Market Research Framework – Royal Botanic Gardens

Market Research Framework – Royal Botanic Gardens

The purpose of this specification is to set up a Framework Agreement (roster) of suitably skilled and qualified research suppliers.

United Kingdom-London: Market research services

2020/S 240-594968

Contract notice

Services

Legal Basis:

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

Official name: Royal Botanic Gardens, Kew
Town: London
NUTS code: UKI7 Outer London – West and North West
Postal code: TW9 3AE
Country: United Kingdom
E-mail: procurement@kew.org
Internet address(es):
Main address: www.kew.org

I.3)Communication

The procurement documents are available for unrestricted and full direct access, free of charge, at: https://defra.bravosolution.co.uk/web/login.html
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be submitted electronically via: https://defra.bravosolution.co.uk/web/login.html
Tenders or requests to participate must be submitted to the abovementioned address

I.4)Type of the contracting authority

Ministry or any other national or federal authority, including their regional or local subdivisions

I.5)Main activity

Other activity: Public Gardens

Section II: Object

II.1)Scope of the procurement

II.1.1)Title:

RBGKEW/882 — Market Research Framework

 

Reference number: RBGKEW/882

II.1.2)Main CPV code

79310000 Market research services

II.1.3)Type of contract

Services

II.1.4)Short description:

 

The purpose of the market research framework is to build beneficial longer-term relationships with a set of high quality, agile, cost-effective suppliers who will understand the Kew brand in depth.

The purpose of this specification is to set up a framework agreement (roster) of suitably skilled and qualified research suppliers to deliver a range of visitor, member and prospective audience research services to support Kew’s marketing and communications, public programme, digital and visitor experience, and commercial activity for the coming 3 years (2021-2024) with the option of extending for a further 1 year.

We will appoint up to four suppliers to the framework through this tender process.

 

II.1.5)Estimated total value

Value excluding VAT: 600 000.00 GBP

II.1.6)Information about lots

This contract is divided into lots: no
II.2)Description

II.2.3)Place of performance

NUTS code: UKI7 Outer London – West and North West

II.2.4)Description of the procurement:

A framework agreement with up to four suppliers. Call-off mini-competitions for various types of market research will be required over the duration of the contract. Each requirement will vary in value from approximately GBP 2 000-GBP 35 000.

 

II.2.5)Award criteria

Criteria below
Quality criterion – Name: Expertise — quantitative research / Weighting: 25
Quality criterion – Name: Expertise — qualitative research / Weighting: 10
Quality criterion – Name: Methodology — response to case study / Weighting: 30
Quality criterion – Name: Account management / Weighting: 10
Quality criterion – Name: Presentation / Weighting: 25
Price – Weighting: 25

II.2.6)Estimated value

Value excluding VAT: 600 000.00 GBP

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 36
This contract is subject to renewal: yes
Description of renewals:

1 year.

 

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no
II.2.14)Additional information

Section IV: Procedure

IV.1)Description

IV.1.1)Type of procedure

Open procedure

IV.1.3)Information about a framework agreement or a dynamic purchasing system

The procurement involves the establishment of a framework agreement
Framework agreement with several operators
Envisaged maximum number of participants to the framework agreement: 4

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: yes
IV.2)Administrative information

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 20/01/2021
Local time: 09:30
IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

IV.2.4)Languages in which tenders or requests to participate may be submitted:

English

IV.2.7)Conditions for opening of tenders

Date: 20/01/2021
Local time: 09:30

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no
VI.3)Additional information:
VI.4)Procedures for review

VI.4.1)Review body

Official name: To be confirmed
Town: London
Country: United Kingdom

VI.5)Date of dispatch of this notice:

04/12/2020