Marketing Services for University of Sussex

The University is seeking an Agency to work closely with its internal Student Recruitment and Marketing team to support the development and execution of its student recruitment and marketing strategy.

United Kingdom-Brighton: Marketing management consultancy services

2015/S 048-083676

Contract notice

Services

Directive 2004/18/EC

Section I: Contracting authority

I.1)Name, addresses and contact point(s)

University of Sussex
Procurement Office, Sussex House, Falmer
For the attention of: Steve Barber
BN1 9RH Brighton
UNITED KINGDOM
Telephone: +44 1273678437
E-mail: procurement@sussex.ac.uk

Internet address(es):

General address of the contracting authority: www.sussex.ac.uk

Further information can be obtained from: The above mentioned contact point(s)

Specifications and additional documents (including documents for competitive dialogue and a dynamic purchasing system) can be obtained from: The above mentioned contact point(s)

Tenders or requests to participate must be sent to: The above mentioned contact point(s)

I.2)Type of the contracting authority

Body governed by public law

I.3)Main activity

Education

I.4)Contract award on behalf of other contracting authorities

The contracting authority is purchasing on behalf of other contracting authorities: no

Section II: Object of the contract

II.1)Description

II.1.1)Title attributed to the contract by the contracting authority:

Marketing Strategic Partner.

II.1.2)Type of contract and location of works, place of delivery or of performance

Services
Service category No 11: Management consulting services [6] and related services
Main site or location of works, place of delivery or of performance: Brighton, East Sussex.
NUTS code

II.1.3)Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)

The notice involves the establishment of a framework agreement

II.1.4)Information on framework agreement

Framework agreement with a single operator

Duration of the framework agreement

Duration in months: 48

Estimated total value of purchases for the entire duration of the framework agreement

Estimated value excluding VAT:
Range: between 250 000 and 750 000 GBP

II.1.5)Short description of the contract or purchase(s)

Appointment of strategic partner to work with Marketing. The University is seeking an Agency to work closely with its internal Student Recruitment and Marketing team to support the development and execution of its student recruitment and marketing strategy.
It is the intention of the University that it will enter into Single supplier Framework Agreement with the successful bidder.

II.1.6)Common procurement vocabulary (CPV)

79413000

II.1.7)Information about Government Procurement Agreement (GPA)

The contract is covered by the Government Procurement Agreement (GPA): no

II.1.8)Lots

This contract is divided into lots: no

II.1.9)Information about variants

Variants will be accepted: no

II.2)Quantity or scope of the contract

II.2.1)Total quantity or scope:

II.2.2)Information about options

II.2.3)Information about renewals

II.3)Duration of the contract or time limit for completion

Duration in months: 48 (from the award of the contract)

Section III: Legal, economic, financial and technical information

III.1)Conditions relating to the contract

III.1.1)Deposits and guarantees required:

N/A.

III.1.2)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:

As per ITT.

III.1.3)Legal form to be taken by the group of economic operators to whom the contract is to be awarded:

Joint and several liability.

III.1.4)Other particular conditions

The performance of the contract is subject to particular conditions: no

III.2)Conditions for participation

III.2.1)Personal situation of economic operators, including requirements relating to enrolment on professional or trade registers

Information and formalities necessary for evaluating if the requirements are met: As per PQQ.

III.2.2)Economic and financial ability

Information and formalities necessary for evaluating if the requirements are met: As per PQQ.
Minimum level(s) of standards possibly required: As per PQQ.

III.2.3)Technical capacity

Information and formalities necessary for evaluating if the requirements are met:
As per PQQ.
Minimum level(s) of standards possibly required:
As per PQQ.

III.2.4)Information about reserved contracts

III.3)Conditions specific to services contracts

III.3.1)Information about a particular profession

Execution of the service is reserved to a particular profession: no

III.3.2)Staff responsible for the execution of the service

Legal persons should indicate the names and professional qualifications of the staff responsible for the execution of the service: no

Section IV: Procedure

IV.1)Type of procedure

IV.1.1)Type of procedure

Restricted

IV.1.2)Limitations on the number of operators who will be invited to tender or to participate

Envisaged minimum number 5: and maximum number 7
Objective criteria for choosing the limited number of candidates: As per PQQ.

IV.1.3)Reduction of the number of operators during the negotiation or dialogue

IV.2)Award criteria

IV.2.1)Award criteria

The most economically advantageous tender in terms of the criteria stated in the specifications, in the invitation to tender or to negotiate or in the descriptive document

IV.2.2)Information about electronic auction

An electronic auction will be used: no

IV.3)Administrative information

IV.3.1)File reference number attributed by the contracting authority:

POCVT552

IV.3.2)Previous publication(s) concerning the same contract

IV.3.3)Conditions for obtaining specifications and additional documents or descriptive document

Payable documents: no

IV.3.4)Time limit for receipt of tenders or requests to participate

8.4.2015 – 12:00

IV.3.5)Date of dispatch of invitations to tender or to participate to selected candidates

IV.3.6)Language(s) in which tenders or requests to participate may be drawn up

English.

IV.3.7)Minimum time frame during which the tenderer must maintain the tender

IV.3.8)Conditions for opening of tenders

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no

VI.2)Information about European Union funds

The contract is related to a project and/or programme financed by European Union funds: no

VI.3)Additional information

In order to access the PQQ bidders will need to register and/or log on to the In-tend portal at https://in-tendhost.co.uk/universityofsussex

All communication regarding this opportunity will be conducted via the In-tend portal.
To view the advertised tender projects click on current tenders. To express an interest select View Tender Details in the top right hand corner. Then click on Express Interest.
When registering, bidders should only register their company once, although you can register multiple contacts.
If you have any difficulty in accessing the PQQ please contact the Intend Help Desk on +44 8442728810.

VI.4)Procedures for appeal

VI.4.1)Body responsible for appeal procedures

University of Sussex
Falmer
BN1 9RH Brighton
UNITED KINGDOM

VI.4.2)Lodging of appeals

VI.4.3)Service from which information about the lodging of appeals may be obtained

VI.5)Date of dispatch of this notice:

5.3.2015