Public Relations Cornwall Marketing
Cornwall Marketing Phase 2 – public relations and media services.
UK-Truro: public relations services
2012/S 65-106396
Directive 2004/18/EC
Section I: Contracting authority
I.1)Name, addresses and contact point(s)
Cornwall Development Company
Pydar House, Pydar Street
Contact point(s): Alison Elvey de Rios
For the attention of: Alison Elvey de Rios
TR1 1EA Truro
UNITED KINGDOM
Telephone: +44 1872322814
E-mail: alison@investincornwall.com
Internet address(es):
General address of the contracting authority: www.cornwall.gov.uk
Address of the buyer profile: www.investincornwall.com
Further information can be obtained from: Cornwall Council
New County Hall, Treyew Road,
Contact point(s): Jon Carlyon
For the attention of: Jon Carlyon
TR1 3AY Truro
UNITED KINGDOM
Telephone: +44 1872322029
E-mail: jcarlyon@cornwall.gov.uk
Specifications and additional documents (including documents for competitive dialogue and a dynamic purchasing system) can be obtained from: The above mentioned contact point(s)
Tenders or requests to participate must be sent to: The above mentioned contact point(s)
I.2)Type of the contracting authority
Regional or local authority
I.3)Main activity
General public services
I.4)Contract award on behalf of other contracting authorities
The contracting authority is purchasing on behalf of other contracting authorities: no
Section II: Object of the contract
II.1)Description
II.1.1)Title attributed to the contract by the contracting authority:
Cornwall Marketing Phase 2 – public relations and media services.
II.1.2)Type of contract and location of works, place of delivery or of performance
Services
Service category No 11: Management consulting services [6] and related services
Main site or location of works, place of delivery or of performance: The Cornwall region.
NUTS code UKK30
II.1.3)Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)
The notice involves a public contract
II.1.4)Information on framework agreement
II.1.5)Short description of the contract or purchase(s)
Cornwall Marketing is supported by ERDF Convergence funds and Cornwall Council. Its objective is to promote Cornwall as a place for business. The brief is looking for a PR agency that is able to deliver a national and international PR programme for Cornwall Brand and meet the project’s objective with regards to Foreign Direct Investment activity through select international PR campaigns.
II.1.6)Common procurement vocabulary (CPV)
II.1.7)Information about Government Procurement Agreement (GPA)
The contract is covered by the Government Procurement Agreement (GPA): no
II.1.8)Lots
This contract is divided into lots: no
II.1.9)Information about variants
Variants will be accepted: no
II.2)Quantity or scope of the contract
II.2.1)Total quantity or scope:
— Demonstrate Cornwall’s relevance and its strong business credentials and opportunities,
— Reinforce Cornwall’s credibility in key sectors & markets with image-enhancing associations,
— Build on international lead generation / sales work to sustain interest in Cornwall as a desirable business relocation destination,
— Position Cornwall as distinctive, forward thinking and evolving to suit modern business needs.
Project targets:
Media relations – AVE (Advertising Value Equivalent) 5:1.
Events – Media coverage (if pre agreed).
Social Media – Recruitment and measuring influence (to be agreed).
Estimated value excluding VAT:
Range: between 150 000,00 and 170 000,00 GBP
II.2.2)Information about options
Options: no
II.2.3)Information about renewals
This contract is subject to renewal: yes
II.3)Duration of the contract or time limit for completion
Duration in months: 30 (from the award of the contract)
Section III: Legal, economic, financial and technical information
III.1)Conditions relating to the contract
III.1.1)Deposits and guarantees required:
III.1.2)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:
III.1.3)Legal form to be taken by the group of economic operators to whom the contract is to be awarded:
III.1.4)Other particular conditions
The performance of the contract is subject to particular conditions: no
III.2)Conditions for participation
III.2.1)Personal situation of economic operators, including requirements relating to enrolment on professional or trade registers
Information and formalities necessary for evaluating if the requirements are met: This will be contained within the pre-qualification questionnaire document.
III.2.2)Economic and financial ability
Information and formalities necessary for evaluating if the requirements are met: This will be contained within the pre-qualification questionnaire document.
III.2.3)Technical capacity
Information and formalities necessary for evaluating if the requirements are met:
This will be contained within the pre-qualification questionnaire document.
III.2.4)Information about reserved contracts
III.3)Conditions specific to services contracts
III.3.1)Information about a particular profession
Execution of the service is reserved to a particular profession: no
III.3.2)Staff responsible for the execution of the service
Legal persons should indicate the names and professional qualifications of the staff responsible for the execution of the service: no
Section IV: Procedure
IV.1)Type of procedure
IV.1.1)Type of procedure
Restricted
IV.1.2)Limitations on the number of operators who will be invited to tender or to participate
Envisaged minimum number 6: and maximum number 10
Objective criteria for choosing the limited number of candidates: Between 6 and 10 of the highest scoring pre qualifying suppliers will be invited to tender with the intention to award the contract to a single provider.
IV.1.3)Reduction of the number of operators during the negotiation or dialogue
IV.2)Award criteria
IV.2.1)Award criteria
The most economically advantageous tender in terms of the criteria stated in the specifications, in the invitation to tender or to negotiate or in the descriptive document
IV.2.2)Information about electronic auction
An electronic auction will be used: no
IV.3)Administrative information
IV.3.1)File reference number attributed by the contracting authority:
2012.21F
IV.3.2)Previous publication(s) concerning the same contract
no
IV.3.3)Conditions for obtaining specifications and additional documents or descriptive document
Time limit for receipt of requests for documents or for accessing documents: 11.5.2012 – 09:00
Payable documents: no
IV.3.4)Time limit for receipt of tenders or requests to participate
11.5.2012 – 17:00
IV.3.5)Date of dispatch of invitations to tender or to participate to selected candidates
18.5.2012
IV.3.6)Language(s) in which tenders or requests to participate may be drawn up
English.
IV.3.7)Minimum time frame during which the tenderer must maintain the tender
IV.3.8)Conditions for opening tenders
Section VI: Complementary information
VI.1)Information about recurrence
This is a recurrent procurement: no
VI.2)Information about European Union funds
The contract is related to a project and/or programme financed by European Union funds: yes
Reference to project(s) and/or programme(s): The Cornwall Marketing 2012 – 2015 project is supported by the Cornwall and Isles of Scilly Convergence Operational Programme 2007 – 2013, through Priority Axis 2, using European Regional Development Funds. The Project reference is 500001 and the funds have been approved via the Department of Communities and Local Government. No further notices will be published.
VI.3)Additional information
VI.4)Procedures for appeal
VI.4.1)Body responsible for appeal procedures
Cornwall Develoment Company
Pydar House Pydar Street
TR1 1EA Truro
UNITED KINGDOM
E-mail: alison@investincornwall.com
Telephone: +44 1872322814
VI.4.2)Lodging of appeals
VI.4.3)Service from which information about the lodging of appeals may be obtained
VI.5)Date of dispatch of this notice:29.3.2012