International Marketing Tender

International Marketing Tender

To provide international marketing services to the University of Plymouth.

United Kingdom-Plymouth: Advertising and marketing services

2020/S 212-520594

Contract notice


Legal Basis:

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

Official name: The University of Plymouth
Postal address: Drake Circus
Town: Plymouth
NUTS code: UKK41 Plymouth
Postal code: PL4 8AA
Country: United Kingdom
Contact person: Procurement
Telephone: +44 1752582057
Internet address(es):
Main address:
Address of the buyer profile:


The procurement documents are available for unrestricted and full direct access, free of charge, at:
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be submitted electronically via:
Tenders or requests to participate must be submitted to the abovementioned address
Electronic communication requires the use of tools and devices that are not generally available. Unrestricted and full direct access to these tools and devices is possible, free of charge, at:

I.4)Type of the contracting authority

Body governed by public law

I.5)Main activity


Section II: Object

II.1)Scope of the procurement


International Marketing


Reference number: KD/UoP/Int_Marketing/021/020

II.1.2)Main CPV code

79340000 Advertising and marketing services

II.1.3)Type of contract


II.1.4)Short description:

Invitation to tender for the provision of international student recruitment and institutional reputational building. For full details of the tender,


II.1.5)Estimated total value

Value excluding VAT: 800 000.00 GBP

II.1.6)Information about lots

This contract is divided into lots: no

II.2.2)Additional CPV code(s)

22462000 Advertising material
79340000 Advertising and marketing services
79341400 Advertising campaign services
79341000 Advertising services
79341200 Advertising management services

II.2.3)Place of performance

NUTS code: UKK41 Plymouth
Main site or place of performance:



II.2.4)Description of the procurement:

International marketing for student recruitment and institutional reputation building.


II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6)Estimated value

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 48
This contract is subject to renewal: no

II.2.10)Information about variants

Variants will be accepted: yes

II.2.11)Information about options

Options: yes
Description of options:

Two stage tender for international student recruitment and institutional reputation building.


II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

II.2.14)Additional information



Section III: Legal, economic, financial and technical information

III.1)Conditions for participation

III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers

List and brief description of conditions:



Section IV: Procedure


IV.1.1)Type of procedure

Restricted procedure
IV.1.3)Information about a framework agreement or a dynamic purchasing system

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: yes
IV.2)Administrative information

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 22/01/2021
Local time: 12:00
IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

IV.2.4)Languages in which tenders or requests to participate may be submitted:


IV.2.6)Minimum time frame during which the tenderer must maintain the tender

Duration in months: 2 (from the date stated for receipt of tender)

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no
VI.3)Additional information:
VI.4)Procedures for review

VI.4.1)Review body

Official name: University of Plymouth
Town: Plymouth
Country: United Kingdom

VI.4.3)Review procedure

Precise information on deadline(s) for review procedures:

The University will incorporate a standstill period at the point information on the award of contract is communicated to tenderer(s). The notification will provide full information on the award decision. The standstill period will be for a minumum of 10 calendar days.


VI.5)Date of dispatch of this notice: