Go Digital Newcastle Marketing and Communications Tender

Go Digital Newcastle Marketing and Communications Tender

Lot 1 – Stimulating demand across whole programme through publicity, marketing, “sales”, website,
Lot 2 – Delivery of business support programme and managing ERDF reporting requirements.

United Kingdom-Newcastle upon Tyne: Business and management consultancy and related services

2013/S 187-322805

Contract notice

Services

Directive 2004/18/EC

Section I: Contracting authority

I.1)Name, addresses and contact point(s)

Newcastle City Council
Room 104 First Floor, Civic Centre Barras Bridge
For the attention of: Angela Carroll
NE99 2BN Newcastle upon Tyne
UNITED KINGDOM
Telephone: +44 1912116930
E-mail: angela.carroll@newcastle.gov.uk

Internet address(es):

General address of the contracting authority: http://www.nepoportal.org

Further information can be obtained from: The above mentioned contact point(s)

Specifications and additional documents (including documents for competitive dialogue and a dynamic purchasing system) can be obtained from: The above mentioned contact point(s)

Tenders or requests to participate must be sent to: The above mentioned contact point(s)

I.2)Type of the contracting authority

Regional or local authority
I.3)Main activity

General public services
I.4)Contract award on behalf of other contracting authorities

The contracting authority is purchasing on behalf of other contracting authorities: no

Section II: Object of the contract

II.1)Description
II.1.1)Title attributed to the contract by the contracting authority:

003428 – Go Digital Newcastle Marketing, demand stimulation and communications and business support.
II.1.2)Type of contract and location of works, place of delivery or of performance

Services
Service category No 11: Management consulting services [6] and related services
NUTS code UKC

II.1.3)Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)

The notice involves a public contract
II.1.4)Information on framework agreement
II.1.5)Short description of the contract or purchase(s)

The vision of Newcastle City Council is to create a world-class city where everyone has the opportunity to participate in the digital age. Giving people and businesses access to superfast connectivity; affordable technology and practical support to get the most out of being online will help everyone in Newcastle to have a fairer future.
Go Digital Newcastle Aims: making faster and more reliable broadband available to everyone, making the city one of the best connected in the UK.
Three main principles:
Availability,
Accessibility,
Affordability.
Lot 1 – Stimulating demand across whole programme through publicity, marketing, “sales”, website,
Lot 2 – Delivery of business support programme and managing ERDF reporting requirements.
Supplier(s) invited to tender for one or both Lots Supplier(s) could work in partnership with each other and submit a tender for one or both lots.
If two separate suppliers appointed to Lot 1 and Lot 2, there is a significant requirement for partnership working.
II.1.6)Common procurement vocabulary (CPV)

79400000, 72413000, 72415000

II.1.7)Information about Government Procurement Agreement (GPA)

The contract is covered by the Government Procurement Agreement (GPA): yes
II.1.8)Lots

This contract is divided into lots: yes
Tenders may be submitted for one or more lots
II.1.9)Information about variants

Variants will be accepted: no
II.2)Quantity or scope of the contract
II.2.1)Total quantity or scope:

This procurement is set out in 2 Lots
Lot 1 – Stimulating demand across whole programme through publicity, marketing, “sales”, website,
Lot2 – Delivery of business support programme and managing ERDF reporting requirements.
The City Council intends to invite between 4 and 8 tenders for each of the lots. The Council expects to commence implementation of the project in December 2013 with delivery of business support beginning in January 2014. The current end date of the delivery of contracted activities is 30.6.2015 with a possibility of a 12 month extension.
II.2.2)Information about options

Options: yes
Description of these options: option to extend for a further 12 months.
II.2.3)Information about renewals

This contract is subject to renewal: no
II.3)Duration of the contract or time limit for completion

Duration in months: 18 (from the award of the contract)

Information about lots

Lot No: 1 Lot title: Lot 1 – Stimulating demand across whole programme through publicity, marketing, “sales”, website

1)Short description

Creative & inspiring marketing campaign:
— Create a buzz around Go Digital Newcastle,
— Residents, businesses, visitors.
Aimed to drive up interest in the project and demand for:
— Improved Broadband,
— Voucher Scheme,
— Business Support programme.
To develop, manage and deliver:
— Website with portal and CRM capabilities,
— Sophisticated marketing campaign.
2)Common procurement vocabulary (CPV)

79400000, 72413000, 72415000

3)Quantity or scope

January 2014 for a period of 18 months with the option to extend for 12 months.
Estimated value excluding VAT:
Range: between 200 000 and 300 000 GBP
4)Indication about different date for duration of contract or starting/completion
5)Additional information about lots

Please go to our web site located at http://www.nepoportal.org/ to register and download the documents.

Lot No: 2 Lot title: Lot 2 – Delivery of business support programme and managing ERDF reporting requirements

1)Short description

Deliver end-to-end business support programme:
Face to face Online resources recruit and retain SMEs.
Manage ERDF requirements:
Outputs monitoring,
Reporting requirements,
Grant scheme.
Drive demand to other Go Digital Newcastle projects:
Voucher Scheme,
Cloud computing.
2)Common procurement vocabulary (CPV)

79400000, 72413000, 72415000

3)Quantity or scope

January 2014 for a period of 18 months with the option to extend for 12 months
Estimated value excluding VAT:
Range: between 400 000 and 450 000 GBP
4)Indication about different date for duration of contract or starting/completion
5)Additional information about lots

Please go to our web site located at http://www.nepoportal.org/ to register and download the documents.

Section III: Legal, economic, financial and technical information

III.1)Conditions relating to the contract
III.1.1)Deposits and guarantees required:

The Contracting Authority reserves the right to require deposits, guarantees, bonds, insurance, or any other form of appropriate security. Details to be provided in the Invitation to Tender.
III.1.2)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:

Details to be provided in the Invitation to Tender.
III.1.3)Legal form to be taken by the group of economic operators to whom the contract is to be awarded:

Where a consortium or other grouping of suppliers submits a bid, such consortia or grouping must nominate a lead organisation to deal with NCC on all matters relating to the Contract. All consortium or grouping members will however be required to be jointly and severally liable in respect of the obligations and liabilities relating to the Contract.
III.1.4)Other particular conditions

The performance of the contract is subject to particular conditions: no
III.2)Conditions for participation
III.2.1)Personal situation of economic operators, including requirements relating to enrolment on professional or trade registers

Information and formalities necessary for evaluating if the requirements are met: All applicants are required to complete and return a detailed contract evaluation questionnaire prepared by the Contracting Authority and provide such supporting evidence as may be requested by the deadline stated in IV.3.4).
III.2.2)Economic and financial ability

Information and formalities necessary for evaluating if the requirements are met: As set out in the Contractor Evaluation Questionnaire.
III.2.3)Technical capacity

Information and formalities necessary for evaluating if the requirements are met:
As set out in the Contractor Evaluation Questionnaire.
III.2.4)Information about reserved contracts
III.3)Conditions specific to services contracts
III.3.1)Information about a particular profession

Execution of the service is reserved to a particular profession: no
III.3.2)Staff responsible for the execution of the service

Section IV: Procedure

IV.1)Type of procedure
IV.1.1)Type of procedure

Open
IV.1.2)Limitations on the number of operators who will be invited to tender or to participate
IV.1.3)Reduction of the number of operators during the negotiation or dialogue
IV.2)Award criteria
IV.2.1)Award criteria

The most economically advantageous tender in terms of the criteria stated in the specifications, in the invitation to tender or to negotiate or in the descriptive document
IV.2.2)Information about electronic auction

An electronic auction will be used: no
IV.3)Administrative information
IV.3.1)File reference number attributed by the contracting authority:

QTLE-99AK8W
IV.3.2)Previous publication(s) concerning the same contract

no
IV.3.3)Conditions for obtaining specifications and additional documents or descriptive document

Time limit for receipt of requests for documents or for accessing documents: 25.10.2013 – 12:00
Payable documents: no
IV.3.4)Time limit for receipt of tenders or requests to participate

25.10.2013 – 12:00
IV.3.5)Date of dispatch of invitations to tender or to participate to selected candidates
IV.3.6)Language(s) in which tenders or requests to participate may be drawn up

English.
IV.3.7)Minimum time frame during which the tenderer must maintain the tender

in days: 90 (from the date stated for receipt of tender)
IV.3.8)Conditions for opening of tenders

Place:

In line with the councils tender opening procedures.

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no
VI.2)Information about European Union funds

The contract is related to a project and/or programme financed by European Union funds: yes
Reference to project(s) and/or programme(s): North East of England European Regional Development Fund Competitiveness Programme 2007-2013.
VI.3)Additional information

Please go to our web site located at http://www.nepoportal.org/ to register and download the documents.

VI.4)Procedures for appeal
VI.4.1)Body responsible for appeal procedures
VI.4.2)Lodging of appeals

Precise information on deadline(s) for lodging appeals: Precise information on deadline(s) for lodging appeals: The Contracting Authority will incorporate a minimum 10 day standstill period (in the case of notices sent by electronic or facsimile means) and a minimum 15 day standstill period after the date of sending or minimum 10 days after the date of the last unsuccessful tenderers receipt (where notices are not sent electronically) at the point information on the award of the contract is communicated to tenderers. This period allows unsuccessful tenderers to query the information provided and/ or decide whether or not they wish to challenge the award decision before the contract is entered into. Queries should be directed to the address in part I.1).
If an appeal regarding the award of the contract has not been successfully resolved the Public Contracts Regulations 2006 (SI 2006 No. 5) as amended by the Public Contracts (Amendment) Regulations 2009 (SI 2009No. 2992) provide for aggrieved parties who have been harmed or are at risk of harm by a breach of the rules to take action in the High Court (England, Wales and Northern Ireland.) Any such action which EN Standard form 02 – Contract notice 12 / 16 does not seek a declaration of ineffectiveness must be brought promptly (and in any event within 3 months.)
An application for ineffectiveness must be made within 30 days of publication of a contract award notice or notification of the conclusion of the contract with a summary of relevant reasons, or in any other case within 6 months of the date the contract was entered into.
Where a contract has not been entered into the Court may order the setting aside of the award decision or order the authority to amend any document and may award damages. If the contract has been entered into the Court may make a declaration of ineffectiveness and order payment of a civil financial penalty. The purpose of the standstill period referred to above is to allow parties to apply to the courts to set aside the award decision before the contract is entered into. The commencement of proceedings before the contract has been entered into requires the authority to refrain from entering into the contract.
VI.4.3)Service from which information about the lodging of appeals may be obtained

VI.5)Date of dispatch of this notice:23.9.2013