Augmented Reality Tender

Augmented Reality Tender

To deliver a new, innovative, interactive and immersive augmented reality visitor campaign.

Town Centre Augmented Reality Trail

Contract summary



  • System implementation planning services – 72224100
  • Museum services and preservation services of historical sites and buildings – 92520000

Location of contract

B79 7BZ

Value of contract


Procurement reference


Published date

16 July 2021

Closing date

10 August 2021

Closing time


Contract start date

1 September 2021

Contract end date

31 March 2025

Contract type

Service contract

Procedure type

Open (non-OJEU)

Contract is suitable for SMEs?


Contract is suitable for VCSEs?




Tamworth Borough Council has an ambitious plan to deliver a new, innovative, interactive and immersive augmented reality visitor campaign within Tamworth Town Centre that will run until the end of March 2022. The Council wishes to secure the services of a Contractor to deliver this campaign. The Contractor will also continue to deliver any additional campaigns and refresh content on a call-off basis as required over a period of 43 months.


More information


Additional text
Contract documentation may be viewed free of charge on the in-tend portal at Tenderers are reminded that tender returns must be submitted by no later than 14:00 hours on Tuesday 10th August 2021.

Funding Description

European Regional Development fund (ERDF), Welcome Back Fund (WBF), an extension to the Reopening High Streets Safely Fund (RHSSF).

Is a Recurrent Procurement Type? : No


How to apply


Follow the instructions given in the description or the more information section.


About the buyer


Contact name

David Onion


Marmion House
B79 7BZ
United Kingdom