Face to Face Marketing Tender

Face to Face Marketing Tender

This tender is to identify a supplier of Face-to-Face marketing campaigns, using promotional staff to engage with women in pre-determined locations in order to introduce them to the Agile Nation Ascent programme and generate leads for it.

CONTRACT NOTICE – NATIONAL
SERVICES

1 Authority Details

1.1

Authority Name and Address


Chwarae Teg

1st Floor Anchor Court, Keen Road,

Cardiff

CF24 5JW

UK

John Jackson

+44 2920478900

john.jackson@chwaraeteg.com

+44 2920478901
www.chwaraeteg.com

1.2

Address from which documentation may be obtained


Chwarae Teg

1st Floor Anchor Court, Keen Road,

Cardiff

CF24 5JW

UK

John Jackson

+44 2920478900

John.jackson@chwaraeteg.com

+44 2920478901
www.chwaraeteg.com

1.3

Completed documents must be returned to:


Chwarae Teg

1st Floor Anchor Court, Keen Road,

Cardiff

CF24 5JW

UK

John Jackson

+44 2920478900

+44 2920478901
www.chwaraeteg.com

2 Contract Details

2.1

Title

Face to Face Marketing Tender

2.2

Description of the goods or services required

This tender is to identify a supplier of Face-to-Face marketing campaigns, using promotional staff to engage with women in pre-determined locations in order to introduce them to the Agile Nation Ascent programme and generate leads for it.

This aims to assist the team working on the project to gain sign-up to the programme.

NOTE: To register your interest in this notice and obtain any additional information please visit the Sell2Wales Web Site at http://www.sell2wales.gov.uk/Search/Search_Switch.aspx?ID=609.

2.3

Notice Coding and Classification

79000000 Business services: law, marketing, consulting, recruitment, printing and security
79340000 Advertising and marketing services
79342000 Marketing services
79342100 Direct marketing services
79413000 Marketing management consultancy services

1000 WALES
1010 West Wales and The Valleys
1011 Isle of Anglesey
1012 Gwynedd
1013 Conwy and Denbighshire
1014 South West Wales (Carmarthenshire, Pembrokeshire, Ceredigion)
1015 Central Valleys (Merthyr Tydfil, Rhondda Cynon Taf)
1016 Gwent Valleys (Torfaen, Blaenau Gwent, Caerphilly)
1017 Bridgend and Neath Port Talbot
1018 Swansea
1020 East Wales
1021 Monmouthshire and Newport
1022 Cardiff and Vale of Glamorgan
1023 Flintshire and Wrexham
1024 Powys

2.4

Total quantity or scope of tender

For this tender we are looking to identify a supplier to organise, staff and manage Face-to-Face marketing campaigns.

At the outset it is important to stress that this tender will be on a campaign by campaign basis. This tender makes provision for a minimum of 1 and a maximum of 10 individual campaigns, whereby the budget allocation to each campaign will be to a maximum of £1,700 per campaign (incl. VAT).

The mechanics of each campaign are expected to be identical, the only variables being location and dates. Following the first campaign any subsequent campaigns will be actioned on an as needed, call-off basis.

The locations will be towns and cities in South East and South West Wales and the first campaign will take place in Caerphilly in August 2013.

Further campaigns, if commissioned, will take place between August and November 2013.

We anticipate that a campaign:

• will consist of 2 days running concurrently, preferably Friday and Saturday

• up to 3 promotional staff

• a day to consist of an 8 hour shift – including breaks

• the distribution of leaflets

• the capture of contact details from women who express an interest

• handing over to Agile Nation staff who will also be present to provide more in-depth information

3 Conditions for Participation

3.1

Minimum standards and qualification required

Quotations should be inclusive of expenses and VAT.

When applying for this tender please ensure you include the following information:

• Examples of Face-to-Face promotional marketing campaigns you have delivered

• A breakdown of what you can deliver based on the budget maximum for each campaign

• Confirmation you have full public liability insurance

• An indication as to how you would staff the campaigns

• Specify how much advance notice you need to put a campaign in place

• Your proposal for a campaign should be inclusive of all anticipated costs. This is to be based on the Caerphilly location. Should other locations incur additional expenses please where possible specify these.

• Please confirm you fully understand that if successful you will be commissioned for the first initial campaign and that any further campaigns will only be commissioned if they are required by the project.

All applications will be scored against the following criteria using a scale of 1 to 5, and all applicants will be notified by email as to whether they have been successful or not.

• Track record of delivering similar campaigns

• Provision of a breakdown that fully details what will be delivered in a campaign & the associated cost

• Ability to start work immediately to deliver the Caerphilly campaign

• The company’s commitment to the aims & objectives of Chwarae Teg

4 Administrative Information

4.1

Type of Procedure

Single stage – Any candidate may submit a tender.

4.2

Reference number attributed to the notice by the contracting authority

Face2Face/JJ/Tender-19-07-13

4.3

Time Limits

a) Time-limit for obtaining documentation 26-07-2013

b) Time-limit for receipt of completed tenders
26-07-2013  Time  12:00

c) Estimated award date 31-07-2013

4.5

Language or languages in which tenders or requests to participate can be drawn up

EN

4.6

Tender Submission Postbox

5 Other Information

5.1

Additional Information

(WA Ref:609)

5.2

Additional Documentation

5.3

Publication date of this notice

19-07-2013