Tender for Bus Shelter Advertising Services

Tender for Bus Shelter Advertising Services

The supply, installation and maintenance of suitable digital advertising units within identified bus shelters.

United Kingdom-Telford: Advertising services

2020/S 091-218506

Contract notice


Legal Basis:

Directive 2014/24/EU

Section I: Contracting authority

I.1)Name and addresses

Official name: Telford and Wrekin Council
Postal address: Darby House, Lawn Central
Town: Telford
NUTS code: UKG21
Postal code: TF3 4JA
Country: United Kingdom
Contact person: Debbie Byle
E-mail: debrah.byle@telford.gov.uk
Telephone: +44 1952381131
Fax: +44 1952381131
Internet address(es):Main address: http://www.telford.gov.uk

Address of the buyer profile: http://telford.g2b.info/

I.2)Information about joint procurement


The procurement documents are available for unrestricted and full direct access, free of charge, at: https://www.delta-esourcing.com/tenders/UK-UK-Telford:-Advertising-services./7235D73DK6
Additional information can be obtained from the abovementioned address
Tenders or requests to participate must be submitted electronically via: https://www.delta-esourcing.com/tenders/UK-UK-Telford:-Advertising-services./7235D73DK6
Tenders or requests to participate must be submitted to the abovementioned address

I.4)Type of the contracting authority

Regional or local authority

I.5)Main activity

General public services

Section II: Object

II.1)Scope of the procurement


Bus Shelter Advertising Services

II.1.2)Main CPV code


II.1.3)Type of contract


II.1.4)Short description:

The supply, installation and maintenance of suitable digital advertising units within identified bus shelters and sale of advertising on these units. In addition, the sale of paper advertising at existing bus shelter locations.

II.1.5)Estimated total value

Value excluding VAT: 670 000.00 GBP

II.1.6)Information about lots

This contract is divided into lots: no
II.2.2)Additional CPV code(s)

II.2.3)Place of performance

NUTS code: UKG21
Main site or place of performance:

Telford and Wrekin.

II.2.4)Description of the procurement:

The Council currently sells advertising space on a range of outdoor and digital assets to generate income. The income generated from this activity is invested back into the borough. The range of advertising platforms available to our customers has grown in recent years and includes unique advertising opportunities for local businesses to promote themselves to their customers. More information can be found on our website.

The Council owns over 270 bus shelters which are located across the borough, these sites see thousands of people using them or driving past them each year. Of these shelters, 49 have paper advertising panels in place using six sheet panels (see Appendix 5 for locations). We recognise that there are opportunities to generate additional income by introducing advertising platforms, specifically digital advertising units situated at these or other bus shelters across the borough.

The Council is inviting bids from service providers to supply, install, maintain and sell advertising on our bus shelters within the borough. The Council is open to digital advertising on any number of the bus shelters, to be determined by the bidder. At locations highlighted for digital screens, the Council will aim to provide new bus shelters. These are likely to be BSL ‘Principle’ shelters, however the Council will work with successful bidders in this process.

The Council is also inviting bids from service providers to supply, install, maintain and sell advertising on paper formats using existing frames.

II.2.5)Award criteria

Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.6)Estimated value

II.2.7)Duration of the contract, framework agreement or dynamic purchasing system

Duration in months: 60
This contract is subject to renewal: no

II.2.10)Information about variants

Variants will be accepted: no

II.2.11)Information about options

Options: no
II.2.12)Information about electronic catalogues

II.2.13)Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

II.2.14)Additional information

The figure at II.2.6) Est Value is indicative cost/income. As we are not purchasing equipment the provider will absorb the cost of screens and installation and therefore there will be a GBP 0 value to capital. The Council will require an open book approach around the income generated and will choose either Option a) Revenue share or Option b) Fixed fee guarantee.

Section III: Legal, economic, financial and technical information

III.1)Conditions for participation
III.1.1)Suitability to pursue the professional activity, including requirements relating to enrolment on professional or trade registers
III.1.2)Economic and financial standing

III.1.3)Technical and professional ability

Selection criteria as stated in the procurement documents
III.1.5)Information about reserved contracts
III.2)Conditions related to the contract
III.2.1)Information about a particular profession
III.2.2)Contract performance conditions:
III.2.3)Information about staff responsible for the performance of the contract

Section IV: Procedure


IV.1.1)Type of procedure

Open procedure
IV.1.3)Information about a framework agreement or a dynamic purchasing system
IV.1.4)Information about reduction of the number of solutions or tenders during negotiation or dialogue
IV.1.6)Information about electronic auction

IV.1.8)Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement: no
IV.2)Administrative information
IV.2.1)Previous publication concerning this procedure

IV.2.2)Time limit for receipt of tenders or requests to participate

Date: 08/06/2020
Local time: 12:00
IV.2.3)Estimated date of dispatch of invitations to tender or to participate to selected candidates

IV.2.4)Languages in which tenders or requests to participate may be submitted:


IV.2.6)Minimum time frame during which the tenderer must maintain the tender

Duration in months: 3 (from the date stated for receipt of tender)

IV.2.7)Conditions for opening of tenders

Date: 08/06/2020
Local time: 12:00

Section VI: Complementary information

VI.1)Information about recurrence

This is a recurrent procurement: no
VI.2)Information about electronic workflows

VI.3)Additional information:

The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

The documents for this opportunity are available on https://www.delta-esourcing.com and you must register on this site to respond. Suppliers must log in and add the tender access code W68UUZX9H7 following any instructions provided.

Please ensure that you allow yourself at least 2 hours when responding to this invite prior to the closing date and time, especially if you have been asked to upload documents. No other format will be accepted. If you experience any technical difficulties please contact the Delta eSourcing Helpdesk on 08452707050 or email helpdesk@delta-esourcing.com

All correspondence regarding this tender must go through the Delta email system and no further method of correspondence will be answered or acted upon.

To view this notice, please click here: https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=492525658

Go reference: GO-202056-PRO-16505341

VI.4)Procedures for review

VI.4.1)Review body

Official name: Telford and Wrekin Council
Postal address: Darby House, Lawn Central
Town: Telford
Postal code: TF3 4JA
Country: United Kingdom
Telephone: +44 1952383998

VI.4.2)Body responsible for mediation procedures

Official name: Telford and Wrekin Council
Postal address: Darby House, Lawn Central
Town: Telford
Postal code: TF3 4JA
Country: United Kingdom
Telephone: +44 1952383998Internet address: http://telford.g2b.info
VI.4.3)Review procedure
VI.4.4)Service from which information about the review procedure may be obtained

VI.5)Date of dispatch of this notice: