Marketing Services Tender for Government Procurement Service

Marketing Services Tender for Government Procurement Service

The Contracting Authority is looking for suppliers who are able to provide a holistic and integrated approach to communications and media strategy and planning. Services include but are not limited to: strategic marketing analysis, marketing / communications strategy and planning formulation, media strategy and planning.

UK-Liverpool: marketing services

2012/S 215-354961

Prior information notice

Services

Directive 2004/18/EC

Section I: Contracting authority

I.1)Name, addresses and contact point(s)

Government Procurement Service
9th Floor, The Capital, Old Hall Street
L3 9PP Liverpool
UNITED KINGDOM
Telephone: +44 3450103503
E-mail: supplier@gps.gsi.gov.uk

Internet address(es):

General address of the contracting authority: http://gps.cabinetoffice.gov.uk

Address of the buyer profile: https://gpsesourcing.cabinetoffice.gov.uk

Further information can be obtained from: The above mentioned contact point(s)

I.2)Type of the contracting authority

Ministry or any other national or federal authority, including their regional or local sub-divisions
I.3)Main activity

Other: Public procurement
I.4)Contract award on behalf of other contracting authorities

The contracting authority is purchasing on behalf of other contracting authorities: yes

Section II.B: Object of the contract (Supplies or services)

II.1)Title attributed to the contract by the contracting authority:

Communications strategy, planning and related services.
II.2)Type of contract and place of delivery or of performance

Service category No 27: Other services
UK.
NUTS code UK

II.3)Information on framework agreement
II.4)Short description of nature and quantity or value of supplies or services:

The Contracting Authority is looking for suppliers who are able to provide a holistic and integrated approach to communications and media strategy and planning. Suppliers should offer strategic direction, and translate this into workable/actionable and measurable communications plans. Services include but are not limited to: strategic marketing analysis, marketing / communications strategy and planning formulation, media strategy and planning.
Estimated cost excluding VAT:
Range: between 6 000 000,00 and 24 000 000,00 GBP
Lots

This contract is divided into lots: no

II.5)Common procurement vocabulary (CPV)

79342000, 79340000, 79341100, 79413000, 79416200

II.6)Scheduled date for start of award procedures
II.7)Information about Government Procurement Agreement (GPA)

The contract is covered by the Government Procurement Agreement (GPA): no
II.8)Additional information:

The Contracting Authority intends to use an eTendering system in this procurement exercise and reserves the right to use a reverse auction.

Section III: Legal, economic, financial and technical information

III.1)Conditions relating to the contract
III.1.1)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:
III.2)Conditions for participation
III.2.1)Information about reserved contracts

Section VI: Complementary information

VI.1)Information about European Union funds

The contract is related to a project and/or programme financed by European Union funds: no
VI.2)Additional information:

This market engagement will be managed electronically via the Government Procurement Service’s e-Sourcing Suite. To participate in this market engagement, participants must first be registered on the e-Sourcing Suite.
If you have not yet registered on the eSourcing Suite, this can be done online at https://gpsesourcing.cabinetoffice.gov.uk by following the link ‘Register for GPS eSourcing’. Please note that, to register, you must have a valid DUNS number (as provided by Dun and Bradstreet) for the organisation which you are registering, who will be entering into a contract if invited to do so. Full instructions for registration and use of the system can be found at:

http://gps.cabinetoffice.gov.uk/i-am-supplier/respond-tender

Note that, by registering for the eSourcing Suite in this way, you will then be in a position to express an interest in any future procurements run by Government Procurement Service.
Once you have registered on the eSourcing Suite, a registered user can request access to the market engagement. This is done by emailing: ExpressionOfInterest@gps.gsi.gov.uk.

Your email must clearly state: the name and reference for the market engagement; the name of the registered supplier; and the name and contact details for the registered individual sending the email. Government Procurement Service will process the email and then enable the supplier to access the market engagement online via the e-Sourcing Suite. The registered user will receive a notification email to alert them once this has been done.
For technical assistance on use of the e-Sourcing Suite please contact the Government Procurement Service Helpdesk: Freephone: +44 3450103503 or Email: supplier@gps.gsi.gov.uk.

VI.3)Information on general regulatory framework

Relevant governmental Internet sites where information can be obtained
Tax legislation http://www.hmrc.gov.uk/thelibrary/legislation.htm

Environmental protection legislation http://www.legislation.gov.uk/ukpga/1990/43/contents

Employment protection and working conditions http://www.direct.gov.uk/en/Employment/Employees/index.htm

VI.4)Date of dispatch of this notice:6.11.2012