Soft Marketing for Meetings and Conferences

Soft Marketing for Business Development

Soft Market Testing for a Strategic Partner to develop more business for Hampshire’s Business and Conference Tourism providers.

UK-Winchester: Advertising campaign services

2013/S 117-199877

Prior information notice

Services

Directive 2004/18/EC

Section I: Contracting authority

I.1)Name, addresses and contact point(s)

Hampshire County Council
Economy, Transport & Environment Department, The Castle
Contact point(s): Procurement Support
SO23 8UD Winchester
UNITED KINGDOM
Telephone: +44 1962832323
E-mail: procurement.support@hants.gov.uk

Internet address(es):

General address of the contracting authority: www.hants.gov.uk

Address of the buyer profile: https://in-tendhost.co.uk/hampshire

Further information can be obtained from: The above mentioned contact point(s)

I.2)Type of the contracting authority

Regional or local authority
I.3)Main activity

General public services
I.4)Contract award on behalf of other contracting authorities

The contracting authority is purchasing on behalf of other contracting authorities: yes

TBC
UNITED KINGDOM

Section II.B: Object of the contract (Supplies or services)

II.1)Title attributed to the contract by the contracting authority:

Soft Market Testing for a Strategic Partner to develop more business for Hampshire’s Business and Conference Tourism providers
II.2)Type of contract and place of delivery or of performance

Service category No 26: Recreational, cultural and sporting services
County of Hampshire, United Kingdom.
NUTS code UKJ33

II.3)Information on framework agreement

The notice involves the establishment of a framework agreement: no
II.4)Short description of nature and quantity or value of supplies or services:

Hampshire County Council is looking to contract a strategic partner to help increase the number and value of meetings, conferences, incentives and exhibitions to Hampshire venues. There is no guarantee of a subsequent tender exercise.
It is therefore seeking to better understand the supplier market. Please note, this is a market information exercise.
Lots

This contract is divided into lots: no

II.5)Common procurement vocabulary (CPV)

79341400, 79342000, 79413000

II.6)Scheduled date for start of award procedures
II.7)Information about Government Procurement Agreement (GPA)

The contract is covered by the Government Procurement Agreement (GPA): yes
II.8)Additional information:

If you feel that your organisation is suitably qualified and able to contribute to this Soft Market Testing exercise please complete the questionnaire.
The County Council recognises that there is no set model for how the contracting of a strategic partner should operate. It invites organisations who could provide this type of service to register their interest in such an initiative. A consortia approach would be welcomed.
Hampshire County Council is looking to core fund the initiative to GBP 10,000 per annum and may look to a contract of up to 3 years. The County Council may also have 0.3FTE of a tourism officer to support the contract.
Consultation with stakeholders has indicated that the following approach may be required
– Conference and meeting venue promotion that focuses on Hampshire AND its local business tourism destinations eg Southampton, Portsmouth, Winchester, Farnborough, Basingstoke and New Forest
– A network of key local destination managers and key venues to determine strategic direction and potential pooling of budgets for promotional initiatives
– A framework that enables the strategic partner to develop and support bids for external funding in collaboration with destinations and venues. This could provide the means to extend and enhance the range of promotional activity and funding that will be contacted through the strategic partner.
Expressions of interest can be submitted by emailing: kirstin.monk@hants.gov.uk Interested organisations will be sent a short questionnaire to complete. The type of questions that will be asked will relate to experience in this field, project delivery model, etc.

Section III: Legal, economic, financial and technical information

III.1)Conditions relating to the contract
III.1.1)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:
III.2)Conditions for participation
III.2.1)Information about reserved contracts

Section VI: Complementary information

VI.1)Information about European Union funds

The contract is related to a project and/or programme financed by European Union funds: no
VI.2)Additional information:

Expressions of interest can be submitted by emailing kirstin.monk@hants.gov.uk Interested organisations will be sent a short questionnaire to complete. The type of questions that will be asked will relate to experience in this field, project delivery model, etc.

VI.3)Information on general regulatory framework

VI.4)Date of dispatch of this notice:17.6.2013