Ministry of Defence Marketing Services Contract
Provision of Marketing Services for the Defence Engineering Graduate and Apprentice Training Schemes.
United Kingdom-Bristol: Advertising and marketing services
2017/S 163-336402
Contract notice
Services
Directive 2014/24/EU
Section I: Contracting authority
I.1)Name and addresses
Abbey Wood
Bristol
BS34 8JH
United Kingdom
Contact person: Shaun Brill
Telephone: +44 3067931551
E-mail: shaun.brill100@mod.gov.uk
NUTS code: UKK1Internet address(es):Main address: https://www.gov.uk/contracts-finder
I.3)Communication
I.4)Type of the contracting authority
I.5)Main activity
Section II: Object
II.1.1)Title:
Provision of Marketing Services for the Defence Engineering Graduate and Apprentice Training Schemes.
II.1.2)Main CPV code
II.1.3)Type of contract
II.1.4)Short description:
The Authority has a requirement for marketing services that can assist in marketing its Engineering Graduate and Apprentice Training Schemes. This is a succession contract which existed to assist and carry out general marketing activities over a 12 month period for DE&S. It includes but is not limited to design development, design integration, print design, campaign planning/instigation, various advertising avenues, media advice, marketing material and website development. This is strictly for Engineering Graduates and Apprentices campaigns.
II.1.5)Estimated total value
II.1.6)Information about lots
II.2.3)Place of performance
Gloucestershire, Wiltshire and Bristol/Bath area.
II.2.4)Description of the procurement:
Companies are invited to tender for a Contract for the provision of marketing services for the Defence Engineering Graduate and Apprentice Training based within DE&S, MOD Abbey Wood, Filton, Bristol.
Background
This is a succession contract which existed to assist and carry out general marketing activities over a 12-month period for DE&S. It includes but is not limited to design development, design integration, print design, campaign planning/instigation, various advertising avenues, media advice, marketing material and website development. This is strictly for Engineering Graduates and Apprentices campaigns.
For 2017 the intention is to attract as many graduates and apprentices to apply for the Graduate and Apprentice schemes.
Description of Work
A Contractor is required to provide a service to deliver marketing services under the direction of DES TECH-EG ESDT-Mkt to support and contribute towards the application and subsequent recruitment of potential engineering graduates and apprentices for DE&S. Key services will include the Contractor’s expert advice within the public sector and experience of marketing through a number of mediums to gain interest from the best candidates. The contractor is to deal with all of the marketing associated with Engineering Apprentices and Graduates for DE&S.
Timescales
The Contract duration is expected to be from October 2017 until October 2018. With optional 2 x 1 year extension options to follow.
Pricing
Firm prices are sought for all work under the Contract. Companies wishing to tender should be aware that it is anticipated that the Contractors services will be free of charge to MOD and MOD will pay for the marketing delivered at a discounted rate.
Overall Marking Criteria
The criteria includes, but is not limited to:
— Companies that have experience of 3 years working in the public sector particularly within the defence industry,
— Focus on Graduate and Apprentice recruitment,
— Provision of suitable credentials and experience,
— Familiarity in changes/updates in targeted marketing,
— Flexibility of approach,
— Overall value for money.
The competition is being conducted under the PCR 2015 Open Procedure. Bidders must respond directly to this Invitation to Tender as published on Contracts Finder website. There will be no further release of any ITT. Tendered must note with this CN is the single course of information and they must complete the online SAQ with this CN, download the published ITT Schedule from Contracts Finder and complete and submit postal tenders through the MOD Abbey Wood Tender board by the due date/time. All required information is given in this documentation.
II.2.5)Award criteria
II.2.6)Estimated value
II.2.7)Duration of the contract, framework agreement or dynamic purchasing system
II.2.10)Information about variants
II.2.11)Information about options
2 x 1 Option Years.
II.2.13)Information about European Union funds
Section III: Legal, economic, financial and technical information
III.1.2)Economic and financial standing
III.1.3)Technical and professional ability
III.2.2)Contract performance conditions:
Potential supplies must note, the mandatory requirement for electronic trading using Contracting, Purchasing and Finance electronic procurement tool (CP&F). All payments for Contractor deliverables under the contract shall only be made via CP&F. You can find details at http://www.gov.uk/government/publications/mod-contracting-purchasing-and-financing-e-procurement-system
Until notified otherwise, this will be the payment mechanism.
III.2.3)Information about staff responsible for the performance of the contract
Section IV: Procedure
IV.1.1)Type of procedure
IV.1.8)Information about the Government Procurement Agreement (GPA)
IV.2.2)Time limit for receipt of tenders or requests to participate
IV.2.4)Languages in which tenders or requests to participate may be submitted:
IV.2.6)Minimum time frame during which the tenderer must maintain the tender
IV.2.7)Conditions for opening of tenders
The Tender Board, Commercial Project Enabling Team, DE&S, The Central Gatehouse/VCP, MOD Abbey Wood South Bristol, BS34 8JH.
Please note a Cyber Risk Assessment has been completed for this requirement, the outcome of which was a N/A result.
Section VI: Complementary information
VI.1)Information about recurrence
VI.2)Information about electronic workflows
VI.3)Additional information:
The Authority reserves the right to amend any condition related to security of information to reflect any changes in national law or government policy. If any contract documents are accompanied by instructions on safeguarding classified information (e.g. a Security Aspects Letter), the Authority reserves the right to amend the terms of these instructions to reflect any changes in national law or government policy, whether in respect of the applicable protective marking scheme, specific protective markings given, the aspects to which any protective marking applies, or otherwise. The link below to the Gov.uk website provides information on the Government Security Classification.
https://www.gov.uk/government/publications/government-security-classifications
Advertising Regime OJEU: This contract opportunity is published in the Official Journal of the European Union (OJEU), the MoD Defence Contracts Bulletin and www.contracts.mod.uk
Suppliers must read through this set of instructions and follow the process to respond to this opportunity.
The information and/or documents for this opportunity are available on http://www.contracts.mod.uk.
You must register on this site to respond, if you are already registered you will not need to register again, simply use your existing username and password. Please note there is a password reminder link on the homepage.
Suppliers must log in, go to your Response Manager and add the following Access Code: VQ52M3UN9T.
Please ensure you follow any instruction provided to you here.
The deadline for submitting your response(s) is detailed within this contract notice, you will also have visibility of the deadline date, once you have added the Access code via DCO as the opening and closing date is visible within the opportunity.
Please ensure that you allow yourself plenty of time when responding to this opportunity prior to the closing date and time, especially if you have been asked to upload documents.
If you experience any difficulties please refer to the online Frequently Asked Questions (FAQ’s) or the User Guides or contact the MOD DCO Helpdesk by emailing support@contracts.mod.uk or Telephone 0800 282 324.
GO Reference: GO-2017825-DCB-10899052.
VI.4.1)Review body
Bristol
United Kingdom
VI.4.2)Body responsible for mediation procedures
Abbey Wood
Bristol
BS34 8JH
United Kingdom
VI.5)Date of dispatch of this notice:
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