Breastfeeding Peer Support Service Leicester

Breastfeeding Peer Support Service Leicester

This service will also need to support a reduction in health inequalities by ensuring resources are targeted to priority communities.

Reference number:BFPS2014

Deadline date:09/10/2014

This deadline is for…Deadline for Expression of Interest

Contract value: £100,000 – £500,000

Location where the contract is to be carried out:LeicesterLeicester,

Is this suitable for smaller suppliers?Yes

Name of the buying organisation:Leicester City Council

Description of the contract

Optimal infant nutrition, especially breastfeeding, is a protective factor for the health of babies and mothers. Breastfeeding reduces potential health risks such as gastroenteritis and respiratory disease in infants and obesity and type 2 diabetes in later life. For the mother, it reduces the risk of breast and ovarian cancer.Low breast feeding rates are linked with inequalities in health, deprivation and reduced life expectancy. Support with breastfeeding is currently of significance, particularly for those from disadvantaged groups living in poverty. Breastfeeding enables optimal nutrition of infants without the additional costs associated with infant formula feeds or the associated risks to health. The UNICEF Baby Friendly Initiative (BFI) is a worldwide effective evidence based accreditation programme which has been shown to increase breastfeeding rates. Leicester City is currently working towards stage 3 of the BFI standards, in order to achieve Baby Friendly status.Breastfeeding rates vary across levels of deprivation, with women living in the most deprived areas having the lowest rates of breastfeeding. The lowest rates of breastfeeding have been recorded in Eyres Monsell, New Parks, Braunstone Park and Rowley Fields, and Thurncourt, whose 6-8 week breastfeeding rates are significantly below the England average. Freemen, Aylestone, Fosse, and Beaumont Leys are all significantly below the Leicester breastfeeding average. Many of these wards are amongst the most deprived wards of the city. Leicester City Council is undertaking an open tender process in line with Competitive Contract Notice Part “B” Services. In order to tackle this public health problem, we are seeking to commission the delivery of a new breastfeeding peer support service to support and enable new mothers to continue breastfeeding once in the community. This service will also need to support a reduction in health inequalities by ensuring resources are targeted to priority communities.In response to the identified population needs we are seeking to achieve a sustained upward trend in breastfeeding initiation and prevalence rates at 6-8 weeks by taking a multi-faceted approach to breastfeeding, in line with recommendations from NICE and UNICEF BFI. The service provider will need to work closely with existing infant feeding services to ensure a smooth transition of mothers through the service. We will draw on the data gathered through the Public Health Outcomes Framework and local public health intelligence to evidence the changing trend. Our local infant feeding needs assessment (being finalised) outlines a range of interventions that are currently in place to achieve this aspiration and demonstrates how these services will integrate to form a seamless and integrated offer. One key element that will help us to achieve our aspiration is the provision of a breastfeeding peer support service in the city for new mothers.



Classification of the contract

98000000Other community, social and personal services

85323000Community health services

85000000Health and social work services

75200000Provision of services to the community

85322000Community action programme

85140000Miscellaneous health services

Additional information

Contract type:Services – 25

Is it a framework agreement?No

Is this contract related to a programme of funding?No

Contract will be awarded based on:Most economically advantageous tender in terms of: The criteria stated in the contract documents

Estimated length of contract:02/02/2015 – 31/01/2017

Who to contact

Contact nameBhavika Soni

Organisation nameLeicester City Council

AddressBosworth House, 9-15 Princess Road West, Leicester, LE1 6TH


Extension number:


Web address

How to apply

The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement, and the contract will be awarded on the basis of the most economically advantageous tender. Response Address: