Media Planning and Buying Tender – University of Bath

Media Planning and Buying Tender – University of Bath

To manage media planning and buying in support of its student recruitment strategies and marketing activity.

Media Planning and Buying Services

Contract summary

 

Industry

  • Marketing services – 79342000

Location of contract

South West

Value of contract

£300,000

Procurement reference

BIP613021004

Published date

23 July 2021

Closing date

23 August 2021

Closing time

2pm

Contract start date

1 October 2021

Contract end date

30 September 2023

Contract type

Service contract

Procedure type

Open procedure

Contract is suitable for SMEs?

No

Contract is suitable for VCSEs?

No

 

Description

The University of Bath is looking to appoint an agency of record to manage media planning and buying in support of its student recruitment strategies and marketing activity plans. The scope of services provided by the agency should include:

•Media strategy and planning
•Media buying
•Monitoring, reporting and evaluation

In preparing their bids suppliers are asked to note that responsibility for the planning and delivery of student recruitment marketing activity at the University of Bath is shared between a central marketing team and marketing teams within the University’s three Faculties and School of Management.

 

More information

 

Links

 

How to apply

 

Follow the instructions given in the description or the more information section.

 

About the buyer

 

Address

Finance & Procurement
The Virgil Building
Bath
BA1 1JW
UK

Telephone

+441225385634

Email

l.kilawee@bath.ac.uk