-time reporting to inform and drive future refinement of campaigns. The media planning agency will be required to work collaboratively with the University’s internal teams to include marketing, digital and content, media relations as well as external creative agencies, predominantly with the lead agency for all brand development work.
II.1.5)Estimated total value
II.1.6)Information about lots
II.2.3)Place of performance
II.2.4)Description of the procurement:
The University of Nottingham requires the services of a strategic media planning agency to build global reputation and to support the University in meeting its annual student recruitment targets. As part of the marketing strategy, there are a number of annual digital, marketing and communications campaigns delivered globally.
II.2.7)Duration of the contract, framework agreement or dynamic purchasing system
1 x 12-month extension. To be taken monthly.
II.2.10)Information about variants
II.2.11)Information about options
II.2.13)Information about European Union funds
Section III: Legal, economic, financial and technical information
III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
Described in the selection questionnaire.
III.1.2)Economic and financial standing
III.1.3)Technical and professional ability
Section IV: Procedure
IV.1.1)Type of procedure
IV.1.8)Information about the Government Procurement Agreement (GPA)
IV.2.2)Time limit for receipt of tenders or requests to participate
IV.2.4)Languages in which tenders or requests to participate may be submitted:
IV.2.6)Minimum time frame during which the tenderer must maintain the tender
IV.2.7)Conditions for opening of tenders
Section VI: Complementary information
VI.1)Information about recurrence
Precise information on deadline(s) for review procedures: in accordance with Regulation 86 and 87 of the Public Contracts Regulations 2015, the Contracting Authority has incorporated a minimum 10 calendar days standstill period starting from the day when contract award was notified to the bidders. Unsuccessful bidders will be provided with a debrief in the award decision at the start of the standstill period including details of their bid in relation to the winning bid comprising the reasons for the decision, the characteristics and relative advantages of the successful tender, the score of the economic operator and the name of the economic operator to be awarded the contract. Tenderers have a right to appeal provided for within the Public Contracts Regulations 2015. Any such proceedings must be brought in the High Court of England and Wales.
VI.5)Date of dispatch of this notice: