University of Nottingham Media Planning and Buying Tender

University of Nottingham Media Planning and Buying Tender

The University of Nottingham requires the services of a strategic media planning agency to build global reputation.

United Kingdom-Notitngham: Advertising and marketing services

2019/S 087-209111

Contract notice

Services

Legal Basis:

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

The University of Nottingham
The Kings Meadow Campus, Lenton lane
Notitngham
NG7 2NR
United Kingdom
E-mail: leanne.bryant@nottingham.ac.uk
NUTS code: UKF14
Internet address(es):Main address: https://www.nottingham.ac.uk/
I.2)Information about joint procurement

I.3)Communication

The procurement documents are available for unrestricted and full direct access, free of charge, at: https://in-tendhost.co.uk/universityofnottingham/aspx/Home
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be submitted to the abovementioned address

I.4)Type of the contracting authority

Body governed by public law

I.5)Main activity

Education

Section II: Object

II.1)Scope of the procurement

II.1.1)Title:

Media Planning and Buying

Reference number: PROC LSB ITT/897

II.1.2)Main CPV code

79340000

II.1.3)Type of contract

Services

II.1.4)Short description:

The University of Nottingham requires the services of a strategic media planning agency to build global reputation and to support the University in meeting its annual student recruitment targets. As part of the marketing strategy, there are a number of annual digital, marketing and communications campaigns delivered globally. In 2018/19, key campaigns included a global reputation campaign and a global student recruitment campaign. The selected agency will be required to undertake strategic media planning and buying and provide real-time reporting to inform and drive future refinement of campaigns. The media planning agency will be required to work collaboratively with the University’s internal teams to include marketing, digital and content, media relations as well as external creative agencies, predominantly with the lead agency for all brand development work.

II.1.5)Estimated total value

Value excluding VAT: 250 000.00 GBP

II.1.6)Information about lots

This contract is divided into lots: no
II.2)Description
II.2.1)Title:
II.2.2)Additional CPV code(s)

II.2.3)Place of performance

NUTS code: UKF14
Main site or place of performance:

II.2.4)Description of the procurement:

The University of Nottingham requires the services of a strategic media planning agency to build global reputation and to support the University in meeting its annual student recruitment targets. As part of the marketing strategy, there are a number of annual digital, marketing and communications campaigns delivered globally.

II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents

II.2.6)Estimated value

Value excluding VAT: 250 000.00 GBP

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 12
This contract is subject to renewal: yes
Description of renewals:

1 x 12-month extension. To be taken monthly.

II.2.10)Information about variants

Variants will be accepted: yes

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

II.2.14)Additional information

Section III: Legal, economic, financial and technical information

III.1)Conditions for participation

III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers

List and brief description of conditions:

Described in the selection questionnaire.

III.1.2)Economic and financial standing

Selection criteria as stated in the procurement documents

III.1.3)Technical and professional ability

Selection criteria as stated in the procurement documents
III.1.5)Information about reserved contracts
III.2)Conditions related to the contract
III.2.1)Information about a particular profession
III.2.2)Contract performance conditions:
III.2.3)Information about staff responsible for the performance of the contract

Section IV: Procedure

IV.1)Description

IV.1.1)Type of procedure

Open procedure
IV.1.3)Information about a framework agreement or a dynamic purchasing system
IV.1.4)Information about reduction of the number of solutions or tenders during negotiation or dialogue
IV.1.6)Information about electronic auction

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: yes
IV.2)Administrative information
IV.2.1)Previous publication concerning this procedure

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 10/06/2019
Local time: 11:00
IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

IV.2.4)Languages in which tenders or requests to participate may be submitted:

English

IV.2.6)Minimum time frame during which the tenderer must maintain the tender

Duration in months: 3 (from the date stated for receipt of tender)

IV.2.7)Conditions for opening of tenders

Date: 10/06/2019
Local time: 12:00
Place:

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no
VI.2)Information about electronic workflows
VI.3)Additional information:
VI.4)Procedures for review

VI.4.1)Review body

University of Nottingham
Nottingham
United Kingdom
VI.4.2)Body responsible for mediation procedures

VI.4.3)Review procedure

Precise information on deadline(s) for review procedures:

Precise information on deadline(s) for review procedures: in accordance with Regulation 86 and 87 of the Public Contracts Regulations 2015, the Contracting Authority has incorporated a minimum 10 calendar days standstill period starting from the day when contract award was notified to the bidders. Unsuccessful bidders will be provided with a debrief in the award decision at the start of the standstill period including details of their bid in relation to the winning bid comprising the reasons for the decision, the characteristics and relative advantages of the successful tender, the score of the economic operator and the name of the economic operator to be awarded the contract. Tenderers have a right to appeal provided for within the Public Contracts Regulations 2015. Any such proceedings must be brought in the High Court of England and Wales.

VI.4.4)Service from which information about the review procedure may be obtained

VI.5)Date of dispatch of this notice:

02/05/2019

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