World Gymnastics Championships Liverpool 2022 – Ticketing Manager Tender
For a successful World Gymnastics Championships in Liverpool 2022, it is essential to maximize ticket sales, revenues and attendances.
For a successful World Gymnastics Championships in Liverpool 2022 (WG2022), it is essential to maximize ticket sales, revenues and attendances. A comprehensive ticketing strategy has been developed through initial consultancy work; producing the ticket sales products and route-to-market. The ticketing products have been designed based on industry comparisons and previous World Gymnastics Championships events. They have taken into account venue operational costs at the venue and the manifest reflects client group holds against saleable capacities. Liverpool City Council and key stakeholders are looking for tenders from individuals/companies who can clearly demonstrate meeting the following key selection criteria: • Demonstrable experience of working with international sporting partners/federations (preferably to a World or Olympic Games level). • A strong track record of delivering a ticketing and operational strategy, including experience of managing on-sales and enhancing the spectator experience through innovation. • Experience of developing relationships for other commercial opportunities such as merchandise and sponsorship. • Experience of reporting sales data to Board level and developing systems to provide insights which contribute to ongoing customer understanding. • A work plan that outlines; key work streams, delivery and milestones
Estimated contract dates
Expression of interest window
From 18/03/2021 16:00 to 08/04/2021 10:00