Marketing Services Framework Scotland

Branding/Logo, concepts and design, Creative, Concepts, design and artworking.

United Kingdom-Gourock: Marketing services

2016/S 193-347447

Contract notice

Services

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

CalMac Ferries Limited
Ferry Terminal
Gourock
PA19 1QP
United Kingdom
Contact person: Mike Belton
Telephone: +44 1475650138
E-mail: mike.belton@calmac.co.uk
Fax: +44 1475650330
NUTS code: UKM35

Internet address(es):Main address: www.calmac.co.uk

Address of the buyer profile: http://www.publiccontractsscotland.gov.uk/search/Search_AuthProfile.aspx?ID=AA10923

I.2)Joint procurement

The contract is awarded by a central purchasing body

I.3)Communication

The procurement documents are available for unrestricted and full direct access, free of charge, at:https://www.publictendersscotland.publiccontractsscotland.gov.uk/

Additional information can be obtained from the abovementioned address

Tenders or requests to participate must be submitted electronically via: https://www.publictendersscotland.publiccontractsscotland.gov.uk/

Electronic communication requires the use of tools and devices that are not generally available. Unrestricted and full direct access to these tools and devices is possible, free of charge, at: https://www.publictendersscotland.publiccontractsscotland.gov.uk/

I.4)Type of the contracting authority

Body governed by public law

I.5)Main activity

Other activity: ferry transport

Section II: Object

II.1)Scope of the procurement

II.1.1)Title:

CalMac Ferries Marketing Services Framework Agreement.

Reference number: Project 6901

II.1.2)Main CPV code

79342000

II.1.3)Type of contract

Services

II.1.4)Short description:

Marketing Services including:

Successful, award winning design which consistently delivers return on investment.

Branding/Logo, concepts and design, Creative, Concepts, design and artworking.

Development of core creative concepts for campaigns and projects.

Digital, advertising, social media campaigns, video campaigns, accessible pdf’s,

off and on line campaigns.

Copywriting — including blogs, articles, brochure content plus proof reading.

project management and design,

Presentations; powerpoint, prezi or similar

Ability to deliver innovative, unique content.

II.1.5)Estimated total value

Value excluding VAT: 500 000.00 GBP

II.1.6)Information about lots

This contract is divided into lots: no

II.2)Description

II.2.1)Title:

II.2.2)Additional CPV code(s)

79342000

79340000

II.2.3)Place of performance

NUTS code: UKM35

Main site or place of performance:

Sites on the West coast of Scotland.

II.2.4)Description of the procurement:

Marketing Services including:

Successful, award winning design which consistently delivers return on investment.

Branding/Logo, concepts and design, Creative, Concepts, design and artworking.

Development of core creative concepts for campaigns and projects.

Digital, advertising, social media campaigns, video campaigns, accessible pdf’s,

off and on line campaigns.

Copywriting — including blogs, articles, brochure content plus proof reading.

project management and design,

Presentations; powerpoint, prezi or similar

Ability to deliver innovative, unique content.

II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents

II.2.6)Estimated value

Value excluding VAT: 500 000.00 GBP

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 24

This contract is subject to renewal: yes

Description of renewals:

Up to an additional 2 x 12 months periods.

II.2.9)Information about the limits on the number of candidates to be invited

Envisaged number of candidates: 8

Objective criteria for choosing the limited number of candidates:

As detailed in the PQQ document.

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no

II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

II.2.14)Additional information

The value of this framework agreement is based on 125 000 GBP per annum. This equates to 500 000 GBP over the full 4-year term.

Section III: Legal, economic, financial and technical information

III.1)Conditions for participation

III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers

III.1.2)Economic and financial standing

Selection criteria as stated in the procurement documents

III.1.3)Technical and professional ability

III.1.5)Information about reserved contracts

III.2)Conditions related to the contract

III.2.1)Information about a particular profession

III.2.2)Contract performance conditions:

III.2.3)Information about staff responsible for the performance of the contract

Section IV: Procedure

IV.1)Description

IV.1.1)Type of procedure

Restricted procedure

IV.1.3)Information about a framework agreement or a dynamic purchasing system

The procurement involves the establishment of a framework agreement

Framework agreement with several operators

Envisaged maximum number of participants to the framework agreement: 4

IV.1.4)Information about reduction of the number of solutions or tenders during negotiation or dialogue

IV.1.6)Information about electronic auction

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: yes

IV.2)Administrative information

IV.2.1)Previous publication concerning this procedure

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 07/11/2016

Local time: 12:00

IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

Date: 05/12/2016

IV.2.4)Languages in which tenders or requests to participate may be submitted:

English

IV.2.6)Minimum time frame during which the tenderer must maintain the tender

Duration in months: 4 (from the date stated for receipt of tender)

IV.2.7)Conditions for opening of tenders

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no

VI.2)Information about electronic workflows

Electronic ordering will be used

Electronic invoicing will be accepted

Electronic payment will be used

VI.3)Additional information:

The buyer is using PCS-Tender to conduct this PQQ exercise. The Project code is 6901. For more information see:http://www.publiccontractsscotland.gov.uk/info/InfoCentre.aspx?ID=2343

The Contracting Authority does not intend to include a sub-contract clause in this contract.

(SC Ref:464727).

VI.4)Procedures for review

VI.4.1)Review body

CalMac Ferries Limited
Ferry Terminal
Gourock
PA19 1QP
United Kingdom
Telephone: +44 1475650252
Fax: +44 1475650330Internet address:www.calmac.co.uk

VI.4.2)Body responsible for mediation procedures

VI.4.3)Review procedure

VI.4.4)Service from which information about the review procedure may be obtained

VI.5)Date of dispatch of this notice:

03/10/2016

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