Research for creation of a digital community

Research for creation of a digital community

To carry out a feasibility study amongst Wales Official Tourist Guides with a view to forming recommendations regarding the creation of a digital community.

Feasibility Study Wales Official Tourist Guides’ Digital Community

Procurer reference: 1
Value of tender: £14500
CONTRACT NOTICE – NON OJEU
Is this notice funded by the Welsh European Funding Office (WEFO)?
Yes
Contract Type
Services
SECTION I: CONTRACTING AUTHORITY
Name of the organisation
WOTGA,Wales Official Tourist Guides Association
Contact Name
Christine Evans and Amanda Whitehead
Address
WOTGA, Wales Official Tourist Guides Association, c/o The Secretary, 2 Bryn Heulog, Llandudno Junction,
Postcode
LL31 9TQ
Phone
01286 871 232 Mobile: 07876 241 160 for queries
Fax
F 01286 870 576
EMail
evnsabv@aol.com for submission of tenders,amanda@walesguide.com for queries
Web Address
http://wotga.com
SECTION II: DETAILS OF THE CONTRACT
Service category
7 = computer and related services
Is it a framework agreement?
No
Title of the contract
Feasibility Study Wales Official Tourist Guides’ Digital Community
Description of the contract

To carry out a feasibility study amongst Wales Official Tourist Guides with a view to forming recommendationas regarding the creation of a digital community.

For this feasibility study outputs are as follows:

Consultation of WOTGA membership and key stakeholders such as Visit Wales , Regional Tourism Partnerships, Local Authorities, tourism trade, CADW, cruise market ground handlers, coach operators.

Research into existing skills and IT training needs of guides

Market research to inform project on viable markets (e.g electronic tours, GroupOn type tours, e-guidebook publishing etc.)

Market research on potential income from tourism-based websites

Investigation of protection of copyright for guides materials

Preparation of brief for fully costed Marketing plan to include search engine optimization advertising schedule etc.

Preparation of findings and recommendations and dissemination for comment to WOTGA executive, membership and Visit Wales.

Development of community structure and technical specification for the community, ready for procurement of services.

Costing of full project outputs to a specified maximum value and targeting of outcomes.

Place / site of work / delivery
All Wales

Classification of contract (CPV codes)
63514000 – Tourist guide services.
71241000 – Feasibility study, advisory service, analysis.

Contract Length
Period in month/s
3
SECTION III: AWARD CRITERIA
Contract will be awarded based on:

Most economically advantageous tender in terms of:1. Bidders must provide evidence of knowledge of:
2. The potential offered by digital business for the benefit of tourist guiding.
3. The make up and business activities of the official tourist guiding and wider guiding communities in Wales.
4. The existing and potential markets and supply chain for tourist guiding services in a digital and traditional business setting.
5. The Welsh tourism industry.


SECTION IV: Administrative Information

Instructions to suppliers
Applicants are to submit a proposal by completing the tender form supplied to include a costings sheet for each work activity.
Reference Number
1
Deadline Date
31.10.2012
Deadline date refers to
Receipt of tenders,via email to the addresses specified in the tender document
Does this contract relate to a Project / Programme funded by EU funds?
Yes
Visit Wales’s ESF funded Digital Tourism Business Framework
Community Benefits do not apply to this contract
WEFO Funded