We are seeking responses to our brief to manage and deliver campaign activity. Documents attached.
Gourmet Garden Trails digital campaign delivery – Escape The Everyday
Visit Kent Limited
Advertising and marketing services – 79340000
Location of contract
Value of contract
£43,000 to £69,000
Visit Kent ETE GGT
23 April 2021
7 May 2021
Contract start date
12 May 2021
Contract end date
30 June 2021
Competitive quotation (non-OJEU)
Contract is suitable for SMEs?
Contract is suitable for VCSEs?
To kickstart the post-Covid recovery, Gourmet Garden Trails received additional funding from VisitEngland’s Escape the Everyday (ETE) campaign and SELEP. GGT brought onboard new partner regions East Sussex and West Sussex, securing support from the Royal Horticultural Society (RHS), the leading garden charity and organisation in the UK, and Produced in Kent, a trade organisation dedicated to local food and drink.
GGT is currently available in Cheshire, Essex, Hertfordshire, Kent, the Peak District & Derbyshire and both East and West Sussex.
We are seeking responses to our brief to manage and deliver campaign activity following the successful award of our bids.
The campaign is funded by two different streams – VisitEngland’s Escape the Everyday (ETE) and South East Local Enterprise Partnership’s (SELEP) Sector Support Fund (SSF). Campaign activity will be delivered in 2 phases Escape the Everyday in the first instance promoting all 5 regions and then utilising the SSF budget as a second burst with updated messaging and focussing on only Kent, Essex and East Sussex.