Public Relations Services for the Post Office

Public Relations Services for the Post Office

The aim of the tender is to appoint suppliers onto a framework agreement consisting of 3 lots.
The service required for Post Office Ltd is Public relations agencies to support the communications department in promoting products which increases revenue, and enhance the corporate reputation to grow the business.

United Kingdom-London: Public relations services

2013/S 217-377920

Contract notice

Services

Directive 2004/18/EC

Section I: Contracting authority

I.1)Name, addresses and contact point(s)

Post Office Limited
148 Old Street
Contact point(s): Post Office Procurement
For the attention of: Nicola Sams, Adrian Croney
EC1V 9HQ London
UNITED KINGDOM
Telephone: +44 7877815563
E-mail: nicola.sams@postoffice.co.uk

Internet address(es):

General address of the contracting authority: http://www.postoffice.co.uk

Further information can be obtained from: The above mentioned contact point(s)

Specifications and additional documents (including documents for competitive dialogue and a dynamic purchasing system) can be obtained from: The above mentioned contact point(s)

Tenders or requests to participate must be sent to: The above mentioned contact point(s)

I.2)Type of the contracting authority

Other: Postal Authority
I.3)Main activity

Other: Postal Administration
I.4)Contract award on behalf of other contracting authorities

The contracting authority is purchasing on behalf of other contracting authorities: no

Section II: Object of the contract

II.1)Description
II.1.1)Title attributed to the contract by the contracting authority:

Post Office Limited – Provision of Public Relations Services (2014).
II.1.2)Type of contract and location of works, place of delivery or of performance

Services
Service category No 11: Management consulting services [6] and related services
Main site or location of works, place of delivery or of performance: The Post Office PR team are based in London, however campaigns are UK wide.
NUTS code UK

II.1.3)Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)

The notice involves the establishment of a framework agreement
II.1.4)Information on framework agreement

Framework agreement with several operators
Number of participants to the framework agreement envisaged: 3
Duration of the framework agreement

Duration in years: 4
Estimated total value of purchases for the entire duration of the framework agreement

Estimated value excluding VAT:
Range: between 700 000 and 3 000 000 GBP

II.1.5)Short description of the contract or purchase(s)

The aim of the tender is to appoint suppliers onto a framework agreement consisting of 3 lots.
The service required for Post Office Ltd is Public relations agencies to support the communications department in promoting products which increases revenue, and enhance the corporate reputation to grow the business.
II.1.6)Common procurement vocabulary (CPV)

79416000, 79416100, 79430000, 79416200

II.1.7)Information about Government Procurement Agreement (GPA)

The contract is covered by the Government Procurement Agreement (GPA): no
II.1.8)Lots

This contract is divided into lots: yes
Tenders may be submitted for one or more lots
II.1.9)Information about variants

Variants will be accepted: no
II.2)Quantity or scope of the contract
II.2.1)Total quantity or scope:
II.2.2)Information about options

Options: no
II.2.3)Information about renewals
II.3)Duration of the contract or time limit for completion

Duration in months: 24 (from the award of the contract)

Information about lots

Lot No: 1 Lot title: Lot 1 – Corporate and Crisis

1)Short description

PR activity covering corporate brand and reputation, leadership profiling, crisis management, annual report and accounts and government services.
2)Common procurement vocabulary (CPV)

79410000, 79416100, 79430000, 79416200

3)Quantity or scope

Quantities are difficult to estimate, as demand will be driven by ad-hoc requirements from the Business. Scope is PR activity covering corporate brand and reputation, leadership profiling, crisis management, annual report and accounts and government services. Activity will be allocated from time to time as defined in briefs to the successful agency.
Estimated value excluding VAT:
Range: between 100 000 and 1 000 000 GBP
4)Indication about different date for duration of contract or starting/completion

Duration in months: 48 (from the award of the contract)
5)Additional information about lots

The Contracting Authority intends to use an eTendering system in this procurement exercise and reserves the right to use a reverse auction.
Lot No: 2 Lot title: Lot 2 – Financial Services and Travel Products and Brand Awareness

1)Short description

PR activity covering Consumer PR for Post Office FS products, travel insurance and FS brand awareness.
2)Common procurement vocabulary (CPV)

79416100, 79416100, 79416000, 79416200

3)Quantity or scope

Quantities are difficult to estimate, as demand will be driven by ad-hoc requirements from the Business. Scope is Consumer PR for Post Office FS products, travel insurance and FS brand awareness. Activity will be allocated from time to time as defined in briefs to the successful agency.
Estimated value excluding VAT:
Range: between 500 000 and 1 000 000 GBP
4)Indication about different date for duration of contract or starting/completion

Duration in months: 48 (from the award of the contract)
5)Additional information about lots

The Contracting Authority intends to use an eTendering system in this procurement exercise and reserves the right to use a reverse auction.
Lot No: 3 Lot title: Retail and Telephony

1)Short description

PR activity, covering Consumer PR for Mails and Retail, home phone and broadband, brand awareness and seasonal campaigns.
2)Common procurement vocabulary (CPV)

79416100, 79416000, 79416200

3)Quantity or scope

Quantities are difficult to estimate, as demand will be driven by ad-hoc requirements from the Business. Scope is Consumer PR for Mails and Retail, home phone and broadband, brand awareness and seasonal campaigns. Activity will be allocated from time to time as defined in briefs to the successful agency.
Estimated value excluding VAT:
Range: between 100 000 and 1 000 000 GBP
4)Indication about different date for duration of contract or starting/completion

Duration in months: 48 (from the award of the contract)
5)Additional information about lots

The Contracting Authority intends to use an eTendering system in this procurement exercise and reserves the right to use a reverse auction.

Section III: Legal, economic, financial and technical information

III.1)Conditions relating to the contract
III.1.1)Deposits and guarantees required:

Parent Company, or other guarantees, may be required. See PQQ document for more details on Financial requirements.
III.1.2)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:

See contract documents.
III.1.3)Legal form to be taken by the group of economic operators to whom the contract is to be awarded:

Requests to participate will be accepted from groupings of economic operators (consortia). In the event of a successful consortium bid, the Contracting Authority reserves the right to require groupings of entities to take a particular legal form and/or require that a single consortium member takes primary liability or that each member undertakes joint and several liability irrespective of the legal form adopted. Where a subsidiary company is
used, the ultimate parent company may be required to provide a guarantee in respect of the performance of the contract by the subsidiary before acceptance.
III.1.4)Other particular conditions

The performance of the contract is subject to particular conditions: no
III.2)Conditions for participation
III.2.1)Personal situation of economic operators, including requirements relating to enrolment on professional or trade registers

Information and formalities necessary for evaluating if the requirements are met: Suppliers Instructions How to Express Interest in this Tender~: 1. Register your company on the eSourcing portal (this is only required once) – Browse to the eSourcing Portal: https://postoffice.bravosolution.co.uk and click the link to register – Accept the terms and conditions and click ‘continue’ – Enter your correct business and user details – Note the username you chose and click ‘Save’ when complete – You will shortly receive an email with your unique password (please keep this secure) 2. Express an Interest in the tender – Login to the portal with the username/password – Click the ‘PQQs / ITTs Open To All Suppliers’ link. (These are Pre-Qualification Questionnaires or Invitations to Tender open to any registered supplier) – Click on the relevant PQQ/ ITT to access the content. – Click the ‘Express Interest’ button at the top of the page. – This will move the PQQ /ITT into your ‘My PQQs/ My ITTs’ page. (This is a secure area reserved for your projects only) -You can now access any attachments by clicking ‘Buyer Attachments’ in the ‘PQQ/ ITT Details’ box 3. Responding to the tender – Click ‘My Response’ under ‘PQQ/ ITT Details’, you can choose to ‘Create Response’ or to ‘Decline to Respond’ (please give a reason if declining) – You can now use the ‘Messages’ function to communicate with the buyer and seek any clarification – Note the deadline for completion, then follow the onscreen instructions to complete the PQQ/ ITT – There may be a mixture of online and offline actions for you to perform (there is detailed online help available) You must then submit your reply using the ‘Submit Response’ button at the top of the page. If you require any further assistance please consult the online help, or contact the eTendering help desk.

III.2.2)Economic and financial ability

Information and formalities necessary for evaluating if the requirements are met: See PQQ.
Minimum level(s) of standards possibly required: See PQQ.
III.2.3)Technical capacity

Information and formalities necessary for evaluating if the requirements are met:
See PQQ.
Minimum level(s) of standards possibly required:
See PQQ.
III.2.4)Information about reserved contracts
III.3)Conditions specific to services contracts
III.3.1)Information about a particular profession

Execution of the service is reserved to a particular profession: no
III.3.2)Staff responsible for the execution of the service

Section IV: Procedure

IV.1)Type of procedure
IV.1.1)Type of procedure

Restricted
IV.1.2)Limitations on the number of operators who will be invited to tender or to participate

Envisaged minimum number 6: and maximum number 9
Objective criteria for choosing the limited number of candidates: The PQQ outlines the objective criteria for choosing the Applicants to be invited to tender.
IV.1.3)Reduction of the number of operators during the negotiation or dialogue
IV.2)Award criteria
IV.2.1)Award criteria

The most economically advantageous tender in terms of the criteria stated in the specifications, in the invitation to tender or to negotiate or in the descriptive document
IV.2.2)Information about electronic auction

An electronic auction will be used: yes
Additional information about electronic auction: E-auction may be utilised to award all or part of the requirement under the framework. An e-auction may also utilised to award all or part of subsequent call offs under the framework agreement.
IV.3)Administrative information
IV.3.1)File reference number attributed by the contracting authority:
IV.3.2)Previous publication(s) concerning the same contract

no
IV.3.3)Conditions for obtaining specifications and additional documents or descriptive document

Time limit for receipt of requests for documents or for accessing documents: 27.11.2013 – 10:00
Payable documents: no
IV.3.4)Time limit for receipt of tenders or requests to participate

6.12.2013 – 10:00
IV.3.5)Date of dispatch of invitations to tender or to participate to selected candidates
IV.3.6)Language(s) in which tenders or requests to participate may be drawn up

English.
IV.3.7)Minimum time frame during which the tenderer must maintain the tender
IV.3.8)Conditions for opening of tenders

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no
VI.2)Information about European Union funds

The contract is related to a project and/or programme financed by European Union funds: no
VI.3)Additional information

The Contracting Authority intends to use an eTendering system in this procurement exercise and reserves the right to use a reverse auction.
VI.4)Procedures for appeal
VI.4.1)Body responsible for appeal procedures

Any appeal under this procurement should be addressed to the contact at I.1 above

Body responsible for mediation procedures

Any appeal under this procurement should be addressed to the contact at I.1 above

VI.4.2)Lodging of appeals

Precise information on deadline(s) for lodging appeals: Any appeal under this procurement should be addressed to the contact at I.1 above.
VI.4.3)Service from which information about the lodging of appeals may be obtained

Any appeal under this procurement should be addressed to the contact at I.1 above

VI.5)Date of dispatch of this notice:6.11.2013