Website Design Brief 2014 Architecture and Design Scotland

Website Design Brief 2014 Architecture and Design Scotland

We are seeking to appoint an agency to create a distinct and public facing website ( that effectively engages our audiences, facilitates mobile access and delivers our content with impact.


A+DS Website Design Brief 2014


1 Authority Details


Authority Name and Address

Architecture and Design Scotland

9 Bakehouse Close, 146 Canongate,




Anja Ekelof

+44 1315566699


Address from which documentation may be obtained

As in 1.1


Completed documents must be returned to:

Architecture and Design Scotland


2 Contract Details



A+DS Website Design Brief 2014


Description of the goods or services required

We are seeking to appoint an agency to create a distinct and public facing website ( that effectively engages our audiences, facilitates mobile access and delivers our content with impact.

The website must be attractively designed allowing the user to intuitively select their focus (whether along ‘public’ or ‘professional’ lines).

It needs to present our content in a logical manner. It must allow us to group content from across the site, and should allow the user to take a number of straightforward journeys across the site, which will encourage return visits.

It must allow for future developments and additions without requiring specialist (e.g. one system/bespoke) developers – a well-known open source system would be preferred.

Must have:

– Clear design and intuitive navigation, built around users rather than organisational structure, providing a snapshot of who we are and what we do.

– A look and feel that reflects A+DS’ brand values and our role as a design organisation.

– Light touch on first level with more in depth information accessible through a strong and effective search function.

– Facility to group content for linked projects (current examples include GREEN2014 or Scotland +Venice) or create project specific content pages.

– One stop shop/portal with intuitive design for professional information featuring case studies, sector specific news, images and publications. This should include a database of content from current resources Pulse, Spark, Aite, green directory and planned online materials library and provide a section on briefing tools: ideals, tools, techniques and guidance. Users should easily be able to select a focus (e.g. health/schools etc) and group content accordingly.

– Easy to use and explore image libraries with scrap booking functions.

– More prominence for our resources (e.g. video, publications, image libraries).

– Homepage content should be editorially driven (e.g. controlled access to homepage), but development on rest of site more open to bigger group of contributors.

– A site that is optimised for use on mobile devices with stronger links to social media to allow sharing of our resources.

– Event listings calendar with room for more in depth description of each event including follow up resources, including publications and videos from events, building to an archive of events with video and follow up from participants. The events listings calendar should be set up so that we could also list non-A+DS events with a clear designed distinction between the two.

– Provide clear route to understand who to contact with queries.

– Prominent mailing list sign up section/get involved.

– Moderated commenting function.

– Easy to use CMS system that allows us to share resources internally, see pages before publication, move content without re-posting articles and with an ability to generate simple URLs.

– Customised Google analytics reports to allow us to gauge success/ effectiveness of our content.

– Integration with our current enewsletter/mailing list software.


– Private log-in sections to access shared documents, calendars (e.g. intranet of sorts).

– A site that remembers the users’ preferences.

– Simple login to download free PDFs (to capture emails).

– Improved job adverts listings (sign up for alerts).

– Integration with itunes Gov audio/video resources.

Potential/At a later stage:

– Ability to expand to provide online courses/webinars.

– E-commerce (e.g. sell/booking tickets to our own events).

NOTE: To register your interest in this notice and obtain any additional information please visit the Public Contracts Scotland Web Site at


Notice Coding and Classification

159999 other Consultancy
191100 Design and Photography
271500 Services – Information Communication Technology
279999 other Information Communication Technology

160 Edinburgh & Lothians


Total quantity or scope of tender


The budget available for this project is £20,000 inclusive of VAT. In your proposal please break down your costs per element (e.g. hours/fees for design, development, migration, licences etc). Please note that this budget is for the design and development of the site and does not include hosting (this is drawn from a separate budget).

3 Conditions for Participation


Minimum standards and qualification required

4 Administrative Information


Type of Procedure

Single stage – Any candidate may submit a tender.


Reference number attributed to the notice by the contracting authority



Time Limits

a) Time-limit for obtaining documentation 17-11-2014

b) Time-limit for receipt of completed tenders
21-11-2014  Time  12:00

c) Estimated award date 09-01-2015


Language or languages in which tenders or requests to participate can be drawn up



Tender Submission Postbox

5 Other Information


Additional Information

(SC Ref:325294)


Additional Documentation

A+DS Website Design Brief 31 Oct 2014
ADS Brand Guidelines May 2012


Publication date of this notice