Email Service Provider

Tender For the Provision of An Email Service Provider

Our aim is to go away from email ‘blasts’ approach to more targeted one-to-one messages in order to create a dialogue with subscribers, monitoring their behaviour and matching content to their requirements 

CONTRACT NOTICE – NATIONAL

SERVICES

1 Authority Details

1.1

Authority Name and Address


VisitScotland

Ocean Point One, 94 Ocean Drive,

Edinburgh

EH6 6JH

UK

Rory Hewitt

+44 1415664025

+44 1415664074
http://www.visitscotland.org

1.2

Address from which documentation may be obtained


VisitScotland

Ocean Point One, 94 Ocean Drive,

Edinburgh

EH6 6JH

UK

Rory Hewitt

+44 1415664025

+44 1415664074
http://www.visitscotland.org

1.3

Completed documents must be returned to:


VisitScotland

Ocean Point One, 94 Ocean Drive,

Edinburgh

EH6 6JH

UK

Rory Hewitt

+44 1415664025

+44 1415664074
http://www.visitscotland.org

2 Contract Details

2.1

Title

Tender For the Provision of An Email Service Provider

2.2

Description of the goods or services required

VisitScotland’s main aim is to raise interest and inspire subscribers to visit Scotland, while most sales happen with actual accommodation and attraction providers and aren’t tracked by VisitScotland, meaning a very sophisticated approach is required to be able to understand user behaviour.

Our aim is to go away from email ‘blasts’ approach to more targeted one-to-one messages in order to create a dialogue with subscribers, monitoring their behaviour and matching content to their requirements through an automated and optimised email marketing campaign management. However, in the interim period system must also support traditional and current broadcast programme used.

Where requirements are not met by the core product it should be shown how they can be met by products that can integrate with the core product.

A full and comprehensive description of requirements is attached to this advert entitled Schedule 1 – Statement of Requirement.

 

NOTE: To register your interest in this notice and obtain any additional information please visit the Public Contracts Scotland Web Site at http://www.publiccontractsscotland.gov.uk/Search/Search_Switch.aspx?ID=218700.

The awarding authority has indicated that it will accept electronic responses to this notice via a ‘Tender Submission Postbox’ facility. Further details of this facility are available at http://www.publiccontractsscotland.gov.uk/PostBox/Postbox_Explain.aspx?ID=218700.

Suppliers are advised to allow adequate time for uploading documents and to dispatch the electronic response well in advance of the closing time to avoid any last minute problems. The postbox closes precisely at the time stated.

2.3

Notice Coding and Classification

271600 Software
279999 other Information Communication Technology

100 All Scotland

2.4

Total quantity or scope of tender

3 Conditions for Participation

3.1

Minimum standards and qualification required

All submissions must meet the minimum requirements set out in the following documents:

Schedule 1 – Statement of Requirement

Invitation to Tender for an Email Service Provider VS/EH/12-002

4 Administrative Information

4.1

Type of Procedure

Single stage – Any candidate may submit a tender.

4.2

Reference number attributed to the notice by the contracting authority

VS/EH/12-002

4.3

Time Limits


08-02-2012  Time  12:00b) Time-limit for obtaining documentation

c) Estimated award date  07-03-2012

4.5

Language or languages in which tenders or requests to participate can be drawn up

EN

4.6

Tender Submission Postbox

The awarding authority has indicated that it will accept electronic responses to this notice via the Tender Submission Postbox facility. Further details are available at http://www.publiccontractsscotland.gov.uk/PostBox/Postbox_Explain.aspx?ID=218700

5 Other Information

5.1

Additional Information

(SC Ref:218700)

5.2

Additional Documentation

VS_EH_12-002 ITT for Email Service Provider (V1)
VS_EH_12-002 SoR for Email Service Provider
VS T_Cs – Services (Rev Sept 11)
Schedule 3 – The Questionnaire

5.3

Publication date of this notice

20-01-2012