Marketing Agency for Behaviour Change Campaign

Marketing Agency for Behaviour Change Campaign

Liverpool City Council is looking for an agency to carry out concept testing research for a behaviour change campaign.

Opportunity Id
DN561669
Title
Concept Testing – Suicide Prevention
Categories
150000 – Consultancy
321000 – Social Community Care Supplies & Services – Adult
Description

Liverpool City Council (LCC) is looking for an agency to carry out concept testing research for a behaviour change campaign. This campaign will aim to raise awareness of the signs to look out for and the skills required to approach someone who is struggling with suicidal thoughts We would also like to launch an underpinning brand that can be used across a programme of awareness raising activity that will be happening across the city. We are looking to commission an agency to test reactions to a campaign brand, creative concepts for an advertising campaign, campaign messaging and language, and proposed channels of communication The tender pack for this opportunity contains some sensitive and confidential information therefore a Non-disclosure agreement (NDA) requires completing prior to the release of tender documents. Please complete the NDA and return via ProContract by 12th August at 4pm. Tender documents will then be released 13th August 2021 Note We are inviting agencies with the following criteria to bid for this project: • Organisation MRS Accreditation. To include one of the following; – Organisations must demonstrate MRS company partner membership. We will require a copy of certification. – Where organisations have individual memberships only, this must include the project manager. We will require the project manager’s membership number. These criteria will be assessed on a pass or fail basis. If the agency is unable to meet these criteria they will be disqualified from the remaining tender process.

Region(s) of supply
Liverpool
Estimated value
£17,000.00
Keywords
suicide, prevention

Key dates

Estimated contract dates

Start date
19/08/2021
End date
31/10/2021

Contact details

Buyer
Liverpool City Council
Contact
Greg Nixon
Telephone
0151 233 0591
Address
4th Floor, Cunard Building
Liverpool
Merseyside
L3 1DS

Expression of interest window

From 05/08/2021 16:00 to 12/08/2021 16:00