Visit Birmingham Media Brief

Visit Birmingham Media Brief

The aim is to promote Birmingham, the Black Country and Solihull as an international destination of choice.

Reference number: VB20

Deadline date: 06/03/2012

This deadline is for… Full Submission of Tender as detailed in attached document

Contract value: £0 – £93,000

Location where the contract is to be carried out: Birmingham

Is this suitable for smaller suppliers? Yes

Is this contract suitable for a voluntary, community and social enterprise organisations? No

Name of the buying organisation: Marketing Birmingham


Description of the contract

Visit Birmingham is the city’s official leisure tourism programme for Birmingham, part of Marketing Birmingham’s destination marketing strategy. As one of the top visitor cities in the UK, attracting over 32 million visitors a year, Birmingham is a must-visit leisure destination for all. Further information about the programme – The aim is to promote Birmingham, the Black Country and Solihull as an international destination of choice. The primary focus of the campaign is to attract overnight and international visitors and that will increase the volume and value. The secondary focus is to attract day visitors from outside of Birmingham, the Black Country and Solihull. This tender opportunity will see the successful organisation procure television only airtime throughout May 2012, nationally excluding the central region for Visit Birmingham’s 10” advert. The deadline for submitting your full submission, information provided in the attached document, is Tuesday 6th March 2012 before 12:00 noon. If you are unable to view the attached document please refer to


Classification of the contract

79341000 Advertising services

79340000 Advertising and marketing services

79342000 Marketing services


Additional information

Contract type: Services – Unspecified

Is it a framework agreement? No

Is this contract related to a programme of funding? Yes : The Investing in the City Region project is partially funded by the European Regional Development Fund

Contract will be awarded based on: Most economically advantageous tender in terms of: The criteria stated in the contract documents

Estimated length of contract: 3 Months


Who to contact

Contact name Sarah Marshall

Address , Birmingham, B1 2ND


Extension number:



How to apply

For full details on how to submit your full tender, please refer to attached document.