Brand Development, Concept Design, and Copywriting Services Contract

Brand Development, Concept Design, and Copywriting Services Contract

To appoint an innovative and strategic creative agency to communicate effectively with our customers.

Strategic Brand Creative and Graphic Design Services

Northern Trains Limited

Contract summary

 

Industry

  • Advertising and marketing services – 79340000

Location of contract

North East, North West, Yorkshire and the Humber

Value of contract

£0

Procurement reference

CO-M-NTL-1142

Published date

28 July 2021

Approach to market date

27 August 2021

Contract start date

3 January 2022

Contract end date

2 January 2024

Procedure type

Negotiated procedure without prior publication (OJEU)

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

No

 

Description

Northern Trains is seeking to appoint an innovative and strategic creative agency which shares our values and will help us to communicate effectively with our customers whilst achieving targets around journeys and revenue. Northern Trains is also seeking to appoint a creative, efficient artwork production agency which shares our values and will help us to deliver the plethora of customer communication touch points from digital assets for the website through to print assets for our customer communications and advertising. The appointed creative agency will be responsible for developing our brand, including concept design, copywriting, and brand development. We use a multi channel approach across all relevant media including TV, Radio, OOH, Digital etc.

This contract will be divided into 2 lots, NTL reserves the right to award contracts combining the following lots where its economically advantageous to do so NTL may award both lots to one supplier. Please see attachments for proposed lot structure and scope outline.

Its envisaged to award a 2 year contract with the options to extend by a further two period equally 24 months, each extension would have a duration of 12
months.

At this time this notice is intended to provide advance notice of a future tender exercise. The call for competition and instructions as to how to participate will be advised in future notices. However, if you would to know more information, please feel free to email us.

 

More information

 

Spend profile

 
Financial year Budget
2022/2023 £0
2023/2024 £0
Attachments

 

How to apply

Follow the instructions given in the description or the more information section.

 

About the buyer

 

Contact name

Alexander Wildash

Address

Albany House Albany House,94-98 Petty France
LONDON
SW1H9AE
England

Email

alexander.wildash@northernrailway.co.uk